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Number of pages: 119 Category: Tourism - Tourism

Dissertation for the Master's Degree in Business Administration (M.A) Major: Marketing Abstract The aim of this research is to design a conceptual model of sustainable tourism based on sustainable marketing. This model includes independent variables of social stability, political stability, service quality, environmental sustainability, cultural sustainability, sustainable ...

Number of pages: 132 Category: Management

Dissertation for the Master's Degree (M.A) in Public Administration, Financial Orientation Abstract: In this research, the identification and ranking of the factors influencing the attraction of financial resources based on the mixed marketing model in the branches of the Agricultural Bank of Central Province has been investigated. The research method used in this research was ...

Number of pages: 102 Category: Psychology

Dissertation for Master's degree (M.A.) orientation: industrial and organizational, examining the relationship between knowledge management and marketing related to customer relationship management among bank employees in Sepidan city. Abstract The purpose of this research was to explain the relationship between knowledge management and marketing related to customer relationship ...

Number of pages: 106 Category: Management

Dissertation for Master's degree (M.A) specialization: ""Marketing"" Introduction Exporting is the most common way for companies to start marketing activities abroad. One of the most important reasons for this is that exporting requires fewer resources compared to other methods of internationalization. Different countries encourage their companies to export because this ...

Number of pages: 114 Category: Management

Dissertation for Master's Degree ""MA"" Field: Business Management Major: Marketing Abstract This research was conducted with the aim of identifying factors affecting tourism marketing in Shiraz city in 2013. The research method was applied in terms of purpose and descriptive survey in terms of data collection method. The statistical population of the research consisted of ...

Number of pages: 204 Category: Management

Thesis for obtaining a master's degree in the field: business management, specialization: marketing. Abstract: The current era cannot be compared with any back of the past eras. The dominant feature of this era is knowledge-oriented, information-oriented and high rate of changes in various fields. This is the truth that covers the business environment and shows the increasing ...

Number of pages: 163 Category: Management

Dissertation for receiving a master's degree in the field of business management, orientation: Marketing Abstract Electronic banking is one of the main strategies of all banks in the world due to its countless advantages. Today, banking cannot be imagined without the use of electronic banking. Marketing is also one of the tools that can increase the growth of the bank's income. ...

Number of pages: 122 Category: Management

Thesis for obtaining a master's degree (M.A.) field: business management, marketing orientation, research abstract of the banking industry, one of the most important and prominent industries in the world, today, banks in advanced countries act as pioneers, professional consultants, experts in increasing the financial resources of companies and collecting and exchanging the ...

Number of pages: 255 Category: Management

Abstract In the resource-based perspective, there is a belief that inimitable, valuable, rare and socially complex resources and capabilities create superior competitive advantage. The success of an organization depends on the development of capabilities and relationships that are unique to the company and are maintained in the medium to long term. The current research seeks to ...

Number of pages: 140 Category: Management

Dissertation for Master's Degree in Business Administration - The definition of social marketing has changed over the years and its tools, techniques and concepts have evolved and improved. A review of past research shows that although social marketing is most commonly used in the health sector, it also has potential in sectors such as protecting resources, energy and the ...

Number of pages: 127 Category: Management

Master's degree thesis of Master's degree: MBA ???? Abstract: In recent years, the importance of the experience of buying pleasure

Number of pages: 147 Category: Management

Dissertation for obtaining a master's degree (M.A) Business Management - Marketing Orientation Summer 2019 Abstract Considering the ever-increasing speed of changes and competition in the economic world, managers should have

Number of pages: 303 Category: Geography - Urban Planning

Dissertation for obtaining a doctorate degree in the field of geography and rural planning. Dissertation/dissertation abstract: The development of the agricultural sector in rural areas is based on the existence of natural talents and the realization of planning goals for the establishment of development facilities and requirements. This is despite the fact that some rural ...

Number of pages: 126 Category: Tourism - Tourism

Abstract: So far, extensive researches have been conducted in relation to the choice of destination, personality and typology of tourists and it has been proven that there is a very close relationship between the personality of tourists and their motivation to choose a destination. In this field, research has also been done in Iran, but not with this interpretation and title. ...

