Download more than 100 examples of thesis, proposal and project topics about trust in internet advertising in editable WORD file format at undergraduate, graduate and doctoral levels for use and reference in research, articles, theses, student and academic projects.
Master's Thesis in Business Management Abstract In today's age, due to the advancement of technology and information, the competition between businesses has also intensified. It is very important how to present brands, products or services in order to attract the attention of consumers and highlight their distinctiveness so that people are attracted to them or have the desire to ...
Thesis of master's degree in business management, international business orientation, winter 90, abstract, rapid growth under the structures of the Internet, new opportunities and methods for doing business to all the world.
Dissertation for Master's Degree (M.A.) Direction: ""Marketing"" Abstract Today, with the advancement of technology, all the concepts related to the market and consumer have undergone fundamental changes. The prevalence of computer use as one of the most effective technologies of this century, as well as the spread of the Internet and its combination with the supply and sale of ...
Dissertation to receive a master's degree in business management - trend of transformation Abstract Despite the many investments made in the field of using information technologies in the field of banking, reports indicate that some users do not use it despite having access to electronic payment technologies and systems. Meanwhile, the trust and security perceived by customers ...
Dissertation for Master's degree (M.A.) specialization: translation, introduction to the communication and information society, the enchanting mirage of the last decades of the 20th century, has been done as a practice from now on. Timothy Leary predicted in his book titled Techniques of Chaos[1] that the 21st century will be dominated by a modern culture on a global scale in ...
Dissertation for obtaining the master's degree ""M.A"" Field: Business Management Orientation: Domestic Abstract: Today, mobile banking enables customers to carry out their financial activities in a virtual environment. The research results show that the unique feature of mobile banking, such as usefulness, convenience, and high speed, has caused customers to show their desire ...
Dissertation for M.A. Degree: Business Management, Marketing Orientation ""Abstract"" The purpose of this research was to investigate the role of social marketing media in depositing customers of Mehr Financial and Credit Institution in Tehran province. The current research is descriptive and correlational in terms of its purpose, which is practical in terms of its purpose, ...
Dissertation for Master's degree (M.A) specialization: ""Insurance"" Abstract: Life insurance is considered one of the most important and strategic products of the world's insurance companies. In the world, the percentage of life insurance sales is much higher than other insurance products, but despite its great importance, the sale of this product has its own complications. ...
Thesis for obtaining a master's degree in the field: business management, internal orientation. Dissertation abstract: Due to the competitiveness of the banking industry in today's era, banks must be able to have a long-term and stable relationship with their customers in order to stand out from their competitors. For this purpose, banks must identify the expectations of ...
Thesis expert thesis master of tourism management, marketing orientation Summer 1390 Iran's summary of the world market of the tourism industry, as the largest growing industry
1 Introduction Today, customers have high expectations from banks to provide various services. They demand new levels of comfort and flexibility along with the power and ease of use of financial management products and services that traditional banking is not able to provide these services at this level (Tan and Teo [1], 2000). Compared to traditional banking, electronic banking ...
Master's thesis in the field of management, business management, financial management, abstract of the present research has evaluated the acceptance of internet banking by customers using Davis's technology acceptance model. The research method used is descriptive and correlational research. The target statistical population is those who have accounts in Parsian Bank branches in ...
Dissertation for Master's degree ""M.A"" in Business Management International Business Abstract The aim of this research was to investigate the effect of brand personality on trust, attachment and commitment to the brand in the detergent industry. For this purpose, 385 consumers of detergents who buy from chain stores in Tehran were selected as a sample and answered the standard ...
Academic Thesis for Master's Degree Field: Business Management Major: International Business Abstract The increase in competition in the industry sector and the increase in the level of knowledge and awareness of customers has caused more attention to customer retention. The issue of customer loyalty and trust in the brand and the factors affecting it is of particular ...
Thesis for obtaining a master's degree in the field: business management, insurance orientation. Abstract Nowadays, consumers have become a suitable advertising tool for companies. A customer satisfied with the goods and services of an economic enterprise can stand against all its competitors and attract existing customers in the market. One of the most effective and efficient ...
