Download more than 100 examples of thesis, proposal and project topics about gaining a competitive advantage in the bank in editable WORD file format at undergraduate, graduate and doctoral levels for use and reference in research, articles, theses, student and academic projects.
Thesis for obtaining a master's degree in the field: business management, specialization: marketing. Abstract: The current era cannot be compared with any back of the past eras. The dominant feature of this era is knowledge-oriented, information-oriented and high rate of changes in various fields. This is the truth that covers the business environment and shows the increasing ...
Dissertation for Master's Degree (M.A.) Orientation: ""Strategic"" Abstract: Competitive advantage is a set of unique abilities of an economic unit that allows it to penetrate the desired markets and provide superiority over competitors. To define the competitive advantage of an economic unit, the management must make a complete assessment of the internal and external ...
Thesis of master's degree in business management, marketing orientation, summer 1991. Abstract: This research with the subject of "" Investigating the effect of social marketing factors on the value of the bank's brand name from the customers' point of view (Study
Master's thesis in the field of business management (marketing) Abstract: The present research was conducted with the aim of determining the relationship between internal marketing and organizational citizenship behavior with regard to the moderating role of distributional leadership in Bank Mellat branches of Ilam province. The research method used is descriptive and ...
Dissertation for Master's degree (M.A.) orientation: industrial and organizational, examining the relationship between knowledge management and marketing related to customer relationship management among bank employees in Sepidan city. Abstract The purpose of this research was to explain the relationship between knowledge management and marketing related to customer relationship ...
To receive a master's degree in business administration (marketing) Abstract: Knowledge management provides access to experiences, knowledge and expertise, which creates new capabilities, improves performance, increases innovation, uses information and knowledge capital in the organization, facilitates the distribution of knowledge and information in different organizational ...
Dissertation for Master's Degree in Business Administration Abstract: The main purpose of the current research is to investigate the quality of service provision in different branches of the New Economy Bank in Bandar Abbas. In this research, by using the SERQUAL model, the evaluation and evaluation of the quality of service delivery and also the prioritization of the factors ...
Dissertation for Master's Degree in Management Abstract Today, companies and organizations operate in the era of customer-oriented economy, in which the customer is the real ruler of the market, and this approach is the result of excess production capacity. Therefore, companies should learn how to focus on the quality of the introductory service, which is actually the first ...
Dissertation for receiving a master's degree in the field of executive management, marketing orientation, abstract of the present research, with the aim of investigating the effect of competency-based appointments of managers on the productivity of Mellat Bank's human resources in Ardabil province. The research method is a descriptive and correlational survey method, and the ...
Dissertation for master's degree in industrial management, production trend. Major changes and developments in Iran's banking system have faced Bank Mellat with new challenges: the change of public to private structure, the increase of competitors and their fierce competition to gain more market share, the expensive and costly four bank deposits, etc., have led this bank to ...
Master's thesis in the field of information technology management, advanced information systems, abstract. In today's business world, the difference between organizations in growth and sustainability is the degree of importance they give to the valuable and strategic source of knowledge, and accordingly, the extent of their use of this important and key source lies in the ...
Thesis for receiving the master's degree ""M.A."" Field: Business Management, Orientation: Domestic Business Abstract: Today, the economic and commercial progress of the country depends on the progress of the banking industry, in line with other industries of the country, as well as the banking industries of other advanced countries. Currently, a high percentage of the ownership ...
Dissertation for Master's Degree (M.A.) Field: Business Management Abstract Customer relationship management is one of the achievements of the information and knowledge age, and due to its characteristics, today organizations are seriously seeking to benefit from its results. The present research has been conducted with the aim of investigating the factors influencing the ...
Thesis for receiving the M.A. degree. State management summer 2013 abstract: Strategic thinking is important to see something that others don't see, to discover a hidden need
Dissertation for Master's Degree in Educational Management Abstract of the present research with the aim of determining the relationship between the learning organization and organizational effectiveness in Allameh Tabatabai University in 2013-2014 using the correlation method. The statistical population of this research is all the administrative staff of the faculties of ...
Dissertation for M.A. specialization: Insurance Management Abstract The most important factor in achieving the goals of any organization is human resources, and the success and progress of any organization depends on its human resources. Several factors affect the efficiency of people in the organization. According to the theoretical foundations, one of the factors that can ...