Number of pages: 196 Category: Management

Dissertation for Master's Degree in Business Administration (M.A. Major: Marketing) Abstract Today, brand names are very important in consumer markets. They are among the most valuable intangible assets and are the link between a company's consumers. Consumers also trust the brand name and become loyal to them. Therefore, the brand name acts as a mechanism that involves ...

Number of pages: 125 Category: Management

Thesis for obtaining a master's degree in the field: business management, marketing trend, factors affecting the loyalty of GSM customers in West Mazandaran. Abstract: The secret of staying in today's business world is to have satisfied customers who not only buy from the company's services again and again, but also minimize the cost of attracting new customers by introducing ...

Number of pages: 269 Category: Management

Dissertation for Master's Degree in Business Management (International Marketing) Abstract: During the last decade, the intensification of competition among banks in order to gain a greater share of the market has led them to pay attention to a more detailed and deeper understanding of the needs and demands of customers. In this regard, it is necessary to pay attention to the ...

Number of pages: 85 Category: Management

Thesis for obtaining a master's degree in the field: business management, specialization: insurance, abstract Iranian organizations are in need of strategic change and transformation now more than ever. Environmental opportunities and threats today have shown their effects in Iran's economy more than in the past. Organizations in the process of gaining a suitable competitive ...

Number of pages: 139 Category: Management

Academic Dissertation for Master's Degree Field: Business Management Major: Marketing Abstract Today, companies are increasingly under new attacks from disgruntled customers, grumpy employees, and in short, anyone who is equipped with a personal computer and a motive to destroy the company's reputation and reputation. And due to the special features of the brand in the service ...

Number of pages: 191 Category: Management

Dissertation for Master's Degree, Business Management (International Marketing) Abstract Today, the speed of changes and the intensity of competition among organizations in various industries have made them face limited resources, and the stability and survival of organizations depends on achieving a competitive advantage in cost, quality, innovation, and delivery ...

Number of pages: 137 Category: Management

Dissertation for Master's degree (M.A) specialization: ""Insurance"" Abstract: Life insurance is considered one of the most important and strategic products of the world's insurance companies. In the world, the percentage of life insurance sales is much higher than other insurance products, but despite its great importance, the sale of this product has its own complications. ...

Number of pages: 124 Category: Management

Academic Thesis for Master's Degree (M.A) in Domestic Business Management Abstract: The specific brand value of a tourist destination is the total assets (or liabilities) of the brand in relation to the name and symbol of the tourist destination, which causes changes in the value of the services and experiences provided there. In many cases, the specific value of the brand is ...

Number of pages: 154 Category: Management

Dissertation for obtaining a master's degree in the field: business management, insurance, abstract. Customer loyalty is a major topic in marketing research and is considered as a major concern of managers and a permanent strategic thinking for many organizations. The reason for the double importance of this topic is due to the intense competition especially in service ...

Number of pages: 152 Category: Management

Dissertation for Master's Degree in Business Management-Marketing Abstract Among the most valuable assets of any company is its reputation, prestige and brand image. The greater the influence of these factors in the minds of consumers, the more the desire to buy the company's products increases and the company can achieve more benefits. The purpose of this research is to study ...

Number of pages: 128 Category: Management

Dissertation for Master's Degree in Business Administration Abstract: In this project, the title of the research is the specific value of the brand name and brand on the buying behavior of food consumers (case study: Mana pasta in Alborz province).

Number of pages: 174 Category: Management

Thesis for obtaining a master's degree in the field: business management - marketing orientation. Abstract Today, information technology has influenced all the different areas of life and the business environment and has caused transformation, acceleration and facilitation of affairs. This impact on the tourism industry as one of the most employment-generating industries in the ...

Number of pages: 110 Category: Insurance

Dissertation for obtaining a master's degree in the field of management, investigating the level of satisfaction of third party victims with the insurance performance of Iran. Study: Bushehr city. Abstract: In today's highly competitive world, it is difficult to achieve a suitable position in the market, and in order to have a stable position in the market, providing superior ...

