Download more than 100 examples of thesis, proposal and project topics about perceived value in editable WORD file format at undergraduate, graduate and doctoral levels for use and reference in research, articles, theses, student and academic projects.
(Dissertation for Master of Business Administration (International Marketing) Abstract In the crowded market where we see the activity of many mobile phone brands, on the one hand, we are facing a decrease in the purchase of such phones due to the economic recession and the decrease in people's purchasing power, and on the other hand, we are witnessing the great efforts of these ...
Thesis of master's degree in business management, marketing orientation, summer 1991. Abstract: This research with the subject of "" Investigating the effect of social marketing factors on the value of the bank's brand name from the customers' point of view (Study
Master's thesis in the field of business management Abstract Finding a qualified and skilled workforce in today's dynamic environment is considered vital. The organization should know the standby force and know how to communicate with it. In this research, a pattern was identified for the value offered by the employer. According to this model, desirable and attractive working ...
Investigating the relationship between customer knowledge and customer loyalty through the mediation of customer value (case study: Bank Mellat branches in Gilan province) Abstract: Knowledge is an important factor in the economy, but for success in the business market, attention should be paid to another key factor called the customer. Considering the importance of the customer ...
Dissertation for receiving Ph.D. specialization: sports management and planning 1.1 Introduction The chaotic economic situation has had a significant impact on the attendance of all kinds of sports customers and consumers, including spectators, participants, buyers of goods, etc. For this reason, investigating the behavior of sports consumers [1] has gained significant ...
Academic Thesis for Master's Degree (M.A) in Domestic Business Management Abstract: The specific brand value of a tourist destination is the total assets (or liabilities) of the brand in relation to the name and symbol of the tourist destination, which causes changes in the value of the services and experiences provided there. In many cases, the specific value of the brand is ...
Dissertation for Master's Degree (M.A) in Sports Management Abstract: In recent years, organizational citizenship behaviors as extra-role behaviors of employees have received much attention due to the significant effects they have had on the effectiveness and success of organizations. Identifying and strengthening the areas of occurrence of such behaviors improves the ...
Thesis for obtaining a master's degree in the field of: business management, specialization: marketing. Abstract In recent years, the subject of brand and especially the special value of the brand has attracted the attention of researchers and practitioners in the field of marketing. The purpose of this research is to investigate the factors affecting the special value of the ...
Dissertation for Master's Degree (M.A.) Direction: Domestic Business Abstract The increasing changes in banking in Iran and the entry of private competitors in the field of providing services have prompted bank managers to increase the share of each customer and retain customers for a long time. The requirement of customer retention and turning them into loyal customers and ...
Dissertation for receiving a master's degree in business management, specialization: marketing. The present research has investigated the effect of the country of brand creation on brand equity: a case study of the elevator industry. The type of descriptive research is survey type. The statistical population of the research was employers, engineers, consultants and other ...
Dissertation for receiving Ph.D degree, specialization: sports management and planning, abstract of the thesis, one of the factors affecting the behavior of sports consumers, motivation and perceived risk. Therefore, the purpose of this research is to provide a sports consumption model based on perceived risk and motivation. The current research is correlational and one of the ...
Dissertation for Master's Degree in Executive Management, Marketing and Export Orientation, December 2013 Abstract: Marketing and its effect on commercial performance, including important topics in market and customer management.
end Letter for receiving a master's degree (M.A.) in the field of business management, financial orientation, fall 2013. Abstract of this research is a group of items from the exploration of the basics of research evaluation regarding motivation.
Dissertation for receiving a master's degree (M.A.) orientation: ""Marketing"" Spring 2018 Abstract The purpose of this research is to analyze the effect of consumer perception of social responsibility on the attractiveness of shopping centers.
