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Thesis of master's degree in media management, winter 2013, the study of Hamshahri, Jam Jam and Khorasan online newspapers, the literature abstract of the subject in the field of online newspapers, including articles

Thesis for obtaining a master's degree in the field: Business Management - Major: Marketing Abstract Examining the relationship between market-oriented culture and business performance (Case study: Golestan province's manufacturing companies) The main purpose of this research is to investigate the relationship between market-oriented culture and business performance in ...

Master's Thesis of Financial Management (M.A) Abstract Today, information technology has become an important factor in the future development of the financial services industry, especially companies and small businesses. Developments in information and communication technology have significantly contributed to the growth and profitability of financial institutions around the ...

The academic thesis for the master's degree in business management, domestic orientation, abstract of the country's banking system as one of the most important economic sectors of the society in relation to attracting and directing depositors' funds, providing services to the people and participating in economic, social and cultural development, and the lack of ability of this ...

Master's Thesis - Industrial Management, Financial Orientation Abstract: The purpose of this research is to investigate the effect of market competition on the profit fluctuations of food industry companies that are members of the Tehran Stock Exchange. In this research, which is practical in terms of its purpose and semi-experimental research in terms of its method; After an ...

Dissertation for Master's Degree in Business Administration, Marketing Orientation Abstract One of the very basic pillars of new marketing is to have market culture and insight at all levels of the organization, which is interpreted as market orientation. Marketing means tendency and inclination towards the market and people and the customer, and for this reason it is important ...

Dissertation for master's degree in industrial management, production trend. Major changes and developments in Iran's banking system have faced Bank Mellat with new challenges: the change of public to private structure, the increase of competitors and their fierce competition to gain more market share, the expensive and costly four bank deposits, etc., have led this bank to ...

Master's Thesis: MBA Executive Management Abstract In this research, we investigate and identify the factors influencing the choice of travel packages by travelers. First, according to the knowledge of the existing market and the current activity of travel service offices, and according to the knowledge of the behavior of travelers and tourists, we prepare a model for choosing ...

Dissertation for Master's Degree in Executive Management, Marketing and Export Orientation, December 2013 Abstract: Marketing and its effect on commercial performance, including important topics in market and customer management.

Department of Industrial Management Winter 2019 Abstract: The current research is about the mutual effect of supply chain management and customer relationship management in Esfrain Steel Company. In order to answer the research questions

Thesis of Master's Degree in Commercial Management, Insurance Orientation, Summer 2019 Abstract The food industry can be considered the most key industries of any country. This industry by solving the basic needs of families

Dissertation for M.A. specialization: Marketing Winter 2011-1-Introduction Today, with the competitive markets and continuous changes in the environment, organizations have realized the fact that human

Thesis for receiving the M.A. degree. State management summer 2013 abstract: Strategic thinking is important to see something that others don't see, to discover a hidden need

Dissertation for Master's Degree in Industrial Engineering, Mehr 2011, Identifying the value[1] of customers, one of the main components of success in the store. There are different types that are more attention today than before

Dissertation for Master's Degree in Industrial Engineering, Industrial Orientation, Esfand 90, Abstract Today, due to the progress in technology, the globalization of markets, the diversity of customer demand, and the increase

In order to receive a master's degree in industrial engineering in July 2014, the intense market competition of banks and the establishment of new private financial institutions and banks in Iran obliges banks every

1- General 1- 1- Introduction Quality can be defined in different ways, most people only have a conceptual understanding of quality, or in other words, an understanding of one or more specific features in a product or service. Conceptual understanding of a point

Thesis of master's degree in industrial engineering, focusing on system management and productivity, March 2013. Due to the extensive reorganization of business processes and structures, as well as the changing world

Dissertation for Master's Degree in Industrial Management (M.A.) Direction: Finance Abstract Capital market activists and stakeholders of companies offering shares need a tool so that they can compare similar companies and choose the desired shares based on this and considering the purpose of investment. Therefore, the design of the performance evaluation model and rating of ...

