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Number of pages: 138 Category: Management

Academic Thesis for Master's Degree Field: Business Management Major: International Business Abstract The increase in competition in the industry sector and the increase in the level of knowledge and awareness of customers has caused more attention to customer retention. The issue of customer loyalty and trust in the brand and the factors affecting it is of particular ...

Number of pages: 114 Category: Management

Dissertation for the Master's Degree in Business Administration, Orientation: International. Abstract The purpose of this research is the impact of service customization on the satisfaction, trust and loyalty of customers of Bank Melli branches in Langrod city. The statistical population of the research consists of all the customers of Bank Melli branches in Langrod city. Based ...

Number of pages: 137 Category: Management

Dissertation for Master's degree (M.A) specialization: ""Insurance"" Abstract: Life insurance is considered one of the most important and strategic products of the world's insurance companies. In the world, the percentage of life insurance sales is much higher than other insurance products, but despite its great importance, the sale of this product has its own complications. ...

Number of pages: 130 Category: Management

Dissertation for Master's Degree in Business Management, International Marketing, Abstract of the current research, with the aim of comparative comparison of the effect of brand reliability on the customers of Sepeh Bank (First Iranian Bank) and New Economy Bank (First Private Bank) in 2013. From the point of view of practical purpose and from the point of view of data ...

Number of pages: 192 Category: Management

Thesis for obtaining a master's degree in the field: business management, internal orientation. Dissertation abstract: Due to the competitiveness of the banking industry in today's era, banks must be able to have a long-term and stable relationship with their customers in order to stand out from their competitors. For this purpose, banks must identify the expectations of ...

Number of pages: 111 Category: Management

Dissertation to receive a master's degree in business management - trend of transformation Abstract Despite the many investments made in the field of using information technologies in the field of banking, reports indicate that some users do not use it despite having access to electronic payment technologies and systems. Meanwhile, the trust and security perceived by customers ...

Number of pages: 102 Category: Management

Chapter One Research Overview 1 Introduction All over the world, the banking industry is considered one of the most important pillars of the economy of any country, and due to the provision of various financial and credit services, it plays a decisive role in the development of

Number of pages: 139 Category: Management

Department of Industrial Management Winter 2019 Abstract: The current research is about the mutual effect of supply chain management and customer relationship management in Esfrain Steel Company. In order to answer the research questions

Number of pages: 172 Category: Management

Thesis of master's degree in business management, marketing orientation, summer 1991. Abstract: This research with the subject of "" Investigating the effect of social marketing factors on the value of the bank's brand name from the customers' point of view (Study

Number of pages: 269 Category: Management

Dissertation for M.A. specialization: Marketing Winter 2011-1-Introduction Today, with the competitive markets and continuous changes in the environment, organizations have realized the fact that human

Number of pages: 204 Category: Management

Thesis of master's degree in business management, international business orientation, winter 90, abstract, rapid growth under the structures of the Internet, new opportunities and methods for doing business to all the world.

Number of pages: 166 Category: Industrial Engineering

In order to receive a master's degree in industrial engineering in July 2014, the intense market competition of banks and the establishment of new private financial institutions and banks in Iran obliges banks every

Number of pages: 148 Category: Management

Abstract: The Social Security Organization, as the largest insurance organization in Iran, is the only complete provider of social support that can be operationalized in an organization. Such as: retirement pension, disability of survivors, provision of medical expenses, provision of unemployment insurance, family assistance, marriage allowance, compensation for sickness wages ...

Number of pages: 137 Category: Management

Master's Thesis in Business Management Abstract In today's age, due to the advancement of technology and information, the competition between businesses has also intensified. It is very important how to present brands, products or services in order to attract the attention of consumers and highlight their distinctiveness so that people are attracted to them or have the desire to ...

Number of pages: 196 Category: Management

Dissertation for Master's Degree (M.A.) Orientation: International Abstract: The purpose of this research is to investigate the effect of CRM on the quality of customer communication. The method used in the current research is review (documentary-library) and survey, which is the most common method in quantitative research. In this research, in order to collect the desired data ...