Dissertation for the Master's Degree in Business Administration, International Business, Abstract: The information revolution and network hyperspace have transformed the marketing landscape and its traditional players, and new opportunities have been provided to business owners. Easy access to information, the possibility of quick comparison of products and many other Internet ...
Dissertation for Master's Degree in Management Abstract Word of mouth advertising is considered one of the important pillars of marketing activities in today's competitive world. This is not only important in attracting customers, but also plays an important role in keeping and making customers loyal. Word-of-mouth advertising is also one of the cheapest means of promoting sales ...
Thesis for obtaining a master's degree in the field: Business Management, International Business Abstract: In today's world, banking is one of the vital factors in the development of countries. In this way, customers have a special priority as the reason for existence and in the continuation of banking life. This research aims to investigate the effect of internet banking ...
Thesis for obtaining a master's degree in the field: business management - marketing orientation. Abstract Today, information technology has influenced all the different areas of life and the business environment and has caused transformation, acceleration and facilitation of affairs. This impact on the tourism industry as one of the most employment-generating industries in the ...
Dissertation for M.A. Degree: Performance: Directing. Dissertation idea (including summary, objectives, implementation methods and results): The main purpose of this research is to present the results of research and strategic study about the strengths and weaknesses of the theater advertising and marketing category. This research is a basic-applied research that selected 384 ...
Thesis for obtaining a master's degree (M.A) in the field of business management, marketing orientation Abstract: Today, considering the strong competitive structure of banks in the supply of electronic services, the use of advertisements to introduce services plays an important role in persuading and encouraging customers to use products and services and finally attracting them ...
Abstract Today, word of mouth advertising as One of the common tools of marketing and advertising has gained great importance among marketers, so that studies show that advertising
Thesis of Master's Degree in Business Management for the year 2010-2011 The first chapter
Dissertation for M.A. specialization: Marketing Winter 2011-1-Introduction Today, with the competitive markets and continuous changes in the environment, organizations have realized the fact that human
Thesis of Master's Degree in Business Management, Marketing Orientation, Summer 2013 Abstract With the emergence of phenomena such as e-commerce and e-business, the methods used in the field of increasing
Thesis of master's degree in media management, winter 2013, the study of Hamshahri, Jam Jam and Khorasan online newspapers, the literature abstract of the subject in the field of online newspapers, including articles
Thesis for receiving the degree of M.Sc. Industrial Engineering-Industrial Engineering Summer 2013 Abstract: In today's age, are there fewer companies? It can be seen that it is exclusively related to the production of a product.
Abstract: The purpose of this research is to investigate the effect of the presence of mobile educational factor in multimedia on students' learning, memorization and learning motivation in geography. To conduct the research, from among the statistical population of the research, which were all female students in the third year of middle school in district 4 of district 6 of ...
Master's Thesis in Advertising and Cultural Communication Abstract Investigating the manner in which competing media pay to the news of the day - on July 18, when the political history of the opposition events in Iran took place, and on October 9, when the Palestine Conference was held with the participation of Islamic countries as the cause of the Islamic Revolution and the ...
Master's Thesis in Advertising and Cultural Communication Abstract The present research has studied the relationship between the use of social networks and the religious identity of users with the aim of knowing the relationship between the individual characteristics of users and political and social factors with their religious identity and in order to answer the basic question ...
Dissertation for Master's Degree (M.A.) Major: Research in Communications Abstract of the Dissertation (including summary, objectives, implementation methods and obtained results): The aim of the research is to find out the level of trust of TV news viewers in the 21:00 news section of Channel 1 according to individual conditions (age, education and marital years, etc.)
Dissertation for master's degree in the field of regional development planning Abstract: Rural entrepreneurship is an activity that helps rural people to recognize economic opportunities in local communities and learn how to turn these opportunities into profitable economic activities. Today, entrepreneurship has become a strategy in the development, prosperity and growth of ...
The abstract of the said thesis deals with the role of mobile phone on the communication culture of Iranian users and has criticized and analyzed the challenges of this means of communication among Iranian users. The main objectives of the research are to investigate the role of mobile phones on the communication culture of Iranian users, and its sub-objectives refer to ...
