Download more than 100 examples of thesis, proposal and project topics about social marketing media in editable WORD file format at undergraduate, graduate and doctoral levels for use and reference in research, articles, theses, student and academic projects.
Dissertation for M.A. Degree: Business Management, Marketing Orientation ""Abstract"" The purpose of this research was to investigate the role of social marketing media in depositing customers of Mehr Financial and Credit Institution in Tehran province. The current research is descriptive and correlational in terms of its purpose, which is practical in terms of its purpose, ...
Dissertation for receiving a master's degree (M.A.) orientation: ""Marketing"" Spring 2018 Abstract The purpose of this research is to analyze the effect of consumer perception of social responsibility on the attractiveness of shopping centers.
Abstract Today, word of mouth advertising as One of the common tools of marketing and advertising has gained great importance among marketers, so that studies show that advertising
Master's Thesis of Social Communication Sciences Abstract Iran, despite Iran's capabilities in the field of tourism, unfortunately has not yet been able to achieve a worthy position in this industry, and the most important thing is the weakness of the advertising industry in attracting tourists to Iran. The internet and electronic tools provide the basis for displaying tourism ...
Investigating the relationship between customer knowledge and customer loyalty through the mediation of customer value (case study: Bank Mellat branches in Gilan province) Abstract: Knowledge is an important factor in the economy, but for success in the business market, attention should be paid to another key factor called the customer. Considering the importance of the customer ...
Dissertation for M.Sc degree in geography and rural planning Abstract There are relationships between urban and rural settlements as components of the spatial organization of an area, and these relationships are effective in the development or non-development of these two areas. Studies conducted by foreign and Iranian researchers show that in Iran, most of these relationships ...
Academic Dissertation for Master's Degree Field: Business Management Major: Marketing Abstract Today, companies are increasingly under new attacks from disgruntled customers, grumpy employees, and in short, anyone who is equipped with a personal computer and a motive to destroy the company's reputation and reputation. And due to the special features of the brand in the service ...
Master's Thesis in Executive Management (M.A) Abstract Based on empirical research and proposed theories, marketing includes three basic and important principles: creating value for customers, creating competitive advantage, and focusing on customers' wants and needs. The task of marketing is to create more value for customers than competitors. Tacit knowledge is knowledge that ...
Dissertation for receiving Master's degree (M.A) in the field of ""Marketing"" Abstract The idea of ??the need for scientific planning of Elvand Kashi Industries Company was the basis for the creation of the issue of developing a marketing plan in the eyes of the researcher. Therefore, in order to achieve this goal, after obtaining permission, the researcher proceeded to ...
International Marketing major in Business Management Abstract: The relationship between social, political, environmental, and economic roles in business has increased. The challenge that organizations face is that they must simultaneously increase profitability and respond to new social expectations, and then simultaneously manage these two seemingly contradictory consequences ...
Thesis for obtaining a master's degree (M.A) (Field: Business Management, Major: Domestic Business) Abstract: In today's ultra-competitive world, the secret of survival and success of organizations is to understand the competitive structure of the market. Achieving this understanding requires management's knowledge and understanding of customer's opinions and demands, and ...
Abstract In the resource-based perspective, there is a belief that inimitable, valuable, rare and socially complex resources and capabilities create superior competitive advantage. The success of an organization depends on the development of capabilities and relationships that are unique to the company and are maintained in the medium to long term. The current research seeks to ...
Master's degree thesis is an abstract of effective techniques in today's era and in saturated markets, according to the goals of value-oriented marketing, the development of the concept of corporate social responsibility in the body of products and services. The purpose of this research is to investigate the impact of corporate social responsibility on the way consumers make ...
Dissertation for the Master's Degree in Business Administration (M.A) Major: Marketing Abstract The aim of this research is to design a conceptual model of sustainable tourism based on sustainable marketing. This model includes independent variables of social stability, political stability, service quality, environmental sustainability, cultural sustainability, sustainable ...
Master's Thesis of Faculty of Technical Engineering, Department of Industrial Management (Production) Abstract Now that in the global economy, customers determine the company's survival, companies can no longer ignore the expectations and demands of customers. They should focus all their activities and capabilities on customer satisfaction. The level of customer satisfaction ...
Thesis for obtaining a master's degree in the field of geography and tourism planning. Abstract: Medical tourism, which is the result of the merger of the two most profitable branches of tourism and medical services, has always been and continues to be of interest in the world, so that according to international statistics, this branch of the tourism industry, even during the ...