Master's Thesis of Faculty of Technical Engineering, Department of Industrial Management (Production) Abstract Now that in the global economy, customers determine the company's survival, companies can no longer ignore the expectations and demands of customers. They should focus all their activities and capabilities on customer satisfaction. The level of customer satisfaction ...

Dissertation for Master's Degree (M.A.) Direction: Accounting Abstract Today, with the increasing acceleration of changes in the internal and external factors of organizations, the need to increase flexibility against changes is absolutely necessary, so the purpose of this research is to investigate the relationship between financial flexibility and cash policies with an ...

Master's thesis in the field of management, business management, financial management, abstract of the present research has evaluated the acceptance of internet banking by customers using Davis's technology acceptance model. The research method used is descriptive and correlational research. The target statistical population is those who have accounts in Parsian Bank branches in ...

Dissertation for Master's degree (M.A.) orientation: industrial and organizational, examining the relationship between knowledge management and marketing related to customer relationship management among bank employees in Sepidan city. Abstract The purpose of this research was to explain the relationship between knowledge management and marketing related to customer relationship ...

Dissertation for Master's Degree (M.A) in Information Systems Management Abstract Today, insurance companies play an important role in the distribution of financial resources. Meanwhile, insurance companies try to make the most of information systems in order to gain a competitive advantage. The main goal of this research is to determine the impact of information systems ...

Dissertation for Master's Degree in Executive Management, Orientation: Strategic Abstract The general purpose of this research is to determine the impact of strategic human resources planning requirements on the performance of employees of the health and treatment network of Hormozgan province. For this purpose, a main hypothesis and four sub-hypotheses have been designed. In ...

Master's Thesis of Business Administration, Insurance Management, Abstract The success of an organization is determined only by the set of clear goals that the organization sets for itself. For many service organizations, profit is an important goal and can be a combination of short-term financial results (increased resources or cash flow) and increased brand equity. Factors ...

Thesis for obtaining a master's degree, field: business management, orientation: internal business, abstract. Experts and researchers believe that performance evaluation is the main issue in all organizational analysis, and it seems practically impossible to imagine an organization that does not include performance evaluation and measurement. Today, purchasing and supply ...

Measuring the components of service quality provided to customers by two stores, Citizen and Hyperstar, and comparing them. Abstract: In the highly competitive market of the service industry, the services provided by different service organizations are very similar, and the lack of differentiation with competitors will cause customers to tend to them, creating a tool for ...

Dissertation for receiving the master's degree ""M.A."" Orientation: International Trade Abstract: During the last two decades, export has been recognized as one of the activities that accelerate economic growth. Exporting plays the role of a key factor for companies in achieving a competitive advantage in today's turbulent market. On the other hand, the relationship between ...

Master's Thesis of Business Management-Marketing Knowledge Management (KM) and Customer Relationship Management (CRM) are two key tools for any company in the current competitive environment. Also, knowledge management is an important issue in the implementation of customer relationship management. Customer relationship management begins with a work strategy. This strategy ...

Thesis for obtaining a master's degree, field: business management, orientation: internal. Abstract: The performance evaluation system of different organizational units is one of the main pillars of the planning process in order to improve activities. Designing and managing the measurement and evaluation system is one of the main concerns of strategic planning of companies. ...

An academic thesis for obtaining a master's degree (M.A.) in the field: business management. Abstract After the start of private banks and the expansion of competition between banks and public and private financial institutions for attracting resources from the money market as well as attracting and retaining customers, it has expanded.

Thesis for obtaining a master's degree in the field: business management, marketing trend, factors affecting the loyalty of GSM customers in West Mazandaran. Abstract: The secret of staying in today's business world is to have satisfied customers who not only buy from the company's services again and again, but also minimize the cost of attracting new customers by introducing ...

Dissertation for Master's Degree in Industrial Management (Financial Orientation) Abstract Today, the importance of performance measurement for organizations has been identified and it plays an important role in many organizations. In the information age, organizations need to measure all financial and non-financial aspects of their organization. One of the performance ...