Number of pages: 105 Category: Management

Thesis for obtaining a master's degree in the field: business management, specialization: insurance management. Abstract Customer satisfaction means fully satisfying his needs and desires at the same time or in the same way as he wants. Various models have been investigated to check customer satisfaction in the world's insurance industry. The purpose of this research is to ...

Number of pages: 192 Category: Management

Thesis for obtaining a master's degree in the field: business management, internal orientation. Dissertation abstract: Due to the competitiveness of the banking industry in today's era, banks must be able to have a long-term and stable relationship with their customers in order to stand out from their competitors. For this purpose, banks must identify the expectations of ...

Number of pages: 158 Category: Management

Thesis for obtaining a master's degree in business management, marketing orientation. Abstract: In today's turbulent and changing world, the only thing that does not change is change. In the business world that is increasingly guided by the three words customer, competition and change, companies are looking for a solution to their business problems, based on the literature and ...

Number of pages: 96 Category: Management

Dissertation for receiving a master's degree, field: business management, orientation: internal. Brand performance shows the success of a brand in the market, and it has been measured in many ways and from different perspectives. Available studies show that about 70% of the company's revenues can be attributed to the brand. Therefore, organizational performance and brand ...

Number of pages: 103 Category: Physical Education - Sports

Faculty of Physical Education and Sports Sciences Thesis for Master's Degree in Physical Education and Sports Sciences Majoring in Sports Management Abstract The main purpose of this research was to investigate the relationship between knowledge management and the level of entrepreneurship in managers of private clubs in Tehran. The current research is quantitative in nature, ...

Number of pages: 114 Category: Management

Thesis for obtaining a master's degree in the field of: business management, marketing orientation. Abstract This research seeks to evaluate the performance of Bank Tejarat branches in Gilan province based on the indicators of the EFQM organizational excellence model. The current research is descriptive in terms of its practical purpose and data collection method and is ...

Number of pages: 178 Category: Management

Thesis for obtaining a master's degree in the field: business management, orientation: international. Abstract: Customs as a commercial gateway has long played a significant role in foreign trade and, as a result, in the economy of countries. Therefore, according to the key topic of the relative advantage of the ever-increasing expansion of trade, creating suitable grounds for ...

Number of pages: 110 Category: Management

Dissertation for Master's Degree (M.A) Chapter 1 Introduction: In today's world, which has made it possible to mass produce goods and services to increase supply compared to demand, producers have no choice but to satisfy customers, and it is no longer possible to define the scope of the market and supply with the limited tools of the past. Experience has shown that ...

Number of pages: 135 Category: Management

Dissertation for Master's Degree (M.A) in Business Management - Marketing Orientation Abstract: The customer is one of the important elements that managers of any organization care about. Now, organizations can have a competitive advantage in marketing matters, especially in marketing, if they can recognize the needs of customers before their request. that these demands are ...

Number of pages: 166 Category: Economics

International Marketing major in Business Management Abstract: The relationship between social, political, environmental, and economic roles in business has increased. The challenge that organizations face is that they must simultaneously increase profitability and respond to new social expectations, and then simultaneously manage these two seemingly contradictory consequences ...

Number of pages: 165 Category: Management

Academic Thesis for Master's Degree Field: Business Management Major: Finance The purpose of this research is to investigate the impact of intellectual capital management on the financial performance of the supervision of banks and insurances in Gilan province. Descriptive-correlation research design and the statistical population of the research is the banks and insurance ...

Number of pages: 141 Category: Management

Dissertation for receiving a master's degree in business management, specialization: marketing. The present research has investigated the effect of the country of brand creation on brand equity: a case study of the elevator industry. The type of descriptive research is survey type. The statistical population of the research was employers, engineers, consultants and other ...

Number of pages: 150 Category: Management

Dissertation for Master's Degree (M.A.) in Human Resources Abstract In today's competitive and challenging environment, organizations emphasize more than anything else on creating stable and profitable relationships with customers. Traditional marketing in theory and practice has always emphasized attracting new customers and increasing sales; But today, this view has changed ...