MBA Master's Thesis Strategy Orientation Abstract In global competition, customer demand for high quality and fast service has made companies unable to handle all the work alone. Based on this, activities such as material procurement, product production and planning, product storage service, inventory control, distribution, delivery and customer service have now been transferred ...
Dissertation for receiving Ph.D. specialization: sports management and planning 1.1 Introduction The chaotic economic situation has had a significant impact on the attendance of all kinds of sports customers and consumers, including spectators, participants, buyers of goods, etc. For this reason, investigating the behavior of sports consumers [1] has gained significant ...
Dissertation for Master's Degree in Public Administration ""M.A"" Direction: Finance Abstract It is believed that customer relationship management (CRM) can be very useful in empowering organizations to realize customer focus and therefore it is on the agenda of many organizations. Although many studies have been conducted on the category of customer relationship management, ...
Dissertation for receiving the master's degree ""M.A. ""Internal merchandising"" tendency, abstract of the thesis (including summary, objectives, implementation methods and results obtained): This research aims to identify and explain the factors affecting customers' preference in choosing Mehr Bank and to determine the importance of each of the factors affecting customers' ...
Master's thesis in the field of Islamic art, metal orientation, abstract of artistic components influencing the economic prosperity of enamel painting in Tehran. Handicrafts are the main document of the historical identity of nations and a part of cultural heritage. Since handicrafts have multifaceted characteristics, apart from artistic and cultural aspects, they are also ...
Master's Thesis in Tourism Management Abstract The aim of the current research is to investigate tourism, motivations and factors related to it in Qasrshirin city. Its central theory is based on Chuck's theories. wow Gay, Les Lumsden, Veblen and Peirce are set. The statistical population of this research consists of all households living in Qasr Shirin who travel to and from ...
Master's Thesis of Marketing Management Abstract: Creating strong and powerful brands has become one of the priorities of every organization today because it brings countless benefits. Strong brands help companies to establish themselves in the market, to be less exposed to potential competitive risk and to have a stronger intermediary role in cooperation and support for brand ...
Dissertation for Master's Degree in Business Administration, Marketing Orientation Abstract One of the very basic pillars of new marketing is to have market culture and insight at all levels of the organization, which is interpreted as market orientation. Marketing means tendency and inclination towards the market and people and the customer, and for this reason it is important ...
Dissertation for Master's degree (M.A) field: Communication Sciences Abstract of the thesis (including summary, objectives, implementation methods and results obtained), the general purpose of the current research was to investigate traffic police television commercials (Sia Saki series of programs) with regard to the components of citizenship and respect for the law. The method ...
Dissertation in Master's Degree Abstract The subject of this research is the analysis of the content of religious Facebook pages, and during it, an attempt has been made to analyze the structure of religious pages in the Facebook space, considering the importance of Facebook in the virtual space and also the place of religion in life. The existence of many religious pages raises ...
Dissertation for M.A Master's Degree in Business Administration - Marketing Orientation Abstract Nowadays, organizations need effective and efficient methods of communicating with customers in order to improve their sales.
The thesis for receiving a master's degree (M.A. Business Administration) The abstract of this research was written with the aim of investigating the ranking of the factors affecting the effectiveness of commercial messages in attracting the audience in Tehran province. In order to achieve the above goal, four questions were used. The theoretical framework of the research was ...
Dissertation for Master's Degree Abstract The purpose of this research is to investigate the effects of intellectual capital dimensions on increasing the market orientation of private insurance companies in Isfahan province. The method of conducting the present research was descriptive-correlation, and hypothesis testing was done with correlation method and SPSS version 19 ...
Dissertation for Master's Degree (M.A) in Business Management - Marketing Orientation Abstract: The customer is one of the important elements that managers of any organization care about. Now, organizations can have a competitive advantage in marketing matters, especially in marketing, if they can recognize the needs of customers before their request. that these demands are ...
Field of study: executive management, orientation: marketing, introduction, with the expansion of information technology, all aspects of human life have undergone a fundamental transformation, so that the current world has undergone a complete transformation, perhaps it can be said that the current industrial world has no choice but to choose this transformation, and stagnation ...
Dissertation for receiving Ph.D degree, specialization: sports management and planning, abstract of the thesis, one of the factors affecting the behavior of sports consumers, motivation and perceived risk. Therefore, the purpose of this research is to provide a sports consumption model based on perceived risk and motivation. The current research is correlational and one of the ...