Number of pages: 165 Category: Management

Dissertation for Master's degree ""M.A"" in Business Management International Business Abstract The aim of this research was to investigate the effect of brand personality on trust, attachment and commitment to the brand in the detergent industry. For this purpose, 385 consumers of detergents who buy from chain stores in Tehran were selected as a sample and answered the standard ...

Number of pages: 159 Category: Management

Dissertation for Master's degree (M.A.) Direction: International Business Abstract of the thesis (including summary, objectives, implementation methods and results obtained): With the increase in global competition, organizations have become more competitive, and more reliance on the knowledge of employees for innovation, motivation and commitment has become important. Having ...

Number of pages: 169 Category: Management

Dissertation for M.A. specialization: Insurance Management Abstract The most important factor in achieving the goals of any organization is human resources, and the success and progress of any organization depends on its human resources. Several factors affect the efficiency of people in the organization. According to the theoretical foundations, one of the factors that can ...

Number of pages: 134 Category: Management

Dissertation for receiving a master's degree, specialization: Marketing, Abstract: Today, financial service institutions have taken over a major part of economic and commercial activities. In institutions where services play an important role, it is the human force that provides services to customers, and it is the employees who determine the success or failure of the ...

Number of pages: 196 Category: Management

Dissertation for Master's Degree in Business Administration (M.A. Major: Marketing) Abstract Today, brand names are very important in consumer markets. They are among the most valuable intangible assets and are the link between a company's consumers. Consumers also trust the brand name and become loyal to them. Therefore, the brand name acts as a mechanism that involves ...

Number of pages: 125 Category: Management

Thesis for obtaining a master's degree in the field: business management, marketing trend, factors affecting the loyalty of GSM customers in West Mazandaran. Abstract: The secret of staying in today's business world is to have satisfied customers who not only buy from the company's services again and again, but also minimize the cost of attracting new customers by introducing ...

Number of pages: 80 Category: Management

Dissertation for receiving a master's degree, field: business management, orientation: international business. Abstract: With the expansion of the use of information and communication technologies, the world is witnessing a huge transformation, which is referred to as the information age. The banking industry is also experiencing a tremendous transformation under the influence ...

Number of pages: 136 Category: Management

Master's Thesis in Business Management Abstract In today's age, due to the advancement of technology and information, the competition between businesses has also intensified. It is very important how to present brands, products or services in order to attract the attention of consumers and highlight their distinctiveness so that people are attracted to them or have the desire to ...

Number of pages: 123 Category: Management

Dissertation for M.A. degree. Abstract Considering the importance of customer satisfaction in the use of new technologies in the distribution of goods and services, as well as the widespread use of smart fuel cards, which are being implemented as one of the new methods of providing services; Therefore, investigating the impact of providing services in the form of new methods on ...

Number of pages: 125 Category: Management

Dissertation for Master's Degree in Public Administration ""M.A"" Direction: Finance Abstract It is believed that customer relationship management (CRM) can be very useful in empowering organizations to realize customer focus and therefore it is on the agenda of many organizations. Although many studies have been conducted on the category of customer relationship management, ...

Number of pages: 136 Category: Management

Academic Dissertation for Master's degree in the field: Business Management, International Business. Abstract The use of new quality engineering methods has been increasing in recent years, so that industrial and service companies use these quality engineering methods to produce and provide their products and services in accordance with the changing demands of customers.

Number of pages: 148 Category: Management

Dissertation for Master's Degree (M.A.) Dissertation Abstract (including summary, objectives, implementation methods and results): This research was conducted with the aim of evaluating the quality of services provided in Kend and Kav Machine from the customers' point of view. For this purpose, a standard questionnaire containing 22 questions was used to collect the required ...