Thesis of Master's Degree in Commercial Management, Insurance Orientation, Summer 2019 Abstract The food industry can be considered the most key industries of any country. This industry by solving the basic needs of families
Field: Executive Management Fall 2019 Abstract: The purpose of this research is to investigate the relationship between organizational justice and job performance of employees of Ardabil gas company. Organizational justice, the role of fairness and especially the perception of fairness in the environment
Dissertation for M.A. specialization: Marketing Winter 2011-1-Introduction Today, with the competitive markets and continuous changes in the environment, organizations have realized the fact that human
Master's Thesis - Allameh Tabatabayi University Summer 2018 Abstract The purpose of this research is to evaluate the quality of services provided from the perspective of customers of 4 and 5 star hotels in Isfahan province. Based on the Seroqual model
Master's Thesis in Social Welfare Field Abstract: A healthy lifestyle is a valuable resource for reducing the prevalence and impact of health problems and improving health, adapting to stressful life factors and improving the quality of life. Lifestyle helps us to understand what people do, the reason they do it, and the meaning of their actions for themselves and others. ...
Dissertation for Master's Degree in Psychology Abstract: The present research was conducted with the aim of evaluating the quality of services in the secondary schools of Garmsar city. This research is applied and descriptive (survey). The number of the statistical population is 2029 people, of which 322 people were randomly selected as a sample and examined. To collect ...
Dissertation to receive master's degree in accounting. Abstract In the conditions of the realism of the presented financial statements, the profit based on the accrual accounting system should be able to reflect valuable information about the current situation and future prospects of the company to the market. In this case, the profit may reflect the personal interests of the ...
Dissertation for Master's Degree (M.A.) Orientation: Industrial and Organizational The Impact of the Psychological Atmosphere Governing the Organization and Core Self-Evaluations on the Work Enthusiasm of Gar Miankoh Company's Employees Abstract This research was carried out with the aim of investigating the impact of the psychological environment governing the organization and ...
Master's Thesis of Faculty of Technical Engineering, Department of Industrial Management (Production) Abstract Now that in the global economy, customers determine the company's survival, companies can no longer ignore the expectations and demands of customers. They should focus all their activities and capabilities on customer satisfaction. The level of customer satisfaction ...
Dissertation for receiving a master's degree, orientation: industrial and organizational. Abstract: The aim of the present study is to explain the relationship between spiritual leadership and moral intelligence with organizational commitment among the employees of the Islamic Azad University of Maroodasht branch in 2013. The descriptive research method is correlational. The ...
Dissertation for obtaining a master's degree, field: accounting, major: accounting, profit information is the basic basis for investors to make decisions. In recent years, due to a series of significant frauds in accounting, the issue of earnings management has attracted the attention of many academics and practitioners. However, the focus of most studies has been limited to how ...
Academic Thesis for Master's Degree Field: Business Management Major: International Business Abstract The increase in competition in the industry sector and the increase in the level of knowledge and awareness of customers has caused more attention to customer retention. The issue of customer loyalty and trust in the brand and the factors affecting it is of particular ...
Master's Thesis of Business Administration, Insurance Management, Abstract The success of an organization is determined only by the set of clear goals that the organization sets for itself. For many service organizations, profit is an important goal and can be a combination of short-term financial results (increased resources or cash flow) and increased brand equity. Factors ...
Dissertation for M.A. Abstract: The purpose of this research is to investigate the factors affecting the export tendency of companies located in the industrial towns of Gilan province. For this purpose, the manufacturing companies in the industrial towns of Gilan province were selected for research. And this research seeks to answer the question: What characteristics
Dissertation for Master's Degree in Executive Management, Strategic Orientation Abstract: Strategic decision-making is considered vital and necessary in today's changing and complex world. Managers often use different methods to make strategic decisions. The most important of these methods is the use of a rational approach or the use of political behaviors. Rational process ...
Thesis for obtaining a master's degree in the field: business management, insurance orientation. Abstract Nowadays, consumers have become a suitable advertising tool for companies. A customer satisfied with the goods and services of an economic enterprise can stand against all its competitors and attract existing customers in the market. One of the most effective and efficient ...
