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Number of pages: 172 Category: Management

Thesis of master's degree in business management, marketing orientation, summer 1991. Abstract: This research with the subject of "" Investigating the effect of social marketing factors on the value of the bank's brand name from the customers' point of view (Study

Number of pages: 269 Category: Management

Dissertation for M.A. specialization: Marketing Winter 2011-1-Introduction Today, with the competitive markets and continuous changes in the environment, organizations have realized the fact that human

Number of pages: 140 Category: Management

Thesis of Master's Degree in Business Management, Marketing Orientation, Summer 2013 Abstract With the emergence of phenomena such as e-commerce and e-business, the methods used in the field of increasing

Number of pages: 250 Category: Management

Dissertation for the Master's degree ""M.A."" (Business Management - International Orientation) Abstract Electronic business is a phenomenon that requires comprehensive transformation in all aspects of business activities of companies to achieve business facilitation. This, in addition to micro-developments that happen at the company level, strongly requires changes in the ...

Number of pages: 196 Category: Management

Dissertation for Master's Degree (M.A.) Orientation: International Abstract: The purpose of this research is to investigate the effect of CRM on the quality of customer communication. The method used in the current research is review (documentary-library) and survey, which is the most common method in quantitative research. In this research, in order to collect the desired data ...

Number of pages: 200 Category: Management

Master's Thesis of Business Administration, Insurance Management, Abstract The success of an organization is determined only by the set of clear goals that the organization sets for itself. For many service organizations, profit is an important goal and can be a combination of short-term financial results (increased resources or cash flow) and increased brand equity. Factors ...

Number of pages: 114 Category: Management

Dissertation for the Master's Degree in Business Administration, Orientation: International. Abstract The purpose of this research is the impact of service customization on the satisfaction, trust and loyalty of customers of Bank Melli branches in Langrod city. The statistical population of the research consists of all the customers of Bank Melli branches in Langrod city. Based ...

Number of pages: 152 Category: Management

Measuring the components of service quality provided to customers by two stores, Citizen and Hyperstar, and comparing them. Abstract: In the highly competitive market of the service industry, the services provided by different service organizations are very similar, and the lack of differentiation with competitors will cause customers to tend to them, creating a tool for ...

Number of pages: 108 Category: Management

Master's Thesis of Business Administration, Domestic Business, Abstract: Intellectual capital is one of the most important organizational assets known in organizations today. In modern management attitudes, the use of assets such as human capital, structural capital, and communication capital plays a significant role in the development of businesses, among which banks, as one of ...

Number of pages: 125 Category: Management

Thesis for obtaining a master's degree in the field: business management, marketing trend, factors affecting the loyalty of GSM customers in West Mazandaran. Abstract: The secret of staying in today's business world is to have satisfied customers who not only buy from the company's services again and again, but also minimize the cost of attracting new customers by introducing ...

Number of pages: 148 Category: Management

Dissertation for Master's Degree (M.A.) Dissertation Abstract (including summary, objectives, implementation methods and results): This research was conducted with the aim of evaluating the quality of services provided in Kend and Kav Machine from the customers' point of view. For this purpose, a standard questionnaire containing 22 questions was used to collect the required ...

Number of pages: 159 Category: Management

Dissertation for receiving the master's degree ""M.A. ""Internal merchandising"" tendency, abstract of the thesis (including summary, objectives, implementation methods and results obtained): This research aims to identify and explain the factors affecting customers' preference in choosing Mehr Bank and to determine the importance of each of the factors affecting customers' ...

Number of pages: 137 Category: Management

Dissertation for Master's degree (M.A) specialization: ""Insurance"" Abstract: Life insurance is considered one of the most important and strategic products of the world's insurance companies. In the world, the percentage of life insurance sales is much higher than other insurance products, but despite its great importance, the sale of this product has its own complications. ...

Number of pages: 164 Category: Management

Thesis for obtaining a master's degree in the field: business management, marketing orientation. Abstract: Serious attention to service management and marketing can bring about a new transformation and orientation in banks. Some discomforts and dissatisfactions are the result of ignorance and carelessness of people who are weak in managing services, understanding contacts and ...

Number of pages: 257 Category: Management

Dissertation for the Master's degree ""M.A."" Abstract E-business is a phenomenon that requires comprehensive transformation in all aspects of business activities of companies to achieve business facilitation. This, in addition to micro-developments that happen at the company level, strongly requires changes in the environment governing commercial companies and countries, which ...