Number of pages: 113 Category: Management

Dissertation for Master's degree (M.A) specialization: ""International Business"" Abstract: The development of wireless technologies and tools in recent years has created a new opportunity to provide new banking services under the title of mobile banking. By using mobile banking, customers can benefit from banking services quickly and conveniently at any place and time. Today, ...

Number of pages: 183 Category: Management

Thesis for obtaining a master's degree in the field: business management, orientation: international business. Abstract Previously and even until the end of the 20th century, ensuring customer satisfaction and loyalty was more of a slogan. Today, many efforts are made to improve quality management tools and expand the culture of customer orientation by researchers, experts and ...

Number of pages: 183 Category: Management

Thesis for obtaining a master's degree in the field: business management, orientation: international business. Abstract Previously and even until the end of the 20th century, ensuring customer satisfaction and loyalty was more of a slogan. Today, many efforts are made to improve quality management tools and expand the culture of customer orientation by researchers, experts and ...

Number of pages: 175 Category: Management

Dissertation for Master's Degree in ""MA"" field: Business Management, Major: Marketing\Abstract The amazing development of information technology and its expansion to the financial and banking markets of the world, in addition to facilitating the affairs of bank customers, has revolutionized and changed the current banking methods. The speed of development of the IT industry ...

Number of pages: 115 Category: Management

Dissertation for Master's degree (M.A.) Abstract: At this time, the use of marketing methods and techniques has been given attention. Surveys have shown that the failure of companies and organizations is due to their inability to use private and public organizations and banks. For this reason, organizations have been forced to change their reaction to the market, they have ...

Number of pages: 163 Category: Management

Dissertation for Master's Degree in Management Abstract Word of mouth advertising is considered one of the important pillars of marketing activities in today's competitive world. This is not only important in attracting customers, but also plays an important role in keeping and making customers loyal. Word-of-mouth advertising is also one of the cheapest means of promoting sales ...

Number of pages: 131 Category: Management

Thesis for obtaining a master's degree in the field: Business Management, International Business Abstract: In today's world, banking is one of the vital factors in the development of countries. In this way, customers have a special priority as the reason for existence and in the continuation of banking life. This research aims to investigate the effect of internet banking ...

Number of pages: 120 Category: Management

Dissertation for obtaining a master's degree in the field of business management, domestic business. Abstract The purpose of this research is to investigate the relationship between marketing tactics related to the quality of relationships and the relationship between the quality of relationships and the loyalty of customers of hotels in East Gilan. A sample size of 196 people ...

Number of pages: 215 Category: Tourism - Tourism

Master's Thesis of Tourism Management Abstract Nowadays, the importance of customer orientation has increased more and more and it has been presented as the most important competitive advantage of organizations and its role in the success and progress of businesses is undeniable. The way of doing marketing operations has changed because the fields in which marketing takes place ...

Number of pages: 165 Category: Management

Thesis for obtaining a master's degree in the field: business management, insurance, abstract. Today, service industries play a fundamental and important role in the economic growth and development of countries, and among them, the role and importance of the insurance industry as a productive industry and supporter of other industries is not hidden from anyone. It is necessary ...

Number of pages: 146 Category: Management

Thesis for obtaining a master's degree in the field of business management. International Marketing Trend Abstract The success of all organizations and institutions, whether manufacturing or service, for-profit or non-profit, governmental or non-governmental, is influenced by several factors, one of the most important of which is customer satisfaction in order to achieve ...

Number of pages: 178 Category: Management

Academic transcript for obtaining a master's degree in the field: business management, major: insurance. Abstract In this research, the general goal of the development and stability of the insurance industry is to achieve this goal, we must focus on attracting, retaining and loyalty of policyholders. With the increasing competition between insurance companies in the field of ...

Number of pages: 104 Category: Management

Dissertation for obtaining a master's degree in the field: business management, specialization: insurance. The aim of this study is to investigate the relationship between customer satisfaction and business performance of insurance companies in Gilan province. The statistical population includes 28 branches in the insurance industry. The sample size is 20 branches (including ...