Number of pages: 103 Category: Physical Education - Sports

Thesis for Master's Degree in Physical Education and Sports Sciences Abstract The main purpose of this research was to investigate the relationship between knowledge management and the level of entrepreneurship in managers of private clubs in Tehran. The current research is quantitative in nature, applied in purpose, and descriptive-correlation in method. The statistical ...

Number of pages: 110 Category: Management

Dissertation for receiving the master's degree ""M.A."" Trend: ""Marketing"" Abstract: In this research, factors affecting brand value and brand image in the hospital industry have been investigated. In this research, factors such as brand value, brand image, and factors affecting a successful relationship with customers include: trust, satisfaction, commitment, brand awareness, ...

Number of pages: 65 Category: Agricultural Engineering

Thesis for obtaining a master's degree, field: agricultural engineering, major: agricultural management. Abstract The purpose of this research is to investigate the factors influencing the willingness of urban households in Gilan to pay for organic rice. The current research is applied and descriptive, correlational and field method using a questionnaire. The statistical ...

Number of pages: 213 Category: Librarianship

Dissertation for receiving a master's degree, specialization: accounting. Abstract In this research, the relationships between non-financial criteria and the financial performance of supplementary medical insurance companies were investigated. In this study, the customer satisfaction criterion was considered as a non-financial criterion and the company's income as a financial ...

Number of pages: 213 Category: Librarianship

Dissertation for receiving a master's degree, specialization: accounting. Abstract In this research, the relationships between non-financial criteria and the financial performance of supplementary medical insurance companies were investigated. In this study, the customer satisfaction criterion was considered as a non-financial criterion and the company's income as a financial ...

Number of pages: 87 Category: Agricultural Engineering

Academic Thesis for obtaining a master's degree in the field of: Agricultural Engineering, Agricultural Management, Abstract Based on the research, the amount of damage caused to agricultural products by weeds, diseases, insects, and other pests has been determined as 45, 30, 20, and 5 percent of the total damage caused to agricultural products, which is about 35 percent. ...

Number of pages: 172 Category: Management

Thesis of master's degree in business management, marketing orientation, summer 1991. Abstract: This research with the subject of "" Investigating the effect of social marketing factors on the value of the bank's brand name from the customers' point of view (Study

Number of pages: 111 Category: Management

Abstract Today, word of mouth advertising as One of the common tools of marketing and advertising has gained great importance among marketers, so that studies show that advertising

Number of pages: 106 Category: Management

Thesis of the master's degree in the educational field: MBA 2013 Farsi Abstract Many business managers consider marketing to mean sales or advertising, while the concept of market

Number of pages: 118 Category: Architectural Engineering

Dissertation for Master's Degree, Field: Architecture, Orientation: Architectural Technology, Spring 2014 Abstract With the formation of cities and the development of cities and communities, the needs and demands of people in the city

Number of pages: 159 Category: Architectural Engineering

Thesis for receiving a master's degree in the field of architecture 06/93 abstract Today, as a result of the application of massification and downsizing policy in large urban societies, traditional housing has lost its meaning and concept

Number of pages: 204 Category: Management

Thesis of master's degree in business management, international business orientation, winter 90, abstract, rapid growth under the structures of the Internet, new opportunities and methods for doing business to all the world.

Number of pages: 173 Category: Geography - Urban Planning

Faculty of Basic Sciences, Department of Human Geography, Dissertation for Master's Degree ""M.A"" Major: Rural Planning, Introduction to the investigation of activity platforms, especially agriculture and factors affecting the quality and quantity of its products, which itself plays an effective role in the development of activists and is extremely important. Summarizing the ...

