Download more than 100 examples of thesis, proposal and project topics about overall quality of customer relationships in editable WORD file format at undergraduate, graduate and doctoral levels for use and reference in research, articles, theses, student and academic projects.
Dissertation for Master's Degree (M.A.) Orientation: International Abstract: The purpose of this research is to investigate the effect of CRM on the quality of customer communication. The method used in the current research is review (documentary-library) and survey, which is the most common method in quantitative research. In this research, in order to collect the desired data ...
Dissertation for obtaining a master's degree in the field of business management, domestic business. Abstract The purpose of this research is to investigate the relationship between marketing tactics related to the quality of relationships and the relationship between the quality of relationships and the loyalty of customers of hotels in East Gilan. A sample size of 196 people ...
Thesis of master's degree in business management, international business orientation, winter 90, abstract, rapid growth under the structures of the Internet, new opportunities and methods for doing business to all the world.
In order to receive a master's degree in industrial engineering in July 2014, the intense market competition of banks and the establishment of new private financial institutions and banks in Iran obliges banks every
Investigating the relationship between customer knowledge and customer loyalty through the mediation of customer value (case study: Bank Mellat branches in Gilan province) Abstract: Knowledge is an important factor in the economy, but for success in the business market, attention should be paid to another key factor called the customer. Considering the importance of the customer ...
Dissertation for obtaining a master's degree, field: business management, orientation: insurance, abstract: nowadays, the implementation of office automation has provided many benefits for organizations, including their customers. Speed, accuracy, safety, etc. are among these advantages. The purpose of this research is to investigate the effect of administrative automation on ...
Master's Thesis of Marketing Management Abstract: Creating strong and powerful brands has become one of the priorities of every organization today because it brings countless benefits. Strong brands help companies to establish themselves in the market, to be less exposed to potential competitive risk and to have a stronger intermediary role in cooperation and support for brand ...
Thesis for obtaining a master's degree in the field: business management, insurance, abstract. Today, service industries play a fundamental and important role in the economic growth and development of countries, and among them, the role and importance of the insurance industry as a productive industry and supporter of other industries is not hidden from anyone. It is necessary ...
Dissertation for obtaining a master's degree in the field: business management, specialization: insurance. The aim of this study is to investigate the relationship between customer satisfaction and business performance of insurance companies in Gilan province. The statistical population includes 28 branches in the insurance industry. The sample size is 20 branches (including ...
Field: Executive Management Abstract Today, internal marketing has become an important issue for service marketing and service quality in organizations. Organizations try to provide good service quality and better satisfaction to their external customers through external marketing concepts and approaches. One of the important features of services is the direct interaction of ...
Dissertation to receive a master's degree (M.A.) orientation: industrial and organizational, the relationship between spiritual intelligence and happiness with organizational citizenship behavior of Euclid sugar factory employees. The sample of this research consisted of 170 employees who were selected by simple random from among all employees and evaluated using relevant ...
Thesis for obtaining a master's degree in the field: business management, insurance orientation. Abstract Nowadays, consumers have become a suitable advertising tool for companies. A customer satisfied with the goods and services of an economic enterprise can stand against all its competitors and attract existing customers in the market. One of the most effective and efficient ...
Master's Thesis in Business Management - Marketing Orientation Abstract The aim of the current research is to study and identify factors affecting brand fascination as one of the most important variables in the field of consumer-brand communication. In the field of branding, consumer-brand communication states that brands can be defined as an active partner in the relationship ...
Dissertation for Master's Degree in Business Administration (M.A.) Direction: Marketing Abstract With the expansion of competition and the saturation of many markets and continuous changes in the environment and the composition of the population, companies faced the fact that, today, each customer has its own special value and now companies have to fight to gain a greater share ...
Dissertation for the degree of Master of Civil Engineering ""M.Sc."" In this research, an attempt is made to conduct case studies in a number of villages in the cities of Noorabad and Rostam in Fars province to determine the amount and factors affecting the error of the subscribers' meters in the rural water sector under different conditions, and finally, based on that, a ...