Dissertation for Master's Degree (M.A.) Orientation: ""Strategic"" Abstract: Competitive advantage is a set of unique abilities of an economic unit that allows it to penetrate the desired markets and provide superiority over competitors. To define the competitive advantage of an economic unit, the management must make a complete assessment of the internal and external ...
Sports Management and Planning Thesis for Master's Degree Abstract The present study was conducted with the aim of determining the role of tax exemptions on the development of small sports clubs from the point of view of club managers and sports experts in Isfahan city. The present research is a survey type. The statistical population of this research consists of managers of ...
Master's Thesis Field: Physical Education (M.A) Direction: Management Abstract: In this research, the motivations and effective factors of the spectators to watch the volleyball game of Al-Mahdi Hormozgan team were discussed. The method of this research is descriptive-correlation which was conducted in the field. The research tool was a twenty-seven question questionnaire about ...
Thesis of master's degree in business management, marketing orientation, summer 1991. Abstract: This research with the subject of "" Investigating the effect of social marketing factors on the value of the bank's brand name from the customers' point of view (Study
Dissertation for Master's Degree in Educational Psychology Abstract Critical thinking is purposeful, self-directed, logical, argumentative, responsible, knowledge-based thinking, which is a platform for evaluation, interpretation, analysis and explanation; It provides evidences, documents, frameworks... for judgment to make the right decision. The aim of the current research is ...
Doctoral dissertation in the field of educational psychology, abstract of the role of attachment dimensions in adaptive and maladaptive strategies of emotion regulation through the mediation of cognitive capacity to suppress unwanted thoughts, social self-efficacy, and self-disclosure. based on inactivation of the attachment system) with
Dissertation for Master's Degree (M.A) in Family Counseling Abstract The purpose of this research is to investigate the mediating role of social anxiety in the relationship between identity styles and sexual satisfaction. This research is descriptive and correlational. The study population consists of all male and female married teachers of Mashhad who were teaching in high ...
Dissertation for receiving a master's degree in the field of executive management with a focus on marketing. Abstract The purpose of this research is to investigate the effect of social marketing on the loyalty of customers of Qarz al-Hasneh Mehr Bank of Iran, branches of Ardabil province. The current research is survey in terms of method and practical in terms of purpose. The ...
Thesis for obtaining a master's degree in the field: business management, specialization: domestic business, abstract Organizations currently operate in a dynamic and confusing environment. One of the most obvious features of the present era is the continuous and dramatic changes that occur in their social, cultural, political, economic and technological conditions. The main ...
Dissertation for Master's Degree in Business Administration - The definition of social marketing has changed over the years and its tools, techniques and concepts have evolved and improved. A review of past research shows that although social marketing is most commonly used in the health sector, it also has potential in sectors such as protecting resources, energy and the ...
Dissertation for Master's Degree in Executive Management, Marketing and Export Orientation Abstract: Efficient management of customer relations is an important challenge in business competition. Organizations need information about who their customers are, what their expectations and needs are, and how to meet their needs. This research investigates the relationship between ...
Abstract The general purpose of the research is to analyze the content of social studies books for the fourth and fifth grades of elementary school based on metacognitive skills. Descriptive research method and basically a ""research"" Content analysis " is cup
Thesis of master's degree in business management, international business orientation, winter 90, abstract, rapid growth under the structures of the Internet, new opportunities and methods for doing business to all the world.
Dissertation for Master's Degree (M.A.) Orientation: Industrial and Organizational The Mediating Role of Organizational Self-Esteem in the Relationship Between Organizational Justice and Job Adaptability in the Employees of the Imam Khomeini (RA) Relief Committee of Fars Province By: Moslem Damiri Abstract The purpose of this research was to investigate the mediating role of ...
Master's Thesis of Social Communication Sciences, the field of research in communication. Abstract: Social capital as one of the components of growth and progress in general and social development in particular has received serious attention from social science research areas to measure the quality of social interactions. In general, the amount of social capital in each group or ...
Executive Management Master's Thesis Abstract In today's marketing, the cost of losing a customer is equal to losing the benefits of the service that customer needs throughout his life. Insurance can be considered as one of the vital economic arteries of any country. The main goal of insurance marketing management is to attract new customers and retain previous customers and ...