Thesis for obtaining a master's degree in business management, domestic business orientation. Abstract Nowadays, internet banking, using web and internet technology, enables customers to carry out their financial activities in a virtual environment. The research conducted on the acceptance of internet banking by customers enhances the understanding of customer's opinions about ...
Dissertation for the Master's Degree in Public Administration, Human Resources, Abstract The general purpose of this research is to examine the relationship between emotional intelligence and the desire to leave a job. In the current research, the statistical population under investigation is the employees of the General Directorate of Sports and Youth of Gilan province with a ...
Academic Dissertation for Master's Degree Field: Business Management Major: Marketing Abstract Today, companies are increasingly under new attacks from disgruntled customers, grumpy employees, and in short, anyone who is equipped with a personal computer and a motive to destroy the company's reputation and reputation. And due to the special features of the brand in the service ...
Master's Thesis Field: Public Administration Major: Human Resources Abstract The purpose of this research is to investigate the effect of organizational justice on the organizational commitment of Refah Bank employees in Khuzestan province. The independent variable of this research is organizational justice. In this research, the three-dimensional model of Alavi and Abbasi 2012 ...
Dissertation for Master's Degree in Business Administration (M.A) Major: Marketing Abstract The main goal of this research is to investigate the effect of organizational structure on job satisfaction among employees of Islamic Azad University, Ilam branch. The method of the current research is a descriptive survey type and is applied in terms of purpose. The statistical ...
Dissertation for obtaining a master's degree in the field: business management, insurance, abstract. Customer loyalty is a major topic in marketing research and is considered as a major concern of managers and a permanent strategic thinking for many organizations. The reason for the double importance of this topic is due to the intense competition especially in service ...
Dissertation for Master's Degree in Business Management-Marketing Abstract Among the most valuable assets of any company is its reputation, prestige and brand image. The greater the influence of these factors in the minds of consumers, the more the desire to buy the company's products increases and the company can achieve more benefits. The purpose of this research is to study ...
Master's Thesis of Marketing Management Abstract: Creating strong and powerful brands has become one of the priorities of every organization today because it brings countless benefits. Strong brands help companies to establish themselves in the market, to be less exposed to potential competitive risk and to have a stronger intermediary role in cooperation and support for brand ...
Dissertation for Master's degree (MA) majoring in ""International Business"" Introduction: The banking industry is undoubtedly considered one of the valuable foundations of any country's economy. The dynamism, effectiveness and capability of the banking system not only benefits the business environment of banks, but also has many effects on the external environment and the ...
Thesis for obtaining a master's degree in the field: business management, specialization: transformation management. Abstract One of the most valuable assets of any company is the brand equity. Companies that have a high position in the minds of consumers in terms of special brand value can easily be considered more profitable among other companies in their respective ...
Dissertation for Master's degree (M.A) major: ""Information Systems"" Abstract Today, organizational justice is considered one of the most important inputs of the organization that has a great impact on the performance, satisfaction and productivity of employees. Since human resources are considered the most important resources of organizations, their growth and development can ...
Thesis for obtaining a master's degree in the field: business management - insurance management trend. Abstract In the era of globalization, competitiveness is an important issue among policymakers and is considered a means to achieve favorable economic growth and sustainable development. Therefore, the goal of the industries of competitiveness is to achieve a privileged ...
Dissertation for obtaining a master's degree in the field: business management, specialization: international business\ Abstract The purpose of this study is to investigate the relationship between brand equity, customer satisfaction and brand loyalty. The current research is descriptive and practical in terms of purpose. In terms of data collection, it is also considered field. ...
Dissertation for Master's Degree in Business Administration Abstract: In this project, the title of the research is the specific value of the brand name and brand on the buying behavior of food consumers (case study: Mana pasta in Alborz province).
Dissertation for obtaining the master's degree ""M.A"" in the field of public administration, specialization: human resource management. Abstract: Environmental changes and transformations have left no other way for organizations to survive except creativity. Therefore, it is very important to know and correctly use the creativity of each member of the organization, especially ...