Dissertation for Master's Degree (M.A) in Sports Management Abstract: In recent years, organizational citizenship behaviors as extra-role behaviors of employees have received much attention due to the significant effects they have had on the effectiveness and success of organizations. Identifying and strengthening the areas of occurrence of such behaviors improves the ...
Dissertation for receiving a master's degree, specialization: accounting. Abstract In this research, the relationships between non-financial criteria and the financial performance of supplementary medical insurance companies were investigated. In this study, the customer satisfaction criterion was considered as a non-financial criterion and the company's income as a financial ...
Dissertation for Master's Degree in Business Administration (M.A. Major: Marketing) Abstract Today, brand names are very important in consumer markets. They are among the most valuable intangible assets and are the link between a company's consumers. Consumers also trust the brand name and become loyal to them. Therefore, the brand name acts as a mechanism that involves ...
Master's Thesis of Business Administration - Internal Business Orientation Abstract Considering the development of a competitive environment between the challenge of customer satisfaction and creating more loyalty, it suggests that companies and organizations resort to new marketing strategies in order to satisfy their customers as much as possible. One of the strategies to ...
Master's degree thesis of Trend School of Management and Business Administration: Marketing Management - Introduction Today, we live in a world that is rapidly moving towards globalization, and in this way, the supply of a product takes place in a global cycle. Developments in today's world will affect most of all countries that have a single product economy (such as oil). In ...
Dissertation for obtaining a master's degree in business management, orientation: internal, abstract: the topic of service quality in today's world has a special place in customer marketing. But this issue is doubly important in relation to patients. Because following the correct tips and principles of providing services to patients can play a significant role in the physical ...
Executive Management Master's Thesis Abstract Even the best service providers make mistakes in providing their services. Since many services are dependent on the labor force and service production and consumption are inseparable, the lack of service in service organizations is quite obvious, that is why brands are very vital for the service sector, because the intangible nature ...
Dissertation for the degree of ""M.A."" Executive Management (Strategic) Abstract The general purpose of the research was to investigate the impact of comprehensive quality management on customer satisfaction in the telecommunications company of Hormozgan province. The descriptive research method is survey type. The statistical population of this research included all the ...
The first chapter of the general research 1-1- Introduction Today, we live in a world that is rapidly moving towards globalization, and in this way, the supply of a product takes place in a global cycle. Developments in today's world will affect countries that have a single-product economy (such as oil) the most. In today's world, oil has lost its role as black gold. The current ...
Master's Thesis of MBA, Marketing Orientation Considering the environment of global competition and the changes and transformations that occur rapidly in today's world, organizations must take measures to keep their customers and provide the conditions to make the organizational performance more effective. Maintaining and strengthening customer loyalty in line with a company's ...
end Letter for receiving a master's degree (M.A.) in the field of business management, financial orientation, fall 2013. Abstract of this research is a group of items from the exploration of the basics of research evaluation regarding motivation.
Department of Industrial Management Winter 2019 Abstract: The current research is about the mutual effect of supply chain management and customer relationship management in Esfrain Steel Company. In order to answer the research questions
Thesis for receiving the degree of master's degree (M.A) in the field of executive management
Dissertation for M.A. specialization: Marketing Winter 2011-1-Introduction Today, with the competitive markets and continuous changes in the environment, organizations have realized the fact that human
Thesis for obtaining a master's degree (M.A., business management, international orientation, academic year 92-91, abstract, increasing competition, especially in the service sector, paying more attention to customer retention.
Dissertation for Master's degree (M.A.) orientation: industrial and organizational evaluation of the effect of the quality of work life and organizational citizenship behavior on the organizational effectiveness of the employees of the Fars Medical Emergency Management Center. The statistical population of this research is made up of all the employees of Fars Medical Accident ...
Dissertation for Master's Degree in Clinical Psychology Abstract In this research, the moderating role of coping strategies and social support in the relationship between quality of life, psychological symptoms and parenting styles has been examined and 120 female heads of households in Alborz province were selected as the research sample. Research evidence and the results of ...