Number of pages: 196 Category: Architectural Engineering

Dissertation for receiving a master's degree (M.A) in the field of architecture – Architectural engineering trend spring 2014 Urban safety area, fire training centers are one of the most effective places in the three training departments

Number of pages: 182 Category: Architectural Engineering

Dissertation for receiving a master's degree in architecture, architectural orientation, 2013 abstract, pristine natural environments or local protected areas are considered suitable for ecotourism, and the development of tourism in

Number of pages: 124 Category: Management

Academic Thesis for Master's Degree in Executive Management, Production and Operations Orientation, Summer 1990 Abstract: Today's world is the age of information, and access to information is a tool to gain advantage.

Number of pages: 138 Category: Insurance

Executive Management Master's Thesis Abstract In today's marketing, the cost of losing a customer is equal to losing the benefits of the service that customer needs throughout his life. Insurance can be considered as one of the vital economic arteries of any country. The main goal of insurance marketing management is to attract new customers and retain previous customers and ...

Number of pages: 166 Category: Industrial Engineering

In order to receive a master's degree in industrial engineering in July 2014, the intense market competition of banks and the establishment of new private financial institutions and banks in Iran obliges banks every

Number of pages: 286 Category: Architectural Engineering

Academic Thesis for Master's Degree in Islamic Architectural Engineering, second year of academic year 1392-93 Abstract: Endowments in establishment and continuation

Number of pages: 225 Category: Geography - Urban Planning

Master's thesis in the field of urban planning, urban planning, abstract Urban transportation is one of the main sub-sectors of urban development and planning. Every day, citizens are in contact with pedestrian and bicycle networks and different types of transportation and use urban transportation to meet a range of needs for work, education, shopping, recreation, etc.; ...

Number of pages: 167 Category: Geography - Urban Planning

Foreword The ever-increasing expansion of cities and the inordinate increase in their population has caused numerous environmental problems and has made human societies face various mental problems. Since in the current situation, reducing the problems caused by industrialization, job creation, environmental protection, the interaction of cultures and finally sustainable ...

Number of pages: 227 Category: Geography - Urban Planning

Dissertation for Master's degree (M.A.) specialization: tourism planning, thesis abstract (including summary, objectives, implementation methods and results obtained): sustainable development is one of the key and widely used issues of the modern world. The tourism industry is not excluded from this category in direct connection with geography. Changing the use of an abandoned ...

Number of pages: 197 Category: Geography - Urban Planning

An academic thesis for obtaining a master's degree in the field: Natural Geography - Geomorphology trend in environmental planning, abstract of the mutual effects caused by different resources and living and non-living components in a watershed, the necessity of implementing a systemic and integrated management model in watersheds with the aim of optimal resource efficiency and ...

Number of pages: 206 Category: Geography - Urban Planning

Chapter 1: General 1-Introduction: Social capital is considered one of the emerging and controversial fields in the interdisciplinary studies of sociology and economics. Economic stability, enjoying health and wellness and having friendly relations with others are part of the essential elements needed to improve the quality of life. After World War II, most development theories ...

Number of pages: 171 Category: Management

Master's thesis in the field of business management (marketing) Abstract: The present research was conducted with the aim of determining the relationship between internal marketing and organizational citizenship behavior with regard to the moderating role of distributional leadership in Bank Mellat branches of Ilam province. The research method used is descriptive and ...

Number of pages: 130 Category: Management

Master's Thesis in Business Administration (Marketing) Abstract: Along with universities becoming more competitive in attracting students at the national and international level, many universities in the world are trying to identify the tastes of their candidates and plan for the university based on them. For this purpose, they use marketing methods and tools. In Iran, ...

Number of pages: 208 Category: Social Sciences - Sociology

Social capital is considered one of the emerging and controversial fields in the interdisciplinary studies of sociology and economics. Economic stability, enjoying health and wellness and having friendly relations with others are part of the essential elements needed to improve the quality of life. After the Second World War, most development theories and theories that tried to ...

Number of pages: 121 Category: Geography - Urban Planning

Master's Thesis in Geography and Rural Planning Rural development originates from various factors, one of which is favorable housing. A suitable housing is actually a stable housing that has the characteristics of proper comfort, suitable space, suitable health factors, suitable location, and accessibility in terms of work. Therefore, the main goal of this research is to ...