Number of pages: 146 Category: Management

Thesis for obtaining a master's degree in the field of business management. International Marketing Trend Abstract The success of all organizations and institutions, whether manufacturing or service, for-profit or non-profit, governmental or non-governmental, is influenced by several factors, one of the most important of which is customer satisfaction in order to achieve ...

Number of pages: 109 Category: Computer Engineering

Dissertation for Master's Degree ""MSC"" Field: Computer, Orientation: Software Abstract One of the most important issues in the supply chain today, and extensive studies have been conducted in its field, is the routing of freight vehicles to deliver goods to applicants. To solve this problem, the objective function should be optimized in such a way that criteria such as the ...

Number of pages: 109 Category: Management

Dissertation for M.A Master's Degree in Business Administration - Marketing Orientation Abstract Nowadays, organizations need effective and efficient methods of communicating with customers in order to improve their sales.

Number of pages: 111 Category: Management

Dissertation to receive a master's degree in business management - trend of transformation Abstract Despite the many investments made in the field of using information technologies in the field of banking, reports indicate that some users do not use it despite having access to electronic payment technologies and systems. Meanwhile, the trust and security perceived by customers ...

Number of pages: 157 Category: Management

Dissertation for obtaining the master's degree ""MA"" Field: Business Management Abstract: Mental image and loyal customers have many advantages. They usually tend to increase the income of the organization in terms of helping organizations to determine the predictable flow of sales and profits, and they also buy surplus goods and services. In addition, customers who are ...

Number of pages: 146 Category: Management

Dissertation for receiving a master's degree in business management (international marketing orientation) Abstract: Since the brand of any company is considered one of the most valuable intangible assets of that company and a source of income, it can be argued that when a brand is known in the market and achieves success, there is a possibility that it will undergo ...

Number of pages: 124 Category: Management

Thesis for obtaining a master's degree (M.A) in the field of business management, marketing orientation Abstract: Today, considering the strong competitive structure of banks in the supply of electronic services, the use of advertisements to introduce services plays an important role in persuading and encouraging customers to use products and services and finally attracting them ...

Number of pages: 118 Category: Management

Dissertation for obtaining the master's degree ""M.A"" Field: Business Management Orientation: Domestic Abstract: Today, mobile banking enables customers to carry out their financial activities in a virtual environment. The research results show that the unique feature of mobile banking, such as usefulness, convenience, and high speed, has caused customers to show their desire ...

Number of pages: 103 Category: Management

Dissertation for the master's degree in the field of executive management, marketing orientation. The abstract of this research deals with ""investigating the impact of price flexibility on the buying behavior of online customers"". The present research is practical in terms of purpose and the research method is descriptive and survey type. It asks for people's views and ...

Number of pages: 158 Category: Management

Executive Management Master's Thesis Abstract: Over the past few decades, the quality of electronic services has attracted the attention of many researchers due to its strong impact on business performance, customer satisfaction, and customer loyalty. Service quality is considered as a criterion in evaluating the degree of coordination of the level of service provided with the ...

Number of pages: 127 Category: Management

The first chapter of the general research 1-1- Introduction Today, we live in a world that is rapidly moving towards globalization, and in this way, the supply of a product takes place in a global cycle. Developments in today's world will affect countries that have a single-product economy (such as oil) the most. In today's world, oil has lost its role as black gold. The current ...

Number of pages: 110 Category: Management

Dissertation for Master's Degree (M.A.) Direction: Domestic Business Abstract The increasing changes in banking in Iran and the entry of private competitors in the field of providing services have prompted bank managers to increase the share of each customer and retain customers for a long time. The requirement of customer retention and turning them into loyal customers and ...

Number of pages: 106 Category: Management

Master's degree thesis is an abstract of effective techniques in today's era and in saturated markets, according to the goals of value-oriented marketing, the development of the concept of corporate social responsibility in the body of products and services. The purpose of this research is to investigate the impact of corporate social responsibility on the way consumers make ...

Number of pages: 237 Category: Management

Dissertation for Master's Degree in Business Administration, Marketing, Chapter 1: General Research 1-1- Introduction In today's world, buyers are faced with many questions and buts and ifs to make a decision in the purchasing process. The variety of different products has caused customers to face many choices. On the other hand, companies have realized that the cost of ...