Dissertation for obtaining a master's degree in the field: business management, orientation: internal management. Brand is an important relational tool in the company's customer relationship management. Because brand credibility is defined as the believability of the product information contained in a brand, which requires consumers to perceive that the brand has the ability (in ...
Academic thesis for obtaining a master's degree in the field of: business management, international business orientation. The abstract of the insurance industry is one of the growing industries in the current society of the world and Iran. Due to the increase in the number of different companies and its nature; Increasing competition in the market requires conducting various ...
Master's degree thesis of Trend School of Management and Business Administration: Marketing Management - Introduction Today, we live in a world that is rapidly moving towards globalization, and in this way, the supply of a product takes place in a global cycle. Developments in today's world will affect most of all countries that have a single product economy (such as oil). In ...
Dissertation for receiving a master's degree in business management (international marketing orientation) Abstract: Since the brand of any company is considered one of the most valuable intangible assets of that company and a source of income, it can be argued that when a brand is known in the market and achieves success, there is a possibility that it will undergo ...
Dissertation for Master's degree (M.A.) Field: Business Management, Domestic Business, Abstract: Considering the economic and social conditions that our country is facing today, it is necessary to think of new solutions to solve the problem of unemployment, especially among the young people of the society. This is not possible except in the shadow of creativity and innovation ...
Dissertation for Master's Degree (M.A) in Business Management - Marketing Orientation Abstract: The customer is one of the important elements that managers of any organization care about. Now, organizations can have a competitive advantage in marketing matters, especially in marketing, if they can recognize the needs of customers before their request. that these demands are ...
International Marketing major in Business Management Abstract: The relationship between social, political, environmental, and economic roles in business has increased. The challenge that organizations face is that they must simultaneously increase profitability and respond to new social expectations, and then simultaneously manage these two seemingly contradictory consequences ...
The first chapter of the general research 1-1- Introduction Today, we live in a world that is rapidly moving towards globalization, and in this way, the supply of a product takes place in a global cycle. Developments in today's world will affect countries that have a single-product economy (such as oil) the most. In today's world, oil has lost its role as black gold. The current ...
Executive Management Master's Thesis Abstract: Over the past few decades, the quality of electronic services has attracted the attention of many researchers due to its strong impact on business performance, customer satisfaction, and customer loyalty. Service quality is considered as a criterion in evaluating the degree of coordination of the level of service provided with the ...
Master's Thesis of MBA, Marketing Orientation Considering the environment of global competition and the changes and transformations that occur rapidly in today's world, organizations must take measures to keep their customers and provide the conditions to make the organizational performance more effective. Maintaining and strengthening customer loyalty in line with a company's ...
Dissertation for Master's degree (M.A.) Major: Financial Management Abstract The purpose of this research is to investigate the factors affecting the job satisfaction of employees of National and Pasargad Banks. The research method is descriptive-survey and a researcher-made questionnaire with a reliability of 0.86 was used to collect information. The statistical population of ...
Abstract The aim of this research was to ""explain the relationship between organizational culture and organizational justice with the job satisfaction of the employees of the General Department of Sports and Youth of Fars Province"". According to the nature of the subject and research objectives, descriptive research method has been used. The statistical population of the ...
Presented for the Master's Degree in Industrial Management (Production Orientation) Abstract: The present study aims to investigate the relationship between the best human resource management practices (in the form of 7 peffer practices, which are: employment security, selective hiring, self-managing teams, performance-based payment, extensive training, reducing the difference ...
Master's Thesis of Business Administration - Marketing (M.A.) Abstract: Marketing related to better understanding of customers' needs and demands and providing services according to their needs can lead to cost reduction. Customer loyalty is very important in all industries and organizations. The aim of the current research was to determine the effective factors on relational ...
Dissertation for Master's Degree (M.A) Major: Sports Management Abstract The general purpose of this research is the relationship between service quality, exercise commitment, brand and brand loyalty of participants in health centers in Tehran. The current research is contemporary in terms of time. Also, this research is applied in terms of its purpose, and in terms of research ...
