Download more than 100 examples of thesis, proposal and project topics about mass media in advertising in editable WORD file format at undergraduate, graduate and doctoral levels for use and reference in research, articles, theses, student and academic projects.
Abstract: The purpose of this research is to investigate the effect of the presence of mobile educational factor in multimedia on students' learning, memorization and learning motivation in geography. To conduct the research, from among the statistical population of the research, which were all female students in the third year of middle school in district 4 of district 6 of ...
Master's Thesis of Social Communication Sciences Abstract Iran, despite Iran's capabilities in the field of tourism, unfortunately has not yet been able to achieve a worthy position in this industry, and the most important thing is the weakness of the advertising industry in attracting tourists to Iran. The internet and electronic tools provide the basis for displaying tourism ...
Master's Thesis in Communication, Advertising Orientation and Cultural Communication Abstract: This research aims to investigate the role of new media in promoting religious culture among communication students of Tehran and Soura University. The main question of this research is whether there is a relationship between new media and the promotion of religious culture. In this ...
Dissertation for M.A. Degree: Performance: Directing. Dissertation idea (including summary, objectives, implementation methods and results): The main purpose of this research is to present the results of research and strategic study about the strengths and weaknesses of the theater advertising and marketing category. This research is a basic-applied research that selected 384 ...
Dissertation for Master's degree (M.A) field: Communication Sciences Abstract of the thesis (including summary, objectives, implementation methods and results obtained), the general purpose of the current research was to investigate traffic police television commercials (Sia Saki series of programs) with regard to the components of citizenship and respect for the law. The method ...
Dissertation for Master's degree (M.A.) specialization: translation, introduction to the communication and information society, the enchanting mirage of the last decades of the 20th century, has been done as a practice from now on. Timothy Leary predicted in his book titled Techniques of Chaos[1] that the 21st century will be dominated by a modern culture on a global scale in ...
Dissertation for M.A. Degree: Business Management, Marketing Orientation ""Abstract"" The purpose of this research was to investigate the role of social marketing media in depositing customers of Mehr Financial and Credit Institution in Tehran province. The current research is descriptive and correlational in terms of its purpose, which is practical in terms of its purpose, ...
Thesis of master's degree in media management, winter 2013, the study of Hamshahri, Jam Jam and Khorasan online newspapers, the literature abstract of the subject in the field of online newspapers, including articles
Master's Thesis in the field of Propaganda and Cultural Communication. The abstract of the present study is an attempt to explain the preaching career of Imam Sadiq (a.s.) for the dissemination and expansion of Islamic knowledge and his audience. In this research, after describing various schools of communication, finally, a synthesis of the school of transmission and ritual ...
The thesis of the master's degree abstracts populist music as an emerging art and the meeting place of new musical tools, various media and modern cultural markets with a wide audience, providing a platform for interdisciplinary studies, through which one can gain knowledge about the society, especially its young groups. In this treatise, the researcher tried to use the ...
Master's Thesis in Advertising and Cultural Communication Abstract Investigating the manner in which competing media pay to the news of the day - on July 18, when the political history of the opposition events in Iran took place, and on October 9, when the Palestine Conference was held with the participation of Islamic countries as the cause of the Islamic Revolution and the ...
The abstract of the said thesis deals with the role of mobile phone on the communication culture of Iranian users and has criticized and analyzed the challenges of this means of communication among Iranian users. The main objectives of the research are to investigate the role of mobile phones on the communication culture of Iranian users, and its sub-objectives refer to ...
Dissertation for M.A Master's Degree in Business Administration - Marketing Orientation Abstract Nowadays, organizations need effective and efficient methods of communicating with customers in order to improve their sales.
The thesis for receiving a master's degree (M.A. Business Administration) The abstract of this research was written with the aim of investigating the ranking of the factors affecting the effectiveness of commercial messages in attracting the audience in Tehran province. In order to achieve the above goal, four questions were used. The theoretical framework of the research was ...
Master's Thesis in Cinema Introduction: The term religious cinema, especially in the last three decades, has created different reactions and perceptions in the minds of art people, cinematographers, filmmakers, cinematic thinkers and even ordinary people of the world to the point that by reviewing books, publications, articles and various cinematic and non-cinematic writings ...