Dissertation for M.A. Abstract: The purpose of this research is to investigate the factors affecting the export tendency of companies located in the industrial towns of Gilan province. For this purpose, the manufacturing companies in the industrial towns of Gilan province were selected for research. And this research seeks to answer the question: What characteristics

(Dissertation for Master of Business Administration (International Marketing) Abstract In the crowded market where we see the activity of many mobile phone brands, on the one hand, we are facing a decrease in the purchase of such phones due to the economic recession and the decrease in people's purchasing power, and on the other hand, we are witnessing the great efforts of these ...

Academic thesis for obtaining a master's degree in the field: public administration, human resource management, abstract, organizational citizenship behavior is an individual and voluntary behavior that is not directly designed by the official reward system in the organization, but it improves the effectiveness and efficiency of the organization's performance. The purpose of ...

Thesis for obtaining a master's degree in the field: business management, insurance orientation. Abstract Nowadays, consumers have become a suitable advertising tool for companies. A customer satisfied with the goods and services of an economic enterprise can stand against all its competitors and attract existing customers in the market. One of the most effective and efficient ...

Thesis for obtaining a master's degree in business management, domestic business orientation. Abstract Nowadays, internet banking, using web and internet technology, enables customers to carry out their financial activities in a virtual environment. The research conducted on the acceptance of internet banking by customers enhances the understanding of customer's opinions about ...

Dissertation for the degree of Master of Executive Management (M.A.) Orientation: Strategic Abstract: The present research was conducted with the aim of determining the impact of human resources development in achieving organizational agility in the urban water and sewage company of Ilam province. The current research is applied in terms of purpose and descriptive in terms of ...

Dissertation for Master's Degree (M.A.) Major: Public Administration (Human Resources) Dissertation Abstract (including summary, objectives, implementation methods and results obtained): Today's challenging world is based on organizations having competent and capable people. In addition to new technologies, the main source of competitive advantage of organizations is having ...

Dissertation for the Master's Degree in Business Administration, International Business, Abstract: The information revolution and network hyperspace have transformed the marketing landscape and its traditional players, and new opportunities have been provided to business owners. Easy access to information, the possibility of quick comparison of products and many other Internet ...

Dissertation for Master's degree (M.A.) Abstract: At this time, the use of marketing methods and techniques has been given attention. Surveys have shown that the failure of companies and organizations is due to their inability to use private and public organizations and banks. For this reason, organizations have been forced to change their reaction to the market, they have ...

Thesis for obtaining a master's degree in the field: business management, specialization: insurance management. Abstract: One of the risks facing mankind is a disease that imposes a lot of medical expenses on patients. The risk of illness can be compensated through medical insurance. The purpose of the present study is to estimate the demand function of complementary health ...

Dissertation for Master's Degree in Business Management (International Business) Abstract In today's ultra-competitive world, the secret of survival and success of organizations is to understand the competitive structure of the market. Achieving this understanding requires the management's knowledge and understanding of the customer's opinions and wishes, and the evaluation and ...

Dissertation for Master's Degree in Management Abstract Word of mouth advertising is considered one of the important pillars of marketing activities in today's competitive world. This is not only important in attracting customers, but also plays an important role in keeping and making customers loyal. Word-of-mouth advertising is also one of the cheapest means of promoting sales ...

Dissertation for obtaining a master's degree in the field: business management, insurance, abstract. Customer loyalty is a major topic in marketing research and is considered as a major concern of managers and a permanent strategic thinking for many organizations. The reason for the double importance of this topic is due to the intense competition especially in service ...

Dissertation for Master's Degree in Management Abstract Today, companies and organizations operate in the era of customer-oriented economy, in which the customer is the real ruler of the market, and this approach is the result of excess production capacity. Therefore, companies should learn how to focus on the quality of the introductory service, which is actually the first ...

Dissertation for Master's Degree in Executive Management Abstract: The purpose of this research was to determine the factors affecting housing prices in Bandar Abbas. The statistical community in this research includes all the experts of the housing foundation organization in Bandar Abbas city. Sampling was done by cluster method and among the experts in the subordinate offices ...

Thesis for obtaining a master's degree in the field: business management, specialization: transformation management. Abstract One of the most valuable assets of any company is the brand equity. Companies that have a high position in the minds of consumers in terms of special brand value can easily be considered more profitable among other companies in their respective ...