Dissertation to receive a master's degree in nursing education (health orientation) Abstract: Introduction: Smoking is one of the most important factors that threaten the health of people, especially young people. In order to have a correct understanding of the unhealthy behaviors of people in society (such as smoking), it is necessary to identify the factors affecting the ...
Dissertation for obtaining a master's degree (M.Sc.) field: business management, domestic business, abstract. Today, organizations not only need to cultivate entrepreneurial behavior in order to successfully compete in this changing and complex environment, but also to be more creative and innovative in order to survive and grow. Therefore, in order for organizations to be more ...
Dissertation for Master's Degree in Sports Management Abstract: The survival of any organization in today's competitive world depends on high productivity and appropriate management methods to achieve it. This research was conducted with the purpose of the relationship between customer experience management and organizational productivity in indoor swimming pools in West ...
Master's Thesis of Humanities, Physical Education and Sports Sciences, Major: Sports Management, Abstract The present research was conducted with the aim of investigating the relationship between organizational justice and organizational trust in the employees of the General Department of Sports and Youth in Kerman province in 2012. In terms of the applied purpose, this research ...
Dissertation to receive a master's degree, specialization: accounting. Abstract: The present research and research work was carried out in order to determine the effect of continuous professional training on the professional performance of certified accountants who are members of the certified accountant society of Iran. The researcher designed a survey that used a 5-point ...
Doctoral Dissertation in the field of Sufism and Islamic Mysticism Abstract Theoretical mysticism is not based on the theories of infallibility, incommensurability and indescribability, but based on the theory of the quantification of mystical propositions. This is the level of a cognitive system that monitors the propositions of theoretical mysticism and evaluates them based on ...
Master's Thesis in the field of Sufism and Islamic Mysticism Abstract of this research in the field of anthropology, it deals with the Qur'anic documents and the narration of anthropology from the point of view of Allameh Hassanzadeh, who in general explains the subject, purpose, necessity of anthropology, etc., due to its basic structure compared to other sciences, and in the ...
Thesis for receiving the degree of master's degree (M.A) Trend: Educational research in the fall of 2012, satellite abstract from the seventies to today in Iran, has continued to influence society and family.
Abstract Today, word of mouth advertising as One of the common tools of marketing and advertising has gained great importance among marketers, so that studies show that advertising
Master's Thesis Field: Executive Management Focus: Strategic Management Academic Year: 1389-1391 Abstract of Research Measuring market risk is a problem that has been on researchers' minds for a long time
Dissertation for Master's Degree in Industrial Engineering, Mehr 2011, Identifying the value[1] of customers, one of the main components of success in the store. There are different types that are more attention today than before
Dissertation for receiving the master's degree ""MA"" Field of industrial engineering: industries – Winter Industries 2013 Abstract Today attention is paid to the issue of supply chain and its management, in Asr
Master's Thesis in Accounting Abstract: The main purpose of this study is to investigate the tendency of investors to rely on skewness and to analyze the difference between the skewness graphs of returns of different stocks, which can be a measure for their investment preferences. The sample used in this study consists of 54 companies admitted to the Tehran Stock Exchange during ...
Dissertation for receiving a master's degree, Major: Accounting Abstract: In this article, we seek to predict and provide a solution to find the added economic value of companies admitted to the Tehran Stock Exchange market. The basis of the predictions made in this research is the information of the audited financial statements. The data used are the data between 1382 and 1387. ...
Master's thesis in the field of communication, research orientation in communication Abstract: In the present research, the direction of moral behavior of positive, normal and negative characters of the series ""Zero Degree Circuit"" has been investigated with the method of content analysis. According to the criteria in Islamic texts, moral and immoral behaviors are divided into ...
Dissertation for Master's Degree (M.A) in Industrial Management: Finance Abstract The importance of brand equity and branding has been emphasized in many scientific researches. Branding is done at both internal and external levels. External branding is related to external customers of organizations, and internal branding, which has been noticed with the emergence of the concept ...