Number of pages: 85 Category: Management

Field: executive management, abstract, introduction and purpose of research: Outsourcing means finding new service providers and new methods to provide materials, goods, components and services to them with confidence.

Number of pages: 127 Category: Management

Master's degree thesis of Master's degree: MBA ???? Abstract: In recent years, the importance of the experience of buying pleasure

Number of pages: 139 Category: Management

Department of Industrial Management Winter 2019 Abstract: The current research is about the mutual effect of supply chain management and customer relationship management in Esfrain Steel Company. In order to answer the research questions

Number of pages: 121 Category: Management

MBA Master's Thesis Summer 2013 Abstract: The purpose of this research is to investigate the relationship between spiritual intelligence, job satisfaction and organizational commitment among the employees of the National Bank of Mazandaran Province. It is Ama community

Number of pages: 113 Category: Management

Thesis for receiving the degree of master's degree (M.A) in the field of executive management  

Number of pages: 122 Category: Management

Dissertation for Master's Degree (M.A) in Business Management, Marketing Orientation, Winter 2013 Abstract In this research, the effect of key factors on the development of new products in carpet companies in Aran and

Number of pages: 73 Category: Management

Thesis Management Group for M.A.” Shahrivar 1391, the abstract of banks is one of the institutions

Number of pages: 228 Category: Management

Thesis for receiving the M.A. degree. State management summer 2013 abstract: Strategic thinking is important to see something that others don't see, to discover a hidden need

Number of pages: 148 Category: Management

Thesis for obtaining a master's degree (M.A., business management, international orientation, academic year 92-91, abstract, increasing competition, especially in the service sector, paying more attention to customer retention.

Number of pages: 221 Category: Management

Dissertation of master's degree in the field: MBA management with marketing orientation Fall 2011 Persian Abstract: This research seeks to extract a model for selecting brand development strategies. In this research, S

Number of pages: 124 Category: Architectural Engineering

Master's Degree in Architectural Engineering (M. A) June 2013 Abstract: This article is taken from a research that aims to identify the factors affecting the communication of spaces.

Number of pages: 204 Category: Management

Thesis of master's degree in business management, international business orientation, winter 90, abstract, rapid growth under the structures of the Internet, new opportunities and methods for doing business to all the world.

Number of pages: 223 Category: Management

Dissertation for obtaining a master's degree in public management Human Resources Winter 2013 The aim of this research is to investigate the relationship between the quality of work life and customer relationship management in

Number of pages: 76 Category: Librarianship

Dissertation for master's degree in accounting, accounting major. Abstract: The present research was conducted in order to provide evidence regarding the effect of ""privatization"" on the quality of profit of companies admitted to the Tehran Stock Exchange. The spatial domain of this research is Tehran Stock Exchange and its temporal domain is 1382 to 1392. In order to test the ...

Number of pages: 123 Category: Economics

Master's Thesis of Industrial Engineering, Financial Orientation, November 2013. Abstract: Evaluation of the performance of organizations and intra-organizational units is a necessary tool for their continued life and growth. Among various models and techniques.

Number of pages: 107 Category: Industrial Engineering

Dissertation of Master's Degree in Industrial Engineering – Summer Industries 2013 Abstract A supply chain is a collection of suppliers, manufacturers, and distributors.

Number of pages: 117 Category: Industrial Engineering

Master's Thesis M.Sc. Industrial Engineering Industries-Industries trend of academic year 1389-1392 Abstract: With increasing government supervision and the increasing attention of public opinion to environmental issues, companies

Number of pages: 124 Category: Management

Academic Thesis for Master's Degree in Executive Management, Production and Operations Orientation, Summer 1990 Abstract: Today's world is the age of information, and access to information is a tool to gain advantage.

Number of pages: 138 Category: Insurance

Executive Management Master's Thesis Abstract In today's marketing, the cost of losing a customer is equal to losing the benefits of the service that customer needs throughout his life. Insurance can be considered as one of the vital economic arteries of any country. The main goal of insurance marketing management is to attract new customers and retain previous customers and ...

Number of pages: 116 Category: Educational Sciences

Dissertation for Master's degree (M.A.) orientation: industrial and organizational evaluation of the effect of the quality of work life and organizational citizenship behavior on the organizational effectiveness of the employees of the Fars Medical Emergency Management Center. The statistical population of this research is made up of all the employees of Fars Medical Accident ...