Master's Thesis in Social Communication Sciences Abstract In today's era, when information-based communication has penetrated geographical boundaries and has marked tremendous changes in the global arena, the media as a useful tool can help the people of the 21st century to achieve a desired, ideal and fruitful life by using the latest scientific achievements; In addition, if ...
Dissertation for Master's Degree in Social Sciences Abstract: The present study was conducted with the aim of investigating the relationship between social factors and the level of political awareness of women in Garami city. The research method in this study is a survey, and the statistical population includes all women over 20 years old in the city of Garami, which is about ...
Master's thesis in the field of clinical psychology, abstract of evaluating a model for predicting students' mental health based on religious faith, with the mediation of happiness, ambivalent attachment style, and locus of control. The research method is correlational. The research community is all the students of Shiraz University who are studying in 1992-1993
In order to obtain a master's degree in the field of economic development and planning, Esfand 1990, abstract: forecasting the amount of investment needed to achieve the goals of each program (for example, economic growth of 6%, which is in the third program of TOS
Dissertation for Master's degree in Social Sciences - Sociology major Abstract: The purpose of this research is to investigate the effect of social causes on the tendency of young people aged 18-35 in Bandar Abbas to consume alcoholic beverages in 2013. The sample of study is 400 young people of this city who were selected using multi-stage cluster sampling. Some of the data ...
Abstract: The purpose of this research is to investigate the effect of the presence of mobile educational factor in multimedia on students' learning, memorization and learning motivation in geography. To conduct the research, from among the statistical population of the research, which were all female students in the third year of middle school in district 4 of district 6 of ...
Master's Thesis of School Counseling Abstract: In line with the need to teach ""emotional management"" skills, the current research under the title, the effectiveness of anger management group counseling, based on cognitive restructuring, on increasing social intimacy and reducing deterministic thinking among male high school students in Shiraz city, was conducted. The study ...
Master's Thesis in Clinical Psychology Abstract: Objective: Social anxiety is a very debilitating disorder that can disrupt many aspects of a person's life. In this research, the researcher seeks treatment using neurofeedback methods and the presence of mind as new treatments in the field of psychology. Method: The design of this research is quasi-experimental with pre-test and ...
Master's Thesis in Advertising and Cultural Communication Abstract The present research has studied the relationship between the use of social networks and the religious identity of users with the aim of knowing the relationship between the individual characteristics of users and political and social factors with their religious identity and in order to answer the basic question ...
Dissertation for the Master's Degree (M.A) in Public Administration, Financial Orientation Abstract: In this research, the identification and ranking of the factors influencing the attraction of financial resources based on the mixed marketing model in the branches of the Agricultural Bank of Central Province has been investigated. The research method used in this research was ...
Dissertation for Master's Degree in Information Technology Abstract: Many preaching methods of the mentioned prophets relied on the common call to monotheism, resurrection, moral principles, etc. After the death of the beloved Prophet of Islam, preaching, especially in the form of a pulpit, was one of the main means of transmitting Islamic knowledge, and it has undergone many ...
Master's Thesis Abstract Thinking about the surrounding social phenomena begins when a question occupies the mind of the thinker. Philosophers of science believe that science begins with a problem and the problem will be extracted from the heart of the theory. In this research, while agreeing with the first part of this statement, the author refuses to accept the monopoly of ...
Faculty of Humanities, Department of Psychology, specialization: Industrial and Organizational Dissertation for Master's degree (M.A.) Examining the relationship between occupational stress and mental health with emphasis on the mediating role of coping strategies in the employees of the Jihad Agricultural Organization of Zanjan province. Abstract The main purpose of this ...
Thesis for Master's Degree in Educational Psychology Abstract The purpose of this research was to compare male students with different parenting styles (permissive, authoritarian and authoritarian) in terms of emotional, social, academic adjustment and its components in Ahvaz high schools. The sample of this research consisted of 240 male students who were selected by ...
Dissertation for receiving a master's degree in counseling and guidance, investigating the relationship between excessive use of mobile phones, feelings of loneliness and social adjustment with academic motivation in students. Abstract: This research investigated the relationship between excessive use of mobile phones, feeling lonely and social adjustment with academic ...
Dissertation for Master's Degree (M.A.) Orientation: General Abstract: Topic: Explaining the mediating role of coping skills in the relationship between attachment styles and resilience. This study examined the mediating role of coping skills in the relationship between attachment styles and resilience. The investigated sample was 250 male and female high school students of ...