Number of pages: 127 Category: Management

Dissertation for Master's Degree (M.A.) Direction: Public Administration Abstract Online banking has caused a widespread revolution in the entire communication system of the world, and like any other new technology, it has specific costs and issues such as system security and the possibility of unforeseen problems. On the other hand, there is a growing segment of customers who ...

Number of pages: 164 Category: Management

Abstract Today, the business world is based on ""customer satisfaction"" in such a way that expanding services and even providing them without considering this principle is not only difficult, but also impossible. The intensity of competition in the markets and the understanding of the importance of keeping customers has made banks gradually take steps towards maintaining ...

Number of pages: 125 Category: Management

Dissertation for receiving a master's degree in the field of executive management with a focus on marketing. Abstract The purpose of this research is to investigate the relative importance of the dimensions of service encounter quality and service quality in the satisfaction of Mellat Bank customers in Meshginshahr city using the descriptive-correlational research method. For ...

Number of pages: 155 Category: Management

Dissertation for the degree of ""M.A."" Executive Management (Strategic) Abstract The general purpose of the research was to investigate the impact of comprehensive quality management on customer satisfaction in the telecommunications company of Hormozgan province. The descriptive research method is survey type. The statistical population of this research included all the ...

Number of pages: 118 Category: Management

Dissertation for obtaining the master's degree ""M.A"" Field: Business Management Orientation: Domestic Abstract: Today, mobile banking enables customers to carry out their financial activities in a virtual environment. The research results show that the unique feature of mobile banking, such as usefulness, convenience, and high speed, has caused customers to show their desire ...

Number of pages: 203 Category: Insurance

Academic Thesis for Master's degree (M.A) Field: Business Management-Insurance Management Abstract The increase in competition, the dynamism and complexity of the environment, the growth of customer expectations and the emergence of new innovations in the country's service industry have created many changes in the attitude of organizations towards the customer and made them ...

Number of pages: 128 Category: Management

Master's thesis in the field of public administration, human resources orientation. Abstract This research was conducted with the aim of investigating the relationship between servant leadership and organizational trust and employee empowerment in Gas Company of Mazandaran province. The statistical population in this research is 459 employees of Mazandaran gas company and the ...

Number of pages: 110 Category: Management

Dissertation for Master's Degree (M.A.) Direction: Domestic Business Abstract The increasing changes in banking in Iran and the entry of private competitors in the field of providing services have prompted bank managers to increase the share of each customer and retain customers for a long time. The requirement of customer retention and turning them into loyal customers and ...

Number of pages: 150 Category: Management

Dissertation for Master's Degree (M.A.) in Human Resources Abstract In today's competitive and challenging environment, organizations emphasize more than anything else on creating stable and profitable relationships with customers. Traditional marketing in theory and practice has always emphasized attracting new customers and increasing sales; But today, this view has changed ...

Number of pages: 133 Category: Management

Dissertation for Master's Degree in Business Administration - Insurance Management, Abstract: Today, service industries play a fundamental and important role in the economic growth and development of countries, and among them, the role and importance of the insurance industry as a productive and supportive industry for other industries is not hidden from anyone. On the other ...

Number of pages: 106 Category: Management

Master's degree thesis is an abstract of effective techniques in today's era and in saturated markets, according to the goals of value-oriented marketing, the development of the concept of corporate social responsibility in the body of products and services. The purpose of this research is to investigate the impact of corporate social responsibility on the way consumers make ...

Number of pages: 120 Category: Management

Dissertation for Master's Degree (M.A.) Business Management-Internal Abstract: In this research, the relationship between mobile phone electronic services and customer attraction and increasing the productivity of the banking system in Kermanshah province has been examined. In this research, the Pearson correlation method and spss software have been used to analyze the collected ...