Number of pages: 153 Category: Industrial Engineering

Thesis of master's degree in the field of education and improvement of human resources) Winter 2013 Abstract Work and man are two main and inseparable components of life, which should be planned in a way that fits each other. Time

Number of pages: 107 Category: Industrial Engineering

Thesis for receiving the degree of M.Sc. Industrial Engineering-Industrial Engineering Summer 2013 Abstract: In today's age, are there fewer companies? It can be seen that it is exclusively related to the production of a product.

Number of pages: 121 Category: Industrial Engineering

Thesis for receiving the degree of M.Sc. Field: Industrial Engineering, Orientation: System Management and Productivity, Winter 2013, abstract of the problem of locating the axis of one of the fields.

Number of pages: 91 Category: Industrial Engineering

Dissertation for Master's Degree in Industrial Engineering, Industrial Orientation, Esfand 90, Abstract Today, due to the progress in technology, the globalization of markets, the diversity of customer demand, and the increase

Number of pages: 133 Category: Industrial Engineering

Thesis for obtaining a master's degree in industrial engineering, Fall 2012 Abstract During the past years, many efforts have been made to reduce the cost of transportation by using different models.

Number of pages: 152 Category: Industrial Engineering

Dissertation for receiving the master's degree ""MA"" Field of industrial engineering: industries – Winter Industries 2013 Abstract Today attention is paid to the issue of supply chain and its management, in Asr

Number of pages: 207 Category: Management

Master's Thesis: MBA Management Abstract In recent years, the organization's participation in economic, social and environmental issues is considered one of the basic issues for organizations and society. In this regard, various researchers are trying to provide practical and creative models by obtaining new methods, through which, on the one hand, they improve the attitude of ...

Number of pages: 123 Category: Management

Master's thesis in the field of business management Abstract Finding a qualified and skilled workforce in today's dynamic environment is considered vital. The organization should know the standby force and know how to communicate with it. In this research, a pattern was identified for the value offered by the employer. According to this model, desirable and attractive working ...

Number of pages: 166 Category: Industrial Engineering

In order to receive a master's degree in industrial engineering in July 2014, the intense market competition of banks and the establishment of new private financial institutions and banks in Iran obliges banks every

Number of pages: 155 Category: Industrial Engineering

1- General 1- 1- Introduction Quality can be defined in different ways, most people only have a conceptual understanding of quality, or in other words, an understanding of one or more specific features in a product or service. Conceptual understanding of a point

Number of pages: 191 Category: Industrial Engineering

Thesis of master's degree in industrial engineering, focusing on system management and productivity, March 2013. Due to the extensive reorganization of business processes and structures, as well as the changing world

Number of pages: 193 Category: Educational Sciences

Dissertation for Master's degree (M.A.) orientation: industrial and organizational predicting anti-productive behaviors based on five major personality factors and organizational citizenship behaviors in employees of Khomeinishahr Islamic Azad University Abstract The purpose of this research was to predict counterproductive behaviors based on five major personality factors and ...

Number of pages: 124 Category: Management

The thesis of the Master's course (business orientation) has an abstract of management closely related to anthropology and human cognition, which is presented differently in the two schools of Islam and liberalism. The thinking of material anthropology in the school of liberalism has caused man today to face the expansion of the spirit of consumerism and the production of needs ...

Number of pages: 148 Category: Management

Abstract: The Social Security Organization, as the largest insurance organization in Iran, is the only complete provider of social support that can be operationalized in an organization. Such as: retirement pension, disability of survivors, provision of medical expenses, provision of unemployment insurance, family assistance, marriage allowance, compensation for sickness wages ...

Number of pages: 148 Category: Economics

Dissertation for Master's Degree in Economic Sciences March 2013 Abstract The role and importance of concepts such as " innovation"" and "creativity" in formation

Number of pages: 188 Category: Geography - Urban Planning

Master's Thesis of Geography and Rural Planning Abstract In the past, tourism and tourism were special for nobles and elites and due to economic and technical bottlenecks and..... It did not play a significant role in the social, economic, and environmental aspects of human life. But in sync with the events and profound social and economic developments in the life of societies ...

Number of pages: 119 Category: Psychology

Dissertation to receive a master's degree (M.A.) orientation: industrial and organizational, the relationship between spiritual intelligence and happiness with organizational citizenship behavior of Euclid sugar factory employees. The sample of this research consisted of 170 employees who were selected by simple random from among all employees and evaluated using relevant ...