Master's Thesis in Communication, Advertising Orientation and Cultural Communication Abstract: This research aims to investigate the role of new media in promoting religious culture among communication students of Tehran and Soura University. The main question of this research is whether there is a relationship between new media and the promotion of religious culture. In this ...
Dissertation for Master's Degree in Social Science Research Abstract: The purpose of the above research is to examine the role of social, economic and political issues and barriers, their intensity and weakness in the investment process in Khalkhal city with a view to the whole country, and the role of the amount of support, supervision and guidance of investment by the relevant ...
Dissertation in Master's Degree in Advertising and Cultural Communication Abstract With the introduction and expansion of mobile social networks, the field of communication of more people in different parts of the world has been created, since accurate information about the use of these networks by users is not known. This research was conducted with the aim of the effect of the ...
Master's Thesis in Social Communication Sciences (M.A) Introduction: Now that the information and communication revolution has spread geographical boundaries and created tremendous changes in the field of globalization, a large volume of information and new knowledge is easily available to everyone through information networks, and it seems that a ""global village"" is being ...
Dissertation for Master's degree (M.A.) orientation: industrial and organizational, examining the relationship between knowledge management and marketing related to customer relationship management among bank employees in Sepidan city. Abstract The purpose of this research was to explain the relationship between knowledge management and marketing related to customer relationship ...
Dissertation for Master's Degree (M.A) in Curriculum Planning Abstract The purpose of this research was to examine the relationship between social skills and test anxiety with the academic performance of high school girls in Morvdasht city. In terms of its nature and objectives, this research is of an applied type and correlational method has been used for its implementation. ...
Dissertation, to receive the master's degree ""M.A"" in the field of TV production. Research abstract: Publishing the teachings of Islam is one of the most essential factors for the survival and continuity of this religion. It is monotheistic. Propagation and information of these concepts and religious foundations is the most important way to publish and promote them. With the ...
Dissertation for Master's degree (M.A.) abstract of the present study has studied the relationship between the use of social networks and the religious orientation of social network users using a survey method. This research was conducted in the Faculty of Fine Arts of Tehran University and among the students of different fields and courses of this faculty. Analysis of the ...
Thesis for obtaining a master's degree, field: psychology, orientation: clinical, abstract: the present study was conducted with the aim of comparing social anxiety, body image, and hope for life in men and women applying for cosmetic surgery with normal people. Research method: This research is a causal-comparative study. In this research, 100 people applying for cosmetic ...
Master's thesis in the field of educational psychology. Abstract: Investigating the relationship between emotional intelligence and moral intelligence with quality of life: the mediating role of empathy. The present study was conducted with the aim of investigating the mediating role of empathy in the relationship between emotional intelligence and moral intelligence with ...
Academic thesis for obtaining a master's degree in the field: business management, specialization: marketing. Abstract: The competition between banks and the complexity of the marketing system of banking services have created a situation that if the competitive arena and smart solutions are not paid attention to, sometimes the banks fail in their goals and are gradually removed ...
Dissertation for the master's degree in business management (international marketing orientation), the abstract of the social responsibility of the organization deals with the relationship between the organization and the society, and specifically, this concept examines the effects of the activities of the companies on the people of the society. The purpose of the current ...
Dissertation for Master's Degree ""MA"" Field: Business Management Major: Marketing Abstract This research was conducted with the aim of identifying factors affecting tourism marketing in Shiraz city in 2013. The research method was applied in terms of purpose and descriptive survey in terms of data collection method. The statistical population of the research consisted of ...
Dissertation for Master's Degree (M.A.) Direction: ""Strategic"" Dissertation Abstract (including summary, goals, implementation methods and results obtained): Throughout history, one of the basic desires of man has been to implement justice and realize it in society. The implementation of justice in society and especially in organizations makes people perform their duties with ...
Master's Thesis of Business Administration - Internal Business Orientation Abstract Considering the development of a competitive environment between the challenge of customer satisfaction and creating more loyalty, it suggests that companies and organizations resort to new marketing strategies in order to satisfy their customers as much as possible. One of the strategies to ...
Dissertation for obtaining a master's degree, field: business management, orientation: insurance, abstract: nowadays, the implementation of office automation has provided many benefits for organizations, including their customers. Speed, accuracy, safety, etc. are among these advantages. The purpose of this research is to investigate the effect of administrative automation on ...