Dissertation for Master's Degree (M.A.) Summary Insurance sales network is one of the most important parts of insurance companies, because on one hand it provides the income from insurance operations through the sale of insurance products and receiving the relevant insurance premiums, and on the other hand, this unit is in close contact with customers, and how this unit ...
Dissertation for Master's Degree in Business Administration (M.A. Major: Marketing) Abstract Today, brand names are very important in consumer markets. They are among the most valuable intangible assets and are the link between a company's consumers. Consumers also trust the brand name and become loyal to them. Therefore, the brand name acts as a mechanism that involves ...
Academic transcript for obtaining a master's degree in the field: business management, major: insurance. Abstract In this research, the general goal of the development and stability of the insurance industry is to achieve this goal, we must focus on attracting, retaining and loyalty of policyholders. With the increasing competition between insurance companies in the field of ...
Dissertation for Master's Degree in Executive Management, Marketing and Export Orientation Abstract: Efficient management of customer relations is an important challenge in business competition. Organizations need information about who their customers are, what their expectations and needs are, and how to meet their needs. This research investigates the relationship between ...
Dissertation for Master's Degree, Business Management (International Marketing) Abstract Today, the speed of changes and the intensity of competition among organizations in various industries have made them face limited resources, and the stability and survival of organizations depends on achieving a competitive advantage in cost, quality, innovation, and delivery ...
Dissertation for Master's Degree in Industrial Management (Financial Orientation) Abstract Locating an economic activity, whether it is a retail business, factory, service center or... is one of the most important questions facing an economic enterprise as far as this issue can determine the success or failure of the enterprise. So far, many models have been created to help make ...
Thesis for obtaining a master's degree (M.A.) field: business management, marketing orientation, research abstract of the banking industry, one of the most important and prominent industries in the world, today, banks in advanced countries act as pioneers, professional consultants, experts in increasing the financial resources of companies and collecting and exchanging the ...
Dissertation for Master's degree (M.A.) specialization: urban planning. Today, evaluating the quality of the company's services and its relationship with customer satisfaction plays a significant role in the company's performance and strategic goals. In the case of proper service, it leads to common satisfaction and ultimately leads to an increase in the company's performance in ...
Abstract Today, the subject of intellectual capital is considered one of the success elements of organizations, and in order for organizations to be able to survive in today's turbulent environment where the world has become a global village. be successful
Dissertation for obtaining a master's degree (A..M) orientation: Human Resources Winter 2019 Abstract With the advancement of technology and the complexity of organizational activities, it can be boldly claimed that the working life of
Dissertation for Master's Degree in Public Management, Organizational Transformation Orientation Winter 1391 Abstract The current research aims to investigate the relationship between transformational leadership and Empowerment of psychology
Dissertation for receiving a master's degree, field: business management, orientation: finance, abstract of the main research problem: evaluating the performance of organizations plays an essential role in the direction of their future strategic decisions, and due to the importance of this issue, the present research deals with it. The main purpose of the research: The purpose ...
Dissertation for Master's Degree (.MA) in Public Administration, Financial Orientation Chapter 1: Research Overview 1-1 Introduction In the field of dynamic financing, continuous performance improvement is a vital issue for most banks in order to strengthen competition. Monitoring and improving post-funding performance has increased the complexity of the task. A complex ...
Dissertation for the Master's Degree (M.A) in Public Administration, Financial Orientation Abstract: In this research, the identification and ranking of the factors influencing the attraction of financial resources based on the mixed marketing model in the branches of the Agricultural Bank of Central Province has been investigated. The research method used in this research was ...
Department of Business Management - Evolution of Master's Thesis The abstract of the study of companies indicates that, due to the many changes in the business environment, successful companies, in addition to working better than their competitors, are also more adaptable to their environmental changes and have the necessary planning in facing the changing environment. In such a ...
Master's thesis in the field of management, business management, financial management, abstract of the present research has evaluated the acceptance of internet banking by customers using Davis's technology acceptance model. The research method used is descriptive and correlational research. The target statistical population is those who have accounts in Parsian Bank branches in ...