Abstract: The Social Security Organization, as the largest insurance organization in Iran, is the only complete provider of social support that can be operationalized in an organization. Such as: retirement pension, disability of survivors, provision of medical expenses, provision of unemployment insurance, family assistance, marriage allowance, compensation for sickness wages ...
Master's Thesis of Faculty of Technical Engineering, Department of Industrial Management (Production) Abstract Now that in the global economy, customers determine the company's survival, companies can no longer ignore the expectations and demands of customers. They should focus all their activities and capabilities on customer satisfaction. The level of customer satisfaction ...
Dissertation for obtaining a master's degree in the field of guidance and counseling. The purpose of this research was to investigate the effectiveness of narrative therapy on the quality of married life of women in Isfahan city. . The current research is a semi-experimental type of research. The statistical population of this research was women who referred to cultural centers ...
Dissertation for Master's degree (M.A.) orientation: industrial and organizational, examining the relationship between knowledge management and marketing related to customer relationship management among bank employees in Sepidan city. Abstract The purpose of this research was to explain the relationship between knowledge management and marketing related to customer relationship ...
Dissertation for receiving a master's degree, specialization: Marketing, Abstract: Today, financial service institutions have taken over a major part of economic and commercial activities. In institutions where services play an important role, it is the human force that provides services to customers, and it is the employees who determine the success or failure of the ...
Academic thesis for obtaining a master's degree in the field: business management, specialization: marketing. Abstract: The competition between banks and the complexity of the marketing system of banking services have created a situation that if the competitive arena and smart solutions are not paid attention to, sometimes the banks fail in their goals and are gradually removed ...
Dissertation for receiving the master's degree ""M.A."" Orientation: International Trade Abstract: During the last two decades, export has been recognized as one of the activities that accelerate economic growth. Exporting plays the role of a key factor for companies in achieving a competitive advantage in today's turbulent market. On the other hand, the relationship between ...
Thesis for obtaining a master's degree in the field: business management, marketing trend, factors affecting the loyalty of GSM customers in West Mazandaran. Abstract: The secret of staying in today's business world is to have satisfied customers who not only buy from the company's services again and again, but also minimize the cost of attracting new customers by introducing ...
(Dissertation for Master of Business Administration (International Marketing) Abstract In the crowded market where we see the activity of many mobile phone brands, on the one hand, we are facing a decrease in the purchase of such phones due to the economic recession and the decrease in people's purchasing power, and on the other hand, we are witnessing the great efforts of these ...
Thesis for obtaining a master's degree in the field: business management, orientation: international business. Abstract Previously and even until the end of the 20th century, ensuring customer satisfaction and loyalty was more of a slogan. Today, many efforts are made to improve quality management tools and expand the culture of customer orientation by researchers, experts and ...
Dissertation for Master's degree (M.A.) Abstract: At this time, the use of marketing methods and techniques has been given attention. Surveys have shown that the failure of companies and organizations is due to their inability to use private and public organizations and banks. For this reason, organizations have been forced to change their reaction to the market, they have ...
Dissertation for Master's Degree in Management Abstract Today, companies and organizations operate in the era of customer-oriented economy, in which the customer is the real ruler of the market, and this approach is the result of excess production capacity. Therefore, companies should learn how to focus on the quality of the introductory service, which is actually the first ...
Dissertation for Master's Degree in Attitude Management: Executive Summary Behavioral interactions are an area that has received increasing attention from researchers and managers. However, there is still little knowledge about the effects of face-to-face interactions in the financial field. One of the basic ways that an organization can differentiate itself from other ...
Thesis for obtaining a master's degree in the field: Business Management, International Business Abstract: In today's world, banking is one of the vital factors in the development of countries. In this way, customers have a special priority as the reason for existence and in the continuation of banking life. This research aims to investigate the effect of internet banking ...
Dissertation for obtaining a master's degree in the field of electrical-power engineering. Abstract: In recent years, attention to high productivity and efficiency in various industries has rapidly expanded the scope of application of power electronic equipment. These equipments have increased power quality problems in distribution networks due to their non-linear ...