Dissertation for Master's Degree in Industrial Management The process of globalization, the emergence of the World Trade Organization and the integration of world markets, rapid and fundamental technological advances, new developments in the field of information technology, the increase in rapid changes in consumption and demand patterns, the explanation of environmental ...

Thesis for obtaining a master's degree in the field: business management - insurance management trend. Abstract In the era of globalization, competitiveness is an important issue among policymakers and is considered a means to achieve favorable economic growth and sustainable development. Therefore, the goal of the industries of competitiveness is to achieve a privileged ...

Dissertation for obtaining a master's degree in the field: business management, orientation: internal management. Brand is an important relational tool in the company's customer relationship management. Because brand credibility is defined as the believability of the product information contained in a brand, which requires consumers to perceive that the brand has the ability (in ...

Thesis for obtaining a master's degree in the field: business management, internal orientation. Dissertation abstract: Due to the competitiveness of the banking industry in today's era, banks must be able to have a long-term and stable relationship with their customers in order to stand out from their competitors. For this purpose, banks must identify the expectations of ...

Dissertation for receiving a master's degree in the field of industrial management, financial orientation. Abstract: Since there are several factors that play a decisive role in the success of financial and service institutions, including banks, and attracting resources, deposits and customers is one of the main and most important issues that a banking system faces, therefore, ...

Thesis for obtaining a master's degree in business management, marketing orientation. Abstract: In today's turbulent and changing world, the only thing that does not change is change. In the business world that is increasingly guided by the three words customer, competition and change, companies are looking for a solution to their business problems, based on the literature and ...

Dissertation for Master's Degree (M.A.) Major: ""Production and Operations Management"" Thesis abstract (including summary, objectives, implementation methods and results): With the increase in competition in the global trade arena, the way to supply and select suppliers of machinery and spare parts in the supply chain is considered an important challenge for most organizations. ...

Academic thesis for obtaining a master's degree in the field of: business management, international business orientation. The abstract of the insurance industry is one of the growing industries in the current society of the world and Iran. Due to the increase in the number of different companies and its nature; Increasing competition in the market requires conducting various ...

Academic Thesis for Master's degree (M.A.) Field: Business Management Abstract With the increasing development of technology and industrialization of countries, bank managers are trying to increase new banking services, which, being different from the services of other competitors, has a special advantage to attract customer deposits. The purpose of this research is to ...

Faculty of Physical Education and Sports Sciences Thesis for Master's Degree in Physical Education and Sports Sciences Majoring in Sports Management Abstract The main purpose of this research was to investigate the relationship between knowledge management and the level of entrepreneurship in managers of private clubs in Tehran. The current research is quantitative in nature, ...

Thesis for obtaining a master's degree in the field of: business management, marketing orientation. Abstract This research seeks to evaluate the performance of Bank Tejarat branches in Gilan province based on the indicators of the EFQM organizational excellence model. The current research is descriptive in terms of its practical purpose and data collection method and is ...

Dissertation for Master's Degree (M.A.) Public Administration (Human Resource Management) Abstract: In this research, the relationship between organizational learning components and human resource productivity was investigated. The statistical population of this research is all senior, middle and executive managers of Mahalat city. The number of main managers is 15 people, the ...

Abstract: The ever-increasing expansion of information and communication technology on one hand and competitive pressures as well as the changing expectations of customers on the other hand have made the use of information and communication technology more necessary for all industries, organizations and businesses. E-insurance as a part of e-commerce and a wave that is no less ...

Master's degree thesis of Trend School of Management and Business Administration: Marketing Management - Introduction Today, we live in a world that is rapidly moving towards globalization, and in this way, the supply of a product takes place in a global cycle. Developments in today's world will affect most of all countries that have a single product economy (such as oil). In ...

Dissertation for Master's Degree in Executive Management (M.A.) Strategic Orientation Chapter 1: Research Overview Abstract The main purpose of this research is the factors affecting the development of organizational entrepreneurship culture in Zarmakaron Industrial Group. For this purpose, all employees with at least a bachelor's degree of Zarmakaron Industrial Group equal to ...