Master's Thesis of Social Communication Sciences Abstract Iran, despite Iran's capabilities in the field of tourism, unfortunately has not yet been able to achieve a worthy position in this industry, and the most important thing is the weakness of the advertising industry in attracting tourists to Iran. The internet and electronic tools provide the basis for displaying tourism ...
Master's Thesis in Communication, Advertising Orientation and Cultural Communication Abstract: This research aims to investigate the role of new media in promoting religious culture among communication students of Tehran and Soura University. The main question of this research is whether there is a relationship between new media and the promotion of religious culture. In this ...
Dissertation, to receive the master's degree ""M.A"" in the field of TV production. Research abstract: Publishing the teachings of Islam is one of the most essential factors for the survival and continuity of this religion. It is monotheistic. Propagation and information of these concepts and religious foundations is the most important way to publish and promote them. With the ...
Dissertation for Master's Degree in Public Administration, Financial Orientation Abstract The main purpose of this research was to investigate the factors affecting resource allocation according to importance and priority in Refah Bank branches (Isfahan city). For this purpose, the effective factors have been divided into five general categories including: service factors, ...
Dissertation for receiving a master's degree, specialization: Marketing, Abstract: Today, financial service institutions have taken over a major part of economic and commercial activities. In institutions where services play an important role, it is the human force that provides services to customers, and it is the employees who determine the success or failure of the ...
Dissertation for the Master's Degree in Business Administration, Orientation: International. Abstract The purpose of this research is the impact of service customization on the satisfaction, trust and loyalty of customers of Bank Melli branches in Langrod city. The statistical population of the research consists of all the customers of Bank Melli branches in Langrod city. Based ...
Dissertation for Master's Degree in Business Management (International Marketing) Abstract: During the last decade, the intensification of competition among banks in order to gain a greater share of the market has led them to pay attention to a more detailed and deeper understanding of the needs and demands of customers. In this regard, it is necessary to pay attention to the ...
Dissertation for receiving a master's degree, field: business management, orientation: international business. Abstract: With the expansion of the use of information and communication technologies, the world is witnessing a huge transformation, which is referred to as the information age. The banking industry is also experiencing a tremendous transformation under the influence ...
(Dissertation for Master of Business Administration (International Marketing) Abstract In the crowded market where we see the activity of many mobile phone brands, on the one hand, we are facing a decrease in the purchase of such phones due to the economic recession and the decrease in people's purchasing power, and on the other hand, we are witnessing the great efforts of these ...
Dissertation or Dissertation for Master's Degree in Information Technology Management, Advanced Information Systems, Abstract [1] Persian e-commerce as one of the most important aspects of innovation in business processes has been used by many organizations and companies worldwide. Small and medium-sized companies, as the main economic part of any country, play a fundamental ...
Dissertation for M.A. degree. Abstract Considering the importance of customer satisfaction in the use of new technologies in the distribution of goods and services, as well as the widespread use of smart fuel cards, which are being implemented as one of the new methods of providing services; Therefore, investigating the impact of providing services in the form of new methods on ...
Academic Dissertation for Master's degree in the field: Business Management, International Business. Abstract The use of new quality engineering methods has been increasing in recent years, so that industrial and service companies use these quality engineering methods to produce and provide their products and services in accordance with the changing demands of customers.
Dissertation for Master's degree (M.A) specialization: ""International Business"" Abstract: The development of wireless technologies and tools in recent years has created a new opportunity to provide new banking services under the title of mobile banking. By using mobile banking, customers can benefit from banking services quickly and conveniently at any place and time. Today, ...
Thesis for obtaining a master's degree in the field: business management, orientation: international business. Abstract Previously and even until the end of the 20th century, ensuring customer satisfaction and loyalty was more of a slogan. Today, many efforts are made to improve quality management tools and expand the culture of customer orientation by researchers, experts and ...
Dissertation for Master's Degree in Business Administration Abstract: The main purpose of the current research is to investigate the quality of service provision in different branches of the New Economy Bank in Bandar Abbas. In this research, by using the SERQUAL model, the evaluation and evaluation of the quality of service delivery and also the prioritization of the factors ...