Dissertation for obtaining a master's degree in the field: business management, specialization: international business\ Abstract The purpose of this study is to investigate the relationship between brand equity, customer satisfaction and brand loyalty. The current research is descriptive and practical in terms of purpose. In terms of data collection, it is also considered field. ...
Master's Thesis of Tourism Management Abstract Nowadays, the importance of customer orientation has increased more and more and it has been presented as the most important competitive advantage of organizations and its role in the success and progress of businesses is undeniable. The way of doing marketing operations has changed because the fields in which marketing takes place ...
Dissertation for the Master's degree ""M.A."" Abstract E-business is a phenomenon that requires comprehensive transformation in all aspects of business activities of companies to achieve business facilitation. This, in addition to micro-developments that happen at the company level, strongly requires changes in the environment governing commercial companies and countries, which ...
Thesis for obtaining a master's degree in the field of business management. International Marketing Trend Abstract The success of all organizations and institutions, whether manufacturing or service, for-profit or non-profit, governmental or non-governmental, is influenced by several factors, one of the most important of which is customer satisfaction in order to achieve ...
Dissertation for Master's Degree in Information Technology Management, Advanced Information Systems, Abstract Air transportation is one of the most important types of transportation in today's life. Considering the considerable importance of the customer as a source of revenue for airports and as a result the increasing importance of effective customer relationship management, ...
Dissertation for Master's Degree (M.A.) Major: ""Production and Operations Management"" Thesis abstract (including summary, objectives, implementation methods and results): With the increase in competition in the global trade arena, the way to supply and select suppliers of machinery and spare parts in the supply chain is considered an important challenge for most organizations. ...
Academic transcript for obtaining a master's degree in the field: business management, major: insurance. Abstract In this research, the general goal of the development and stability of the insurance industry is to achieve this goal, we must focus on attracting, retaining and loyalty of policyholders. With the increasing competition between insurance companies in the field of ...
Dissertation for Master's Degree in Business Administration (M.A) Major: Marketing Abstract Following new ideas and researches in management, social intelligence has gained great importance in the country. In recent years, several researches have been conducted in this regard, which shows the interest of organizations in this matter. Service quality is one of the classic topics ...
Master's Thesis of Business Management International Business Abstract In the business world today, any organization that cannot produce faster, cheaper and with higher quality than its global competitors will be removed from the market. In this highly competitive field, organizations can be successful if they use all their human capacity. Today, one of the most important ...
Dissertation for obtaining the master's degree ""MA"" Field: Business Management Abstract: Mental image and loyal customers have many advantages. They usually tend to increase the income of the organization in terms of helping organizations to determine the predictable flow of sales and profits, and they also buy surplus goods and services. In addition, customers who are ...
Dissertation for Master's degree (MA) Persian Abstract: Modern business requires appropriate tools and infrastructures to expand economic processes. When we talk about the link between information and communication technology and various affairs, the link between information and communication technology and banking is one of the most tangible and obvious points that comes to ...
Abstract Today, the business world is based on ""customer satisfaction"" in such a way that expanding services and even providing them without considering this principle is not only difficult, but also impossible. The intensity of competition in the markets and the understanding of the importance of keeping customers has made banks gradually take steps towards maintaining ...
Thesis for obtaining a master's degree (M.A) in the field of business management, marketing orientation Abstract: Today, considering the strong competitive structure of banks in the supply of electronic services, the use of advertisements to introduce services plays an important role in persuading and encouraging customers to use products and services and finally attracting them ...
Master's Thesis of Public Administration, Information Systems, Abstract: Working environments are changing significantly, and the demand for high-quality goods and services is increasing. In order for organizations to maintain their competitive position in the face of such pressures, quality is considered a vital factor. Maybe the first step for companies to be competitive is to ...
Dissertation for Master's Degree in Business Administration-Marketing Abstract Successful implementation and implementation of customer relationship management requires the correct design and formulation of goals and strategies with structure, culture (or human resources) and organizational technology. Although there has been a lot of research on the reasons for the failure of ...