Dissertation for receiving Master's degree (M.A) in business management, specialization: financial management. The abstract of the current world is the age of knowledge. Endowments, tangible and natural assets are not the key to the success of societies and organizations, but the possession and management of intangible assets in the turbulent and challenging environment of ...
Dissertation for Master's Degree (M.A.) Direction: Government Introduction Over the past few decades, the concept of intelligence has been increasingly introduced in the history and research of psychology and management as a structure that is related to multiple human behaviors in different environments. On the other hand, nowadays intelligence [1] has become the prefix of many ...
Dissertation for receiving a master's degree, specialization: Marketing, Abstract: Today, financial service institutions have taken over a major part of economic and commercial activities. In institutions where services play an important role, it is the human force that provides services to customers, and it is the employees who determine the success or failure of the ...
Dissertation for Ph.D. Abstract Statement of the Problem The purpose of this research was to design a generic model of strategic partnership in the banking and insurance industry based on the process of value creation and allocation. The main issue in conducting this research is the ever-increasing intensification in the competitive environment and the application of ...
Academic thesis for obtaining a master's degree in the field: business management, specialization: marketing. Abstract: The competition between banks and the complexity of the marketing system of banking services have created a situation that if the competitive arena and smart solutions are not paid attention to, sometimes the banks fail in their goals and are gradually removed ...
Thesis for obtaining a master's degree, field: business management, orientation: internal. Abstract: The performance evaluation system of different organizational units is one of the main pillars of the planning process in order to improve activities. Designing and managing the measurement and evaluation system is one of the main concerns of strategic planning of companies. ...
Dissertation for Master's Degree in Business Management (International Marketing) Abstract: During the last decade, the intensification of competition among banks in order to gain a greater share of the market has led them to pay attention to a more detailed and deeper understanding of the needs and demands of customers. In this regard, it is necessary to pay attention to the ...
Thesis for obtaining a master's degree in business management, domestic business orientation. Abstract Nowadays, internet banking, using web and internet technology, enables customers to carry out their financial activities in a virtual environment. The research conducted on the acceptance of internet banking by customers enhances the understanding of customer's opinions about ...
Thesis for obtaining a master's degree in the field: business management, specialization: insurance, abstract Iranian organizations are in need of strategic change and transformation now more than ever. Environmental opportunities and threats today have shown their effects in Iran's economy more than in the past. Organizations in the process of gaining a suitable competitive ...
Academic Dissertation for Master's degree in the field: Business Management, International Business. Abstract The use of new quality engineering methods has been increasing in recent years, so that industrial and service companies use these quality engineering methods to produce and provide their products and services in accordance with the changing demands of customers.
Dissertation for Master's Degree in Industrial Management (Financial Orientation) Abstract: Considering the necessity and importance of studying the efficiency of banks, in order to identify inefficient units and plan to improve the performance of banks, in the present study, the efficiency of 20 branches of Tejarat Bank branches in Tehran city and in the period of 2009 and 2010 ...
Dissertation for the Master's degree ""M.A."" Abstract: The purpose of this study is to investigate the relationship between intellectual capital management and financial performance in Parsian Bank. For this purpose, after reviewing the research literature, 4 hypotheses including one main hypothesis and three sub-hypotheses were formulated. To test the research hypotheses, a ...
The academic thesis for the master's degree in business management, domestic orientation, abstract of the country's banking system as one of the most important economic sectors of the society in relation to attracting and directing depositors' funds, providing services to the people and participating in economic, social and cultural development, and the lack of ability of this ...
Thesis for obtaining a master's degree in the field: business management, orientation: international business. Abstract Previously and even until the end of the 20th century, ensuring customer satisfaction and loyalty was more of a slogan. Today, many efforts are made to improve quality management tools and expand the culture of customer orientation by researchers, experts and ...
Dissertation for Master's Degree in ""MA"" field: Business Management, Major: Marketing\Abstract The amazing development of information technology and its expansion to the financial and banking markets of the world, in addition to facilitating the affairs of bank customers, has revolutionized and changed the current banking methods. The speed of development of the IT industry ...
Dissertation for receiving a master's degree (major: human resource management) Abstract: In today's fast-paced world, change and transformation are an integral part of organizations. According to Peter Senge, the only constant principle is change. Therefore, the only way for organizations to survive is to go along with these changes and transformations. Knowledge management is ...