Dissertation for Master's degree (M.A) specialization: ""Insurance Management"" Introduction Life insurance is considered a financial tool. Life insurance is responsible for providing financial support and coverage to a family that has lost its breadwinner (insured) as a result of death. Today, life insurance is one of the most important fields of activity in the insurance ...
Dissertation for Master's Degree in ""MA"" field: Business Management, Major: Marketing\Abstract The amazing development of information technology and its expansion to the financial and banking markets of the world, in addition to facilitating the affairs of bank customers, has revolutionized and changed the current banking methods. The speed of development of the IT industry ...
Master thesis of information technology engineering, information systems management, abstract cloud computing as a new computing model in which software, hardware, infrastructure, platform, data and other resources are provided to cloud users virtually and as a service, on demand and through the internet by cloud providers. This model is based on pay-per-use, that is, users pay ...
Dissertation for Master's Degree in Business Management-Marketing Abstract Among the most valuable assets of any company is its reputation, prestige and brand image. The greater the influence of these factors in the minds of consumers, the more the desire to buy the company's products increases and the company can achieve more benefits. The purpose of this research is to study ...
Master's Thesis of Tourism Management Abstract Nowadays, the importance of customer orientation has increased more and more and it has been presented as the most important competitive advantage of organizations and its role in the success and progress of businesses is undeniable. The way of doing marketing operations has changed because the fields in which marketing takes place ...
Master's Thesis in Computer Engineering-Artificial Intelligence Abstract Identifying Overlapping Organizations in Dynamic Networks Many complex natural and social structures can be considered as networks [1]. Roads, Internet sites, social networks, organizational communication, kinship relationships, electronic mail exchange, telephone calls and financial transactions are just a ...
Dissertation for obtaining a master's degree in the field: business management, orientation: internal management. Brand is an important relational tool in the company's customer relationship management. Because brand credibility is defined as the believability of the product information contained in a brand, which requires consumers to perceive that the brand has the ability (in ...
Dissertation for Master's Degree in Marketing Management, Internal Orientation Abstract: The increasing progress and development of information and communication technology has created deep and extensive effects in business processes, and the Internet as the most effective electronic marketing platform with wide coverage has made it possible for companies to reach various ...
Thesis for obtaining a master's degree in the field of business management. International Marketing Trend Abstract The success of all organizations and institutions, whether manufacturing or service, for-profit or non-profit, governmental or non-governmental, is influenced by several factors, one of the most important of which is customer satisfaction in order to achieve ...
Dissertation for Master's Degree in Computer Networks Chapter 1 Introduction 1-1 What is mobile ad hoc network? A mobile ad hoc network [1] is a network formed by wireless hosts [2] that can also be mobile. In these networks, no prefabricated infrastructure is necessarily used. This means that there is no infrastructure such as a central station, router[3], switch[4] or anything ...
Dissertation for receiving a master's degree, field: business management, orientation: internal. Brand performance shows the success of a brand in the market, and it has been measured in many ways and from different perspectives. Available studies show that about 70% of the company's revenues can be attributed to the brand. Therefore, organizational performance and brand ...
Dissertation for obtaining a master's degree in the field: business management, specialization: insurance. The aim of this study is to investigate the relationship between customer satisfaction and business performance of insurance companies in Gilan province. The statistical population includes 28 branches in the insurance industry. The sample size is 20 branches (including ...
Dissertation for Master's Degree (M.A.) Direction: Public Administration Abstract Online banking has caused a widespread revolution in the entire communication system of the world, and like any other new technology, it has specific costs and issues such as system security and the possibility of unforeseen problems. On the other hand, there is a growing segment of customers who ...
Dissertation for M.A Master's Degree in Business Administration - Marketing Orientation Abstract Nowadays, organizations need effective and efficient methods of communicating with customers in order to improve their sales.
The thesis for receiving a master's degree (M.A. Business Administration) The abstract of this research was written with the aim of investigating the ranking of the factors affecting the effectiveness of commercial messages in attracting the audience in Tehran province. In order to achieve the above goal, four questions were used. The theoretical framework of the research was ...