Master's Thesis of Physical Education and Sports Sciences, Sports Management, Abstract One of the factors on which a lot of research is done today is the physiological factors that govern behavior and the behavioral factors that affect physiological factors. The purpose of the present semi-experimental research was to investigate the changes in blood oxytocin level in response ...
Master's Thesis of Advertising and Cultural Communication Abstract: Taizieh is a clear example of the performing arts of Iranians, whose traces can still be seen in various provinces from the northernmost cities of Khorasan and Azerbaijan to the southernmost cities of Sistan and Ahvaz, from the desert to the edges of Zagros and Alborz, and from the Caspian Sea to the Persian ...
Master's Thesis of Social Communication Sciences The abstract of the present research was compiled with the aim of representing foreign cultural values ??in the environmental advertisements of Tehran. In this research, we were looking for answers to these questions, whether the environmental advertising of Tehran presents and advertises foreign cultural values ??or not, and if ...
Dissertation for Master's Degree in Sociology The emergence of new technologies in every society is accompanied by doubts, confusions, and calmness, and the same applies to the emergence of satellite televisions. It is a question that requires the attention of many thinkers. And the government of the world has been attracted by the fact that the contents of the satellite ...
Introduction: During the 1960s, graphic design was proposed as a way to solve communication and information problems, and in the same way, it was also proposed as a fashion in the mass media. Something that was related to the taste of being up-to-date and even progress. But the change in its style was the result of several effective factors such as technological advances in the ...
Dissertation for Master's Degree in Information Technology Abstract: Many preaching methods of the mentioned prophets relied on the common call to monotheism, resurrection, moral principles, etc. After the death of the beloved Prophet of Islam, preaching, especially in the form of a pulpit, was one of the main means of transmitting Islamic knowledge, and it has undergone many ...
Master's Thesis in Social Communication Sciences (M.A) Introduction: Now that the information and communication revolution has spread geographical boundaries and created tremendous changes in the field of globalization, a large volume of information and new knowledge is easily available to everyone through information networks, and it seems that a ""global village"" is being ...
Dissertation, to receive the master's degree ""M.A"" in the field of TV production. Research abstract: Publishing the teachings of Islam is one of the most essential factors for the survival and continuity of this religion. It is monotheistic. Propagation and information of these concepts and religious foundations is the most important way to publish and promote them. With the ...
Thesis for obtaining a master's degree in the field: business management, insurance orientation. Abstract Nowadays, consumers have become a suitable advertising tool for companies. A customer satisfied with the goods and services of an economic enterprise can stand against all its competitors and attract existing customers in the market. One of the most effective and efficient ...
Dissertation for the Master's Degree in Business Administration, International Business, Abstract: The information revolution and network hyperspace have transformed the marketing landscape and its traditional players, and new opportunities have been provided to business owners. Easy access to information, the possibility of quick comparison of products and many other Internet ...
Dissertation for Master's Degree in Business Administration Abstract Effective advertising is one of the elements of the growth and development process in the banking system and has a direct relationship with the economic prosperity of the banking system. Evaluating the effectiveness of advertising in order to investigate its role in achieving banking goals can help the ...
Dissertation for Master's Degree (M.A) in Business Administration - Domestic Business Abstract: Today, due to the widespread progress and industrialization of societies, as well as the closeness of the services and facilities of organizations to each other, the lack of effective and efficient advertising that attracts the attention of new customers and keeps previous customers ...
Thesis for obtaining a master's degree (M.A) in the field of business management, marketing orientation Abstract: Today, considering the strong competitive structure of banks in the supply of electronic services, the use of advertisements to introduce services plays an important role in persuading and encouraging customers to use products and services and finally attracting them ...
The first chapter of the project title: The effect of infant massage on the amount of father-infant attachment - a randomized controlled clinical trial Statement of the problem Research on fetuses and newborn animals has shown that unusual sensory experiences (both overstimulation or overprivilege) can affect brain development. Touch sensitivity starts from the 7th fetal week ...
Dissertation for Master's Degree in Neonatal Special Care Nursing Field and Objective Iran is one of the regions with high prevalence of premature birth, and almost 10% of births are premature babies. In addition to the initial costs of hospitalization and care of these babies, other negative consequences await him after hospitalization in the neonatal intensive care unit. ...
Dissertation for Master's Degree Abstract The general purpose of this research is to investigate the effect of low-intensity resistance training with restricted blood flow on the serum levels of growth hormone, cortisol, testosterone and IGF-1 in young men. 30 healthy young men with an age range of 19-24 years who volunteered to participate in the study were selected as a ...