This study uses the Translog cost function to estimate the cost efficiency levels of private banks operating in Iran. Also, these productivity levels are analyzed under Kamels' indicators in order to provide a partial understanding of their financial situation to justify their current position. The results of the research findings of this study by applying it to the Translog ...
Dissertation for Master's Degree (M.A.) Business Administration Abstract This research is an attempt to explain the relationship between organizational factors (goals, structure, culture, management style and organizational resources) and marketing intelligence in National Bank of Iran and its purpose is to explain the concept of marketing intelligence and organizational factors ...
Dissertation for Master's Degree in Attitude Management: Executive Summary Behavioral interactions are an area that has received increasing attention from researchers and managers. However, there is still little knowledge about the effects of face-to-face interactions in the financial field. One of the basic ways that an organization can differentiate itself from other ...
Dissertation for Master's Degree in Business Administration Abstract Effective advertising is one of the elements of the growth and development process in the banking system and has a direct relationship with the economic prosperity of the banking system. Evaluating the effectiveness of advertising in order to investigate its role in achieving banking goals can help the ...
Dissertation for Master's Degree (M.A) in Business Management, Transformational Orientation Abstract: Purpose: This research was designed with the aim of determining the relationship between human resource capability and the rate of acceptance of banking services and attracting financial resources in the branches of the National Bank of Greater Shahr-Rasht. Method: The current ...
Dissertation for obtaining the master's degree ""M.A"" in the field of public administration, specialization: human resource management. Abstract: Environmental changes and transformations have left no other way for organizations to survive except creativity. Therefore, it is very important to know and correctly use the creativity of each member of the organization, especially ...
Dissertation for Master's Degree in Business Administration, Marketing Orientation Abstract One of the very basic pillars of new marketing is to have market culture and insight at all levels of the organization, which is interpreted as market orientation. Marketing means tendency and inclination towards the market and people and the customer, and for this reason it is important ...
Dissertation for Master's Degree (M.A) in Business Administration - Domestic Business Abstract: Today, due to the widespread progress and industrialization of societies, as well as the closeness of the services and facilities of organizations to each other, the lack of effective and efficient advertising that attracts the attention of new customers and keeps previous customers ...
Thesis for obtaining a master's degree in the field: business management, internal orientation. Dissertation abstract: Due to the competitiveness of the banking industry in today's era, banks must be able to have a long-term and stable relationship with their customers in order to stand out from their competitors. For this purpose, banks must identify the expectations of ...
Dissertation for Master's Degree in Business Administration Abstract The process of globalization is going on rapidly and is moving our world towards a global village where cultures are becoming more homogenized every day than yesterday. These processes give companies the opportunity to reach consumers around the world by using new marketing methods. Exporting the product is one ...
Thesis for obtaining a master's degree in business management, marketing orientation. Abstract: In today's turbulent and changing world, the only thing that does not change is change. In the business world that is increasingly guided by the three words customer, competition and change, companies are looking for a solution to their business problems, based on the literature and ...
Dissertation for receiving the master's degree ""M.A."" » Orientation: Business Management Abstract Dealing effectively with conflict is a fundamental challenge in the interactions of people in the work environment. Conflict is a natural and inevitable phenomenon in individual and organizational life and it appears for many reasons and in different forms. The main problem in ...
Academic Thesis for Master's degree (M.A.) Field: Business Management Abstract With the increasing development of technology and industrialization of countries, bank managers are trying to increase new banking services, which, being different from the services of other competitors, has a special advantage to attract customer deposits. The purpose of this research is to ...
Dissertation for Master's Degree (M.A.) Direction: Public Administration Abstract Online banking has caused a widespread revolution in the entire communication system of the world, and like any other new technology, it has specific costs and issues such as system security and the possibility of unforeseen problems. On the other hand, there is a growing segment of customers who ...
Thesis for obtaining a master's degree in the field of: business management, marketing orientation. Abstract This research seeks to evaluate the performance of Bank Tejarat branches in Gilan province based on the indicators of the EFQM organizational excellence model. The current research is descriptive in terms of its practical purpose and data collection method and is ...