Dissertation for Master's Degree (M.A) in Business Management - Marketing Orientation Abstract: The customer is one of the important elements that managers of any organization care about. Now, organizations can have a competitive advantage in marketing matters, especially in marketing, if they can recognize the needs of customers before their request. that these demands are ...
Academic Thesis for Master's degree (M.A) Field: Business Management-Insurance Management Abstract The increase in competition, the dynamism and complexity of the environment, the growth of customer expectations and the emergence of new innovations in the country's service industry have created many changes in the attitude of organizations towards the customer and made them ...
Master's Thesis Field: Management, Orientation: Government Abstract: Considering the importance and position of electronic banking and the growing trend of bank-related services in recent years in the country, now financial and credit institutions and banks have well understood that maintaining the position and effective development is not possible without using scientific and ...
Dissertation for Master's Degree (M.A.) Direction: Domestic Business Abstract The increasing changes in banking in Iran and the entry of private competitors in the field of providing services have prompted bank managers to increase the share of each customer and retain customers for a long time. The requirement of customer retention and turning them into loyal customers and ...
Thesis for receiving the master's degree ""M.A."" Field: Business Management, Orientation: Domestic Business Abstract: Today, the economic and commercial progress of the country depends on the progress of the banking industry, in line with other industries of the country, as well as the banking industries of other advanced countries. Currently, a high percentage of the ownership ...
Dissertation for Master's Degree (M.A.) in Human Resources Abstract In today's competitive and challenging environment, organizations emphasize more than anything else on creating stable and profitable relationships with customers. Traditional marketing in theory and practice has always emphasized attracting new customers and increasing sales; But today, this view has changed ...
Master's Thesis: MBA Executive Management Abstract In this research, we investigate and identify the factors influencing the choice of travel packages by travelers. First, according to the knowledge of the existing market and the current activity of travel service offices, and according to the knowledge of the behavior of travelers and tourists, we prepare a model for choosing ...
Dissertation for Master's Degree in Physical Education and Sports Science, Sports Management, Abstract The purpose of this study was to investigate the role of service quality in predicting the behavioral decisions of the spectators of the Premier Basketball League. The research method of the current research is descriptive of the correlation type and according to the purpose of ...
Dissertation for master's degree in public administration majoring in financial management Abstract Intellectual capital [1] is a new topic that has been raised theoretically in the last few years at the global level, but since it is considered a valuable resource for countries and organizations, its growth and development rate is quickly becoming an indicator in the development ...
Dissertation for Master's Degree in Business Administration, Marketing, Chapter 1: General Research 1-1- Introduction In today's world, buyers are faced with many questions and buts and ifs to make a decision in the purchasing process. The variety of different products has caused customers to face many choices. On the other hand, companies have realized that the cost of ...
Dissertation for Master's Degree in Physical Education and Sports Science Major: Sports Physiology Abstract The aim of the current research is to compare the relationship between the level of physical fitness and body composition between public and non-profit schools in Rasht. included 600 people, separated by 200 people per
Dissertation for Master's Degree in Sports Management Abstract: The survival of any organization in today's competitive world depends on high productivity and appropriate management methods to achieve it. This research was conducted with the purpose of the relationship between customer experience management and organizational productivity in indoor swimming pools in West ...
Master's Thesis in Industrial Management - Production Orientation Abstract The purpose of this research is to investigate the quality of two-way services between producers and suppliers in Shiraz Narges Vegetable Oil Company. It is practical in terms of purpose and survey-analytical in nature. To achieve the purpose of the research, Shiraz Narges vegetable oil company and its ...
Master's Thesis Field: Physical Education and Sports Science (M.A) Major: Sports Management Abstract The purpose of this research is to examine the obstacles and provide suitable solutions for the establishment of a comprehensive quality management system in Hormozgan province, for this purpose, a descriptive research method was used to conduct the research. The statistical ...
Dissertation for receiving the degree of Doctor of Dentistry Abstract Introduction: Professionalism as the central core of the dental profession has attracted special attention all over the world. However, no study has been conducted in Iran to evaluate the current state of professionalism in dentistry and to try to improve it. The purpose of this study is to investigate the ...