Number of pages: 101 Category: Geography - Urban Planning

Dissertation for Master's Degree in Remote Sensing and Geographical Information System - Water and Soil Resources Abstract The increase in population and the excessive development of cities, especially in their outskirts, regardless of environmental and human characteristics, has caused irreparable damage to the environment and its residents. For this reason, the issues of ...

Number of pages: 165 Category: Geography - Urban Planning

Dissertation for M.Sc degree in geography and rural planning Abstract There are relationships between urban and rural settlements as components of the spatial organization of an area, and these relationships are effective in the development or non-development of these two areas. Studies conducted by foreign and Iranian researchers show that in Iran, most of these relationships ...

Number of pages: 158 Category: Geography - Urban Planning

Thesis for obtaining a master's degree in the field: geography, urban planning, abstract. Sustainable development is one of the concepts that has been receiving serious attention in international forums for several decades due to the negative and sometimes irreparable effects of development plans. It can be said that improvement and renovation are in harmony with the goals of ...

Number of pages: 138 Category: Management

Academic thesis for obtaining a master's degree in the field: business management, specialization: marketing. Abstract: The competition between banks and the complexity of the marketing system of banking services have created a situation that if the competitive arena and smart solutions are not paid attention to, sometimes the banks fail in their goals and are gradually removed ...

Number of pages: 186 Category: Management

Master's thesis in the field of business management (marketing) Abstract: Small and medium-sized companies have an undeniable effect on the economic situation of any country. These companies owe a major part of their success to the use of entrepreneurship in their organizations. This feature has caused them to perform their assigned tasks in different ways. One of these tasks is ...

Number of pages: 174 Category: Geography - Urban Planning

Dissertation for Master's Degree in Geography and Urban Planning (M.A.) Abstract The way to achieve urban sustainability goes through the development of localities. As the smallest and most important urban unit, the neighborhood is one of the first priorities and a sustainable neighborhood can provide a suitable infrastructure for sustainable urban development. The instability ...

Number of pages: 162 Category: Geography - Urban Planning

Master's Thesis in the field of Geography and Rural Planning Abstract Tourism industry has attracted the attention of mankind for a long time and today it is one of the main pillars of the world's commercial economy. Through the simultaneous combination of internal and external resources, this industry brings many social, economic, environmental and cultural benefits to ...

Number of pages: 196 Category: Geography - Urban Planning

Dissertation for receiving the master's degree ""M.A."" Orientation: Abstract urban planning based on the teachings of the Qur'an and the life-giving teachings of the religion of Islam, the earth is the cradle and cradle of man, and the cradle must be safe and stimulating so that man can grow and evolve in it. Undoubtedly, nowadays, the great importance of plants and the role ...

Number of pages: 129 Category: Tourism - Tourism

Dissertation for Master's Degree in Ecotourism Abstract: The tourism industry, as a dynamic industry with its innovation-oriented features, has taken an important part of production activities in the advanced and growing world. The growth of this industry in every country requires proper strategy and planning and management. The purpose of this research, which is carried out in ...

Number of pages: 124 Category: Geography - Urban Planning

Dissertation for Master's degree (M.Sc.) Field: Geography and Urban Planning Abstract of the 20th century considering the increase in urban population, change in lifestyle, the distance between stakeholders, managers and urban planners, sustainable development has been proposed as one of the most important paradigms of urban management at different levels. One of the main ...

Number of pages: 115 Category: Management

Dissertation for Master's degree (M.A.) Abstract: At this time, the use of marketing methods and techniques has been given attention. Surveys have shown that the failure of companies and organizations is due to their inability to use private and public organizations and banks. For this reason, organizations have been forced to change their reaction to the market, they have ...

Number of pages: 164 Category: Management

Thesis for obtaining a master's degree in the field: business management, marketing orientation. Abstract: Serious attention to service management and marketing can bring about a new transformation and orientation in banks. Some discomforts and dissatisfactions are the result of ignorance and carelessness of people who are weak in managing services, understanding contacts and ...