Chapter 1: Introduction Introduction In today's era, organizations are increasingly faced with dynamic and changing environments, so in order to survive and dynamism, they have to adapt themselves to environmental changes. In other words, considering the accelerating speed of scientific, technological, social, cultural changes and developments in the present era, successful and ...
Abstract: In recent years, information and communication technology has had the greatest impact in the economic, social and cultural fields, so that today, with the use of computers, communication networks, and the growth of a wide global network, a revolution has occurred in the field of banking and providing banking services, which is called electronic banking, since one of ...
Dissertation to receive a master's degree in business management - trend of transformation Abstract Despite the many investments made in the field of using information technologies in the field of banking, reports indicate that some users do not use it despite having access to electronic payment technologies and systems. Meanwhile, the trust and security perceived by customers ...
Dissertation for receiving a master's degree in the field of business management, orientation: Marketing Abstract Electronic banking is one of the main strategies of all banks in the world due to its countless advantages. Today, banking cannot be imagined without the use of electronic banking. Marketing is also one of the tools that can increase the growth of the bank's income. ...
Dissertation for Master's Degree (M.A) Chapter 1 Introduction: In today's world, which has made it possible to mass produce goods and services to increase supply compared to demand, producers have no choice but to satisfy customers, and it is no longer possible to define the scope of the market and supply with the limited tools of the past. Experience has shown that ...
Dissertation for Master's degree (M.A.) Abstract: Today, human beings are considered a precious capital in the organization and this key element can only guarantee its dynamism and the excellence of the organization in a favorable context. Based on this, this research seeks to find the relationship between intellectual capital and organizational culture. For this purpose, in ...
Dissertation for Master's Degree (M.A.) Direction: ""Transformation"" Abstract In the hyper-competitive era, organizations face an environment that is characterized by increasing complexity, globalization and dynamism. Therefore, organizations are facing new challenges for their continuity and establishment, and overcoming these challenges requires more attention to the ...
Dissertation for Master's degree (MA) Persian Abstract: Modern business requires appropriate tools and infrastructures to expand economic processes. When we talk about the link between information and communication technology and various affairs, the link between information and communication technology and banking is one of the most tangible and obvious points that comes to ...
Dissertation for Master's degree (M.A.) Abstract The success of service organizations in line with market-oriented activities requires that the commitment of employees is guaranteed. One of the ways to achieve such a commitment is to implement internal marketing programs. Considering the importance of internal marketing and market orientation, the present research tries to ...
Abstract Today, the business world is based on ""customer satisfaction"" in such a way that expanding services and even providing them without considering this principle is not only difficult, but also impossible. The intensity of competition in the markets and the understanding of the importance of keeping customers has made banks gradually take steps towards maintaining ...
Thesis for obtaining a master's degree (M.A) in the field of business management, marketing orientation Abstract: Today, considering the strong competitive structure of banks in the supply of electronic services, the use of advertisements to introduce services plays an important role in persuading and encouraging customers to use products and services and finally attracting them ...
Master's Thesis of Public Administration, Information Systems, Abstract: Working environments are changing significantly, and the demand for high-quality goods and services is increasing. In order for organizations to maintain their competitive position in the face of such pressures, quality is considered a vital factor. Maybe the first step for companies to be competitive is to ...
Master's degree thesis in the field: MBA Management Abstract This project was conducted with the aim of investigating the competitive environment of the dairy industry based on Porter's five forces model in Doshe Haraz Amol Dairy Company. The competitive situation in an industry depends on five basic forces. The joint power of these forces determines the final profit and ...
Dissertation for receiving a master's degree in the field of executive management with a focus on marketing. Abstract The purpose of this research is to investigate the relative importance of the dimensions of service encounter quality and service quality in the satisfaction of Mellat Bank customers in Meshginshahr city using the descriptive-correlational research method. For ...
Dissertation for Master's Degree (M.A) in Business Management - Marketing Orientation Abstract: The customer is one of the important elements that managers of any organization care about. Now, organizations can have a competitive advantage in marketing matters, especially in marketing, if they can recognize the needs of customers before their request. that these demands are ...
Master's Thesis in Business Management, International Business, Abstract The purpose of this research is to investigate the relationship between organization structure, business strategy and then their impact on the promotion and improvement of the performance of food industry companies in Tehran province using resource-based theory. The organizational structure includes the ...