Dissertation for Master's Degree (M.Sc.) Direction: Chemical Engineering Abstract It has been less than two centuries that the preparation and distribution of food in a commercial manner and gradually modernized today to where any type of product or product can be purchased in any season, but since food is a perishable substance, different methods have been created for long-term ...
Dissertation for Master's Degree in Mechanical Engineering (Energy Conversion) Abstract In this thesis, the mass and heat transfer of water-aluminum oxide nanofluid in a two-dimensional porous medium under a magnetic field and in the vicinity of a vertical wall has been investigated. The boundary wall can be permeable or impermeable. The concentration and temperature of the wall ...
Thesis expert thesis master of tourism management, marketing orientation Summer 1390 Iran's summary of the world market of the tourism industry, as the largest growing industry
Thesis for receiving the degree of master's degree (M.A) Trend: Educational research in the fall of 2012, satellite abstract from the seventies to today in Iran, has continued to influence society and family.
Abstract Today, word of mouth advertising as One of the common tools of marketing and advertising has gained great importance among marketers, so that studies show that advertising
Thesis for obtaining a master's degree (M.A., business management, international orientation, academic year 92-91, abstract, increasing competition, especially in the service sector, paying more attention to customer retention.
Thesis of master's degree in business management, international business orientation, winter 90, abstract, rapid growth under the structures of the Internet, new opportunities and methods for doing business to all the world.
Theoretical thesis for master's degree in dramatic literature. Abstract In this research, popular culture has been defined and investigated, considering that the current era is an era of extensive changes and transformations, and communication technology is one of the important tools in the transfer and exchange of information and culture. The role and importance of culture is ...
Dissertation for receiving a master's degree in architecture, architectural orientation, 2013 abstract, pristine natural environments or local protected areas are considered suitable for ecotourism, and the development of tourism in
Dissertation for Master's degree (M.A.) Major: Accounting. Dissertation abstract (including summary, objectives, implementation methods and results obtained): In this research, the efficiency of stock purchase methods using technical strategies compared to the buy and hold method was investigated. The tested technical strategies are exponential moving average, movement size ...
Dissertation for master's degree in the Department of Geography and Urban Planning Abstract One of the phenomena that today's cities, especially large cities, are facing is the phenomenon of high-rise construction. The rapid and uncontrolled growth of the population in cities and the consequent need for housing on a large scale, on the one hand, and preventing the horizontal ...
Dissertation for Master's Degree in Social Sciences Abstract: The present study was conducted with the aim of investigating the relationship between social factors and the level of political awareness of women in Garami city. The research method in this study is a survey, and the statistical population includes all women over 20 years old in the city of Garami, which is about ...
Abstract of the concept of people's trust in the media and the news that is published is considered to be the most important factor in the favorable and effective functioning of the media. This research examines the factors affecting the trust of the audience in the southeastern cities of Tehran province to the news of May 30/18 channel. In this research, we have used the survey ...
The abstract of the current research was conducted with the aim of knowing the role of the internal factors of the newsroom on the quantity and quality of television news. In this research, which was conducted through a survey method by distributing a questionnaire among a statistical sample of the employees of the Central News Unit of the Islamic Republic of Iran; The ...
The abstract of the present research has studied the extent and manner of representation of national identity in the 21:00 detailed news section of the first channel of Sima using the method of categorical content analysis. The first channel of Sima is a national network and can be found all over the country, and its detailed news section at 21:00 is one of the late and popular ...
Introduction Today, due to the process of urbanization, the development of societies and the spread of mass media, and finally the phenomenon of globalization in many developed and developing countries, the birth rate has decreased to the replacement level or even lower than that. Iran is also one of the countries that has suffered a sharp drop in fertility rate in the last ...
Dissertation for Master's Degree (M.A. Field: Geography and Urban Planning Abstract: As we know, with the significant increase in population and the modern development and industrialization of cities, the problems of more people, which, along with these problems, the issue of people's leisure time was raised due to the lack of leisure facilities in our society, made the ...
Master's Thesis of School Counseling Abstract: In line with the need to teach ""emotional management"" skills, the current research under the title, the effectiveness of anger management group counseling, based on cognitive restructuring, on increasing social intimacy and reducing deterministic thinking among male high school students in Shiraz city, was conducted. The study ...