Master's Thesis in Computer Engineering Major: Software Abstract: Cloud processing and cloud environment and cloud databases are the place to store information on the web and the best solution should be used to increase their security. Our problem here is the classification of confidential and top-secret data and then their encryption for storage in the cloud. For this, speed ...
Computer Engineering Master's Thesis Abstract Web development that lacks an integrated structure creates many problems for users. Not finding the information needed by users in this huge warehouse is one of the problems of web users. In order to deal with these problems, web personalization systems have been provided, which by finding the behavior patterns of users without their ...
Dissertation for receiving a master's degree in the field of business management, orientation: Marketing Abstract Electronic banking is one of the main strategies of all banks in the world due to its countless advantages. Today, banking cannot be imagined without the use of electronic banking. Marketing is also one of the tools that can increase the growth of the bank's income. ...
1-1 Introduction Connecting music with many social and individual fields of human daily life has never been as much as in the present era. Today, the presence of music as a communication tool or channel or as a symbol for communicating and creating and receiving meaning is an undeniable fact. Also, the new wave of technological tools has had a significant impact on music ...
Abstract Today, the business world is based on ""customer satisfaction"" in such a way that expanding services and even providing them without considering this principle is not only difficult, but also impossible. The intensity of competition in the markets and the understanding of the importance of keeping customers has made banks gradually take steps towards maintaining ...
Master's Thesis of Information Technology Engineering Abstract In today's world, the Internet and its most important service, the Web, has caused many changes and transformations in human life. The Internet provides all the needs of people to communicate with each other, to obtain information in any field, play and entertainment, education and any field that comes to mind. The ...
Non-continuous master's degree in computer engineering Abstract Today, the popularity of social networking sites among people is undeniable, sites that provide users with many possibilities for communication between people. One of the basic problems in analyzing these types of networks is predicting new connections between people in the network. Fuzzy method, as one of the ...
Thesis for receiving a master's degree in business management with a focus on marketing Abstract: The purpose of this research is to investigate the brand value and loyalty of consumers to luxury brand names and the existing distribution channels for luxury brand names (such as boutiques, shopping centers, online stores, agencies). The statistical population of this research ...
Dissertation for receiving a master's degree in the field of executive management with a focus on marketing. Abstract The purpose of this research is to investigate the relative importance of the dimensions of service encounter quality and service quality in the satisfaction of Mellat Bank customers in Meshginshahr city using the descriptive-correlational research method. For ...
Dissertation for Master's Degree (M.A) in Business Management - Marketing Orientation Abstract: The customer is one of the important elements that managers of any organization care about. Now, organizations can have a competitive advantage in marketing matters, especially in marketing, if they can recognize the needs of customers before their request. that these demands are ...
Master's Thesis in Business Management - Marketing Orientation Abstract The aim of the current research is to study and identify factors affecting brand fascination as one of the most important variables in the field of consumer-brand communication. In the field of branding, consumer-brand communication states that brands can be defined as an active partner in the relationship ...
Dissertation for Master's Degree in Information Technology Management, Information Systems, Abstract The Imam Khomeini (RA) Relief Committee, as one of the popular institutions, in drawing its basic policies, emphasizes support, cooperation and popular participation, and on this basis, it considers the attraction of popular aid as a mechanism for guiding popular participation ...
""M.A. Thesis for Master's Degree in Management"" Major: Marketing Abstract: The present research was conducted with the aim of determining the maturity barriers of using the electronic system in the tax administration of Ilam province. The statistical population of this research is all managers, employees and supervisors of different units at different organizational levels in ...
Master's Thesis Field: Management, Orientation: Government Abstract: Considering the importance and position of electronic banking and the growing trend of bank-related services in recent years in the country, now financial and credit institutions and banks have well understood that maintaining the position and effective development is not possible without using scientific and ...
Dissertation for Master's Degree (M.A.) Direction: Domestic Business Abstract The increasing changes in banking in Iran and the entry of private competitors in the field of providing services have prompted bank managers to increase the share of each customer and retain customers for a long time. The requirement of customer retention and turning them into loyal customers and ...