Number of pages: 112 Category: Management

Dissertation for Master's Degree in Executive Management, Marketing and Export Orientation Abstract: Efficient management of customer relations is an important challenge in business competition. Organizations need information about who their customers are, what their expectations and needs are, and how to meet their needs. This research investigates the relationship between ...

Number of pages: 135 Category: Management

Dissertation for M.A. Degree: Business Management, Marketing Orientation ""Abstract"" The purpose of this research was to investigate the role of social marketing media in depositing customers of Mehr Financial and Credit Institution in Tehran province. The current research is descriptive and correlational in terms of its purpose, which is practical in terms of its purpose, ...

Number of pages: 73 Category: Economics

Dissertation for M.Sc. major: agricultural economics, investigating the effect of service quality on customer satisfaction in Iran's Qarz al-Hasneh Mehr Bank (Shiraz and Maroodasht branches). Since banks operate in an environment with undifferentiated products, service quality is recognized as the first weapon of competition. The present study aims to measure the quality of ...

Number of pages: 85 Category: Management

Field: executive management, abstract, introduction and purpose of research: Outsourcing means finding new service providers and new methods to provide materials, goods, components and services to them with confidence.

Number of pages: 111 Category: Management

Abstract Today, word of mouth advertising as One of the common tools of marketing and advertising has gained great importance among marketers, so that studies show that advertising

Number of pages: 153 Category: Management

Dissertation for obtaining a master's degree (A..M) orientation: Human Resources Winter 2019 Abstract With the advancement of technology and the complexity of organizational activities, it can be boldly claimed that the working life of

Number of pages: 124 Category: Architectural Engineering

Master's Degree in Architectural Engineering (M. A) June 2013 Abstract: This article is taken from a research that aims to identify the factors affecting the communication of spaces.

Number of pages: 133 Category: Management

Dissertation for receiving the master's degree (M.A) in public financial management summer 2013 abstract The purpose of the current research is to determine the relationship between empowerment factors and the organizational commitment of SA employees

Number of pages: 127 Category: Urban Development

Thesis of master's degree in the field of economics in Islamic economics, February 2013, abstract of worn out fabrics and urban inefficiency are areas of the city that over the past years, its constituent elements, including

Number of pages: 65 Category: Librarianship

Master's thesis in the field of accounting, abstract of the study of the relationship between the renewal of financial statements and the growth of companies admitted to the Tehran Stock Exchange. The renewed financial statements clearly and explicitly send a message and a sign to the users about the unreliability of the financial statements of the past periods. Therefore, ...

Number of pages: 205 Category: Psychology

Dissertation for Master's Degree in Psychology Abstract: The present research was conducted with the aim of evaluating the quality of services in the secondary schools of Garmsar city. This research is applied and descriptive (survey). The number of the statistical population is 2029 people, of which 322 people were randomly selected as a sample and examined. To collect ...

Number of pages: 205 Category: Psychology

Dissertation for Master's Degree in Psychology Abstract: The present research was conducted with the aim of evaluating the quality of services in the secondary schools of Garmsar city. This research is applied and descriptive (survey). The number of the statistical population is 2029 people, of which 322 people were randomly selected as a sample and examined. To collect ...

Number of pages: 83 Category: Educational Sciences

Dissertation for Master's degree (M.A.) field: educational research. The abstract of the present study was prepared and compiled in order to investigate the impact of security-oriented leadership components on the behavior of health care network employees in Behshahr city. Data collection in this research is a descriptive survey method. The statistical population of this ...

Number of pages: 187 Category: Social Sciences - Sociology

Master's Thesis in Advertising and Cultural Communication Abstract Investigating the manner in which competing media pay to the news of the day - on July 18, when the political history of the opposition events in Iran took place, and on October 9, when the Palestine Conference was held with the participation of Islamic countries as the cause of the Islamic Revolution and the ...

Number of pages: 126 Category: Management

MBA Master's Thesis Strategy Orientation Abstract In global competition, customer demand for high quality and fast service has made companies unable to handle all the work alone. Based on this, activities such as material procurement, product production and planning, product storage service, inventory control, distribution, delivery and customer service have now been transferred ...