Master's Thesis in Clinical Psychology Abstract: Objective: Social anxiety is a very debilitating disorder that can disrupt many aspects of a person's life. In this research, the researcher seeks treatment using neurofeedback methods and the presence of mind as new treatments in the field of psychology. Method: The design of this research is quasi-experimental with pre-test and ...
Thesis for obtaining a master's degree in the field of natural geography, specialization: geomorphology in environmental planning. Abstract: Nowadays, it is necessary to pay attention to the phenomenon of landslides and to predict, identify, control and reduce the risks and damages caused by it as one of the forms of unexpected events. Landslide is a phenomenon that depends on ...
Master's Thesis in Advertising and Cultural Communication Abstract The present research has studied the relationship between the use of social networks and the religious identity of users with the aim of knowing the relationship between the individual characteristics of users and political and social factors with their religious identity and in order to answer the basic question ...
Dissertation for the Master's degree (M-A) in the field: Political Geography Abstract Soft war is a new concept in terms of scientific research and a very old concept in terms of history. This concept is known in the world as soft power. Soft war in its modern concept with features such as software orientation, mentalization, emptying from within, changing cultural identity, ...
Dissertation for Master's Degree (M.A.) Major: Research in Communications Abstract of the Dissertation (including summary, objectives, implementation methods and obtained results): The aim of the research is to find out the level of trust of TV news viewers in the 21:00 news section of Channel 1 according to individual conditions (age, education and marital years, etc.)
Ph.D. Dissertation, Geography, Urban Planning, Abstract: Iran is considered one of the most earthquake-prone countries in the world, and its cities have suffered a lot of damage due to this natural phenomenon. Due to its geographical location, Iran is always exposed to various natural disasters that affect different parts of it from time to time and leave harmful effects. Iran's ...
Academic Thesis for Master's Degree in Women's Studies, Women and Family Orientation Abstract: The aim of this thesis is to know how gender differences are represented in Iranian cinema from the eighties onwards. In order to achieve this goal, first, a conceptual overview of the main concepts such as representation, semiotics and gender difference has been discussed, and then a ...
A master's thesis in the field of women's studies, abstract of the representation of women in the cinematographic works of Dariush Mehrjooi, the place and position of women in the media can be explained under the title of the concept of representation. Historically, media content has been filled with images of women that have reinforced social and cultural norms of femininity ...
Dissertation in Master's Degree in Advertising and Cultural Communication Abstract With the introduction and expansion of mobile social networks, the field of communication of more people in different parts of the world has been created, since accurate information about the use of these networks by users is not known. This research was conducted with the aim of the effect of the ...
Master's Thesis of Social Communication Sciences Abstract: This research was conducted with the aim of investigating the rate of attitude towards women in television series and it investigated the amount of presence of women in television series, the gender discourse presented at the individual, structural and symbolic level and the rate of verbal and non-verbal gender relations ...
Dissertation for obtaining a master's degree in the field of social communication sciences, journalism, abstract The positive and open approach of the Qom seminary towards the acceptance of new communication technologies has caused the desire to use the latest communication tools for the purpose of education, research, promotion and effective interaction with the political, ...
Dissertation for Master's Degree Abstract In developing countries, such as Iran, environmental issues have socio-cultural aspects rather than technical aspects. Therefore, the main goal of environmental protection in relation to the social environment is to increase environmental awareness at the community level and change the social vision and strengthen the environmental ...
Dissertation for Master's Degree in Public Administration, Financial Orientation Abstract The main purpose of this research was to investigate the factors affecting resource allocation according to importance and priority in Refah Bank branches (Isfahan city). For this purpose, the effective factors have been divided into five general categories including: service factors, ...
Academic thesis for obtaining a master's degree in the field: business management, specialization: marketing. Abstract: The competition between banks and the complexity of the marketing system of banking services have created a situation that if the competitive arena and smart solutions are not paid attention to, sometimes the banks fail in their goals and are gradually removed ...
Dissertation for Master's Degree (M.A.) Summary Insurance sales network is one of the most important parts of insurance companies, because on one hand it provides the income from insurance operations through the sale of insurance products and receiving the relevant insurance premiums, and on the other hand, this unit is in close contact with customers, and how this unit ...