Number of pages: 52 Category: Economics

March 2013 Field: Economics Orientation: Economic Sciences Abstract: In the highly competitive environment of the food industry, the preservation and development of the market is the result of the brand's performance. Therefore, identifying the effect of the brand on the sales performance of ingredients.

Number of pages: 85 Category: Insurance

Master's Thesis of Faculty of Technical Engineering, Department of Industrial Management (Production) Abstract Now that in the global economy, customers determine the company's survival, companies can no longer ignore the expectations and demands of customers. They should focus all their activities and capabilities on customer satisfaction. The level of customer satisfaction ...

Number of pages: 126 Category: Management

MBA Master's Thesis Strategy Orientation Abstract In global competition, customer demand for high quality and fast service has made companies unable to handle all the work alone. Based on this, activities such as material procurement, product production and planning, product storage service, inventory control, distribution, delivery and customer service have now been transferred ...

Number of pages: 132 Category: Management

Dissertation for the Master's Degree (M.A) in Public Administration, Financial Orientation Abstract: In this research, the identification and ranking of the factors influencing the attraction of financial resources based on the mixed marketing model in the branches of the Agricultural Bank of Central Province has been investigated. The research method used in this research was ...

Number of pages: 148 Category: Management

Abstract: The Social Security Organization, as the largest insurance organization in Iran, is the only complete provider of social support that can be operationalized in an organization. Such as: retirement pension, disability of survivors, provision of medical expenses, provision of unemployment insurance, family assistance, marriage allowance, compensation for sickness wages ...

Number of pages: 116 Category: Management

Dissertation for Master's Degree (M.A) in Industrial Management: Finance Abstract The importance of brand equity and branding has been emphasized in many scientific researches. Branding is done at both internal and external levels. External branding is related to external customers of organizations, and internal branding, which has been noticed with the emergence of the concept ...

Number of pages: 255 Category: Management

Dissertation for Master's Degree (M.A) in Business Administration, Administrative Transformation, Abstract Nowadays, in addition to research and education, universities play a role in the new mission of participation in the economic development of society. In the current research, an attempt has been made to explain the process of commercialization and the results of university ...

Number of pages: 110 Category: Librarianship

Dissertation for Master's Degree in Accounting Abstract By choosing the amount of debt (especially long-term debt) in their asset portfolio, financial managers of companies not only affect their company's performance internally, but this ratio (which is called capital structure or with a little tolerance, financial leverage or financial structure) is also effective on investors ...

Number of pages: 145 Category: Psychology

Dissertation for Master's Degree (M.A.) Major: Industrial and Organizational Relationship between Emotional Intelligence and Job Satisfaction with Organizational Citizenship Behavior of Finance Employees of Fars University of Medical Sciences Abstract In this research, the effect of organizational citizenship behavior, emotional intelligence on job satisfaction of finance ...

Number of pages: 112 Category: Social Sciences - Sociology

Dissertation for Master's Degree in Sociology The emergence of new technologies in every society is accompanied by doubts, confusions, and calmness, and the same applies to the emergence of satellite televisions. It is a question that requires the attention of many thinkers. And the government of the world has been attracted by the fact that the contents of the satellite ...

Number of pages: 102 Category: Psychology

Dissertation for Master's degree (M.A.) orientation: industrial and organizational, examining the relationship between knowledge management and marketing related to customer relationship management among bank employees in Sepidan city. Abstract The purpose of this research was to explain the relationship between knowledge management and marketing related to customer relationship ...

Number of pages: 137 Category: Management

Master's Thesis in Business Management Abstract In today's age, due to the advancement of technology and information, the competition between businesses has also intensified. It is very important how to present brands, products or services in order to attract the attention of consumers and highlight their distinctiveness so that people are attracted to them or have the desire to ...

Number of pages: 147 Category: Psychology

Dissertation for Master's Degree (M.A) in Business Administration, Orientation: ""Transformation Management"" Abstract: Currently, the success of organizations directly depends on the effective use of human resources. In contemporary attitudes to organizations, human beings play a pivotal role in organizational transformation, and great organizational transformations originate ...

Number of pages: 165 Category: Management

Dissertation for Master's degree ""M.A"" in Business Management International Business Abstract The aim of this research was to investigate the effect of brand personality on trust, attachment and commitment to the brand in the detergent industry. For this purpose, 385 consumers of detergents who buy from chain stores in Tehran were selected as a sample and answered the standard ...