Number of pages: 132 Category: Management

Dissertation for the Master's Degree (M.A) in Public Administration, Financial Orientation Abstract: In this research, the identification and ranking of the factors influencing the attraction of financial resources based on the mixed marketing model in the branches of the Agricultural Bank of Central Province has been investigated. The research method used in this research was ...

Number of pages: 119 Category: Librarianship

Dissertation for Master's Degree in Accounting Abstract: The purpose of this research is to evaluate the relationship between social responsibility and the quality of financial reporting in companies admitted to the Tehran Stock Exchange. In this research, in order to estimate the quality of financial reporting by using the average of three different factors including: annual ...

Number of pages: 148 Category: Management

Abstract: The Social Security Organization, as the largest insurance organization in Iran, is the only complete provider of social support that can be operationalized in an organization. Such as: retirement pension, disability of survivors, provision of medical expenses, provision of unemployment insurance, family assistance, marriage allowance, compensation for sickness wages ...

Number of pages: 138 Category: Management

Master's thesis in the field of management, business management, financial management, abstract of the present research has evaluated the acceptance of internet banking by customers using Davis's technology acceptance model. The research method used is descriptive and correlational research. The target statistical population is those who have accounts in Parsian Bank branches in ...

Number of pages: 110 Category: Librarianship

Dissertation for Master's Degree in Accounting Abstract By choosing the amount of debt (especially long-term debt) in their asset portfolio, financial managers of companies not only affect their company's performance internally, but this ratio (which is called capital structure or with a little tolerance, financial leverage or financial structure) is also effective on investors ...

Number of pages: 118 Category: Management

Dissertation for obtaining the master's degree ""M.A."" Business Management Trend Abstract: Outsourcing means finding new service providers and new methods that can be entrusted with the provision of materials, goods, components and services. In fact, in delegating or outsourcing, the organization benefits from the knowledge, experience, and creativity of new service providers ...

Number of pages: 122 Category: Management

Dissertation for Master's Degree in Public Administration, Financial Orientation Abstract The main purpose of this research was to investigate the factors affecting resource allocation according to importance and priority in Refah Bank branches (Isfahan city). For this purpose, the effective factors have been divided into five general categories including: service factors, ...

Number of pages: 156 Category: Management

Dissertation for Master's Degree Abstract: One of the most important issues in Iran's insurance companies has always been to improve and improve performance and increase productivity in employees and organizations. One of the ways to increase the productivity and effectiveness of Iranian insurance companies in this situation is to produce, share and transfer knowledge among ...

Number of pages: 124 Category: Librarianship

Dissertation for M.A. specialization: accounting, abstract change of auditors in professional circles is due to various reasons. In addition to the compulsions that capital market managers have considered to change the auditor, the change of auditor may be caused by the existing corporate governance mechanisms within the organization in such a way that they choose the auditor ...

Number of pages: 176 Category: Management

Dissertation for Master's degree (M.A) 1-1- Introduction For many years, the categories called intellectual capital [1] have become very important in the opinion of managers and technical owners. We know that the assets [2] in the organization are divided into two parts, visible and invisible assets, including visible assets can be known as working capital or the bank account of ...

Number of pages: 110 Category: Management

Thesis for Master's Degree in Educational Management Persian Abstract The main purpose of this research is to investigate the relationship between negative emotions and organizational citizenship behavior among the employees of Razi University, Kermanshah. The statistical population studied in this research is all the members of the faculty of Razi University of Kermanshah who ...

Number of pages: 269 Category: Management

Dissertation for Master's Degree in Business Management (International Marketing) Abstract: During the last decade, the intensification of competition among banks in order to gain a greater share of the market has led them to pay attention to a more detailed and deeper understanding of the needs and demands of customers. In this regard, it is necessary to pay attention to the ...