Dissertation for Master's Degree (M.A) in Internal Business Management Abstract Today, the use of information technology in service industries has grown a lot, the most obvious example of which is the banking industry. By using this technology, banks invent products that can provide diverse services to their customers with less manpower. The banking network of our country, ...

Dissertation for Master's Degree Abstract The purpose of this research is to investigate the effects of intellectual capital dimensions on increasing the market orientation of private insurance companies in Isfahan province. The method of conducting the present research was descriptive-correlation, and hypothesis testing was done with correlation method and SPSS version 19 ...

Dissertation for obtaining a master's degree in the field of business management, financial orientation. Abstract: The main purpose of this research is to investigate the relationship between each of Garvin's comprehensive quality management principles on the financial performance of companies admitted to the Tehran Stock Exchange. This research is a descriptive survey research. ...

Master's degree thesis in the field: MBA Management Abstract This project was conducted with the aim of investigating the competitive environment of the dairy industry based on Porter's five forces model in Doshe Haraz Amol Dairy Company. The competitive situation in an industry depends on five basic forces. The joint power of these forces determines the final profit and ...

Dissertation for Master's Degree in Industrial Management, Major: Finance, Abstract: Today, like other organizations in the world, the country's organizations are forced to compete with other organizations, both inside and outside the country, in order to remain in the business environment. Therefore, they must be able to be superior to their competitors in at least one area, in ...

Master's Thesis Field: Executive Management (M.A)) Orientation: Strategic Abstract The culture of an organization causes the socialization of employees. Today, ethical principles are an integral part of the organization's culture. Therefore, the culture of an organization will influence the way in which the organization realizes its social responsibility functions. In the ...

Dissertation for the degree of ""M.A."" Executive Management (Strategic) Abstract The general purpose of the research was to investigate the impact of comprehensive quality management on customer satisfaction in the telecommunications company of Hormozgan province. The descriptive research method is survey type. The statistical population of this research included all the ...

International Marketing major in Business Management Abstract: The relationship between social, political, environmental, and economic roles in business has increased. The challenge that organizations face is that they must simultaneously increase profitability and respond to new social expectations, and then simultaneously manage these two seemingly contradictory consequences ...

Dissertation for Master's Degree Field: Business Management Major: Business Abstract: Today, choosing the best supplier from among the number of suppliers is at the top of buyers' plans. Due to the fact that many different criteria are involved in traditional models for analysis and this makes the decision-making process complicated and difficult for managers, today managers use ...

Master's Thesis Field: Management, Orientation: Government Abstract: Considering the importance and position of electronic banking and the growing trend of bank-related services in recent years in the country, now financial and credit institutions and banks have well understood that maintaining the position and effective development is not possible without using scientific and ...

Master's Thesis in Business Management, International Business, Abstract: Managers who are involved in export marketing, initially show a desire to make decisions about the method of entry to expand their market abroad. The purpose of this research is to investigate the effective factors that affect the choice of the method of entering the foreign market of an export company. ...

Dissertation for Master's Degree (M.A.) Direction: Domestic Business Abstract The increasing changes in banking in Iran and the entry of private competitors in the field of providing services have prompted bank managers to increase the share of each customer and retain customers for a long time. The requirement of customer retention and turning them into loyal customers and ...

Dissertation for Master's Degree (M.A.) in Human Resources Abstract In today's competitive and challenging environment, organizations emphasize more than anything else on creating stable and profitable relationships with customers. Traditional marketing in theory and practice has always emphasized attracting new customers and increasing sales; But today, this view has changed ...

Thesis for Master's Degree in Physical Education and Sports Sciences Abstract The main purpose of this research was to investigate the relationship between knowledge management and the level of entrepreneurship in managers of private clubs in Tehran. The current research is quantitative in nature, applied in purpose, and descriptive-correlation in method. The statistical ...

Dissertation for Master's Degree (M.A.) Field: Business Management Abstract Customer relationship management is one of the achievements of the information and knowledge age, and due to its characteristics, today organizations are seriously seeking to benefit from its results. The present research has been conducted with the aim of investigating the factors influencing the ...