Dissertation for receiving the master's degree ""M.A. ""Internal merchandising"" tendency, abstract of the thesis (including summary, objectives, implementation methods and results obtained): This research aims to identify and explain the factors affecting customers' preference in choosing Mehr Bank and to determine the importance of each of the factors affecting customers' ...
Master's thesis in the field of Islamic art, metal orientation, abstract of artistic components influencing the economic prosperity of enamel painting in Tehran. Handicrafts are the main document of the historical identity of nations and a part of cultural heritage. Since handicrafts have multifaceted characteristics, apart from artistic and cultural aspects, they are also ...
Master's Thesis in Executive Management (M.A) Abstract Based on empirical research and proposed theories, marketing includes three basic and important principles: creating value for customers, creating competitive advantage, and focusing on customers' wants and needs. The task of marketing is to create more value for customers than competitors. Tacit knowledge is knowledge that ...
Master's thesis in the field of computer - software engineering. Abstract: The review of car insurance information has shown that factors such as the type of car used, having a driver's license, the type of license and its compatibility or non-compatibility with the vehicle, the amount of the insurance premium, the amount of insurance policy obligations, the quality of the car ...
Dissertation abstract (including summary, objectives, implementation methods and results obtained): In the subject of designing and illustrating and compiling a textbook, expertise is required and illustrators in this field can design and present the best images according to the characteristics of their audience. The educational books of the primary school period have a special ...
Master's Thesis in Computer Engineering-Artificial Intelligence Abstract Identifying Overlapping Organizations in Dynamic Networks Many complex natural and social structures can be considered as networks [1]. Roads, Internet sites, social networks, organizational communication, kinship relationships, electronic mail exchange, telephone calls and financial transactions are just a ...
Educational Department of Physical Education and Sports Sciences, Academic Thesis for Master's Degree Abstract The purpose of this study was to investigate the effect of ten days of ginger consumption on delayed muscle contusion in Langrod high school girls. For this purpose, 30 female high school students (average age 15-18 years, height 1.55±0.05 m, weight 53.9±5.83 kg, and ...
Master's thesis in the field of computer engineering (artificial intelligence) abstract of various image processing techniques are widely used in the field of dentistry. Among these applications, we can mention the identification based on dental images, the detection of dental caries, as well as the identification and examination of dental lesions, which mainly occur around the ...
Dissertation for obtaining a master's degree in the field: business management, orientation: internal management. Brand is an important relational tool in the company's customer relationship management. Because brand credibility is defined as the believability of the product information contained in a brand, which requires consumers to perceive that the brand has the ability (in ...
Master's Thesis Field: Public Administration Major: Human Resources Abstract Employment challenges or the issue of work and unemployment is not only one of the most important social issues in the country, but considering the rate of population growth in the past two decades, it can also be considered the most important social challenge of the next few decades. The purpose of ...
Dissertation for receiving a master's degree, field: business management, orientation: internal. Brand performance shows the success of a brand in the market, and it has been measured in many ways and from different perspectives. Available studies show that about 70% of the company's revenues can be attributed to the brand. Therefore, organizational performance and brand ...
Dissertation for obtaining a master's degree in the field: business management, specialization: insurance. The aim of this study is to investigate the relationship between customer satisfaction and business performance of insurance companies in Gilan province. The statistical population includes 28 branches in the insurance industry. The sample size is 20 branches (including ...
Master's Thesis in Computer Engineering (Software) Abstract Most modern translation approaches in the field of machine translation, including statistical machine translation, example-based machine translation, and combined machine translation, use a collection of co-translated texts under the name of parallel text bodies as the main educational data. But for most languages, ...
Computer Engineering Master's Thesis Abstract Web development that lacks an integrated structure creates many problems for users. Not finding the information needed by users in this huge warehouse is one of the problems of web users. In order to deal with these problems, web personalization systems have been provided, which by finding the behavior patterns of users without their ...
Master's Thesis in Cultural Entrepreneurship Abstract: Shopping, especially souvenirs and handicrafts, is one of the most important activities of tourists during their travels. Souvenirs purchased from the destination make the travel experience a material and tangible experience for tourists. The purpose of the current research, which was carried out using a ...
Abstract Landscape painting has lost its traditional definition in the current century and its existence as a coherent and unified genre has been questioned. Studies related to it have become interdisciplinary branches, and the recognition and review of related works requires understanding of diverse sources in many fields of knowledge. Considering the lack of Persian sources in ...