Download more than 100 examples of thesis, proposal and project topics about advertising media in editable WORD file format at undergraduate, graduate and doctoral levels for use and reference in research, articles, theses, student and academic projects.
Abstract: The purpose of this research is to investigate the effect of the presence of mobile educational factor in multimedia on students' learning, memorization and learning motivation in geography. To conduct the research, from among the statistical population of the research, which were all female students in the third year of middle school in district 4 of district 6 of ...
Dissertation for Master's Degree in Information Technology Abstract: Many preaching methods of the mentioned prophets relied on the common call to monotheism, resurrection, moral principles, etc. After the death of the beloved Prophet of Islam, preaching, especially in the form of a pulpit, was one of the main means of transmitting Islamic knowledge, and it has undergone many ...
Master's Thesis of Social Communication Sciences Abstract Iran, despite Iran's capabilities in the field of tourism, unfortunately has not yet been able to achieve a worthy position in this industry, and the most important thing is the weakness of the advertising industry in attracting tourists to Iran. The internet and electronic tools provide the basis for displaying tourism ...
Master's Thesis in Communication, Advertising Orientation and Cultural Communication Abstract: This research aims to investigate the role of new media in promoting religious culture among communication students of Tehran and Soura University. The main question of this research is whether there is a relationship between new media and the promotion of religious culture. In this ...
Dissertation, to receive the master's degree ""M.A"" in the field of TV production. Research abstract: Publishing the teachings of Islam is one of the most essential factors for the survival and continuity of this religion. It is monotheistic. Propagation and information of these concepts and religious foundations is the most important way to publish and promote them. With the ...
Thesis for obtaining a master's degree in the field: business management, insurance orientation. Abstract Nowadays, consumers have become a suitable advertising tool for companies. A customer satisfied with the goods and services of an economic enterprise can stand against all its competitors and attract existing customers in the market. One of the most effective and efficient ...
Dissertation for the Master's Degree in Business Administration, International Business, Abstract: The information revolution and network hyperspace have transformed the marketing landscape and its traditional players, and new opportunities have been provided to business owners. Easy access to information, the possibility of quick comparison of products and many other Internet ...
Dissertation for Master's Degree in Business Administration Abstract Effective advertising is one of the elements of the growth and development process in the banking system and has a direct relationship with the economic prosperity of the banking system. Evaluating the effectiveness of advertising in order to investigate its role in achieving banking goals can help the ...
Dissertation for Master's Degree (M.A) in Business Administration - Domestic Business Abstract: Today, due to the widespread progress and industrialization of societies, as well as the closeness of the services and facilities of organizations to each other, the lack of effective and efficient advertising that attracts the attention of new customers and keeps previous customers ...
Dissertation for M.A. Degree: Performance: Directing. Dissertation idea (including summary, objectives, implementation methods and results): The main purpose of this research is to present the results of research and strategic study about the strengths and weaknesses of the theater advertising and marketing category. This research is a basic-applied research that selected 384 ...
Dissertation for Master's degree (M.A) field: Communication Sciences Abstract of the thesis (including summary, objectives, implementation methods and results obtained), the general purpose of the current research was to investigate traffic police television commercials (Sia Saki series of programs) with regard to the components of citizenship and respect for the law. The method ...
Dissertation for Master's degree (M.A.) specialization: translation, introduction to the communication and information society, the enchanting mirage of the last decades of the 20th century, has been done as a practice from now on. Timothy Leary predicted in his book titled Techniques of Chaos[1] that the 21st century will be dominated by a modern culture on a global scale in ...
Thesis for obtaining a master's degree (M.A) in the field of business management, marketing orientation Abstract: Today, considering the strong competitive structure of banks in the supply of electronic services, the use of advertisements to introduce services plays an important role in persuading and encouraging customers to use products and services and finally attracting them ...
Dissertation for M.A. Degree: Business Management, Marketing Orientation ""Abstract"" The purpose of this research was to investigate the role of social marketing media in depositing customers of Mehr Financial and Credit Institution in Tehran province. The current research is descriptive and correlational in terms of its purpose, which is practical in terms of its purpose, ...
Thesis expert thesis master of tourism management, marketing orientation Summer 1390 Iran's summary of the world market of the tourism industry, as the largest growing industry
Abstract Today, word of mouth advertising as One of the common tools of marketing and advertising has gained great importance among marketers, so that studies show that advertising
Thesis for obtaining a master's degree (M.A., business management, international orientation, academic year 92-91, abstract, increasing competition, especially in the service sector, paying more attention to customer retention.
Thesis of master's degree in media management, winter 2013, the study of Hamshahri, Jam Jam and Khorasan online newspapers, the literature abstract of the subject in the field of online newspapers, including articles
Thesis of master's degree in business management, international business orientation, winter 90, abstract, rapid growth under the structures of the Internet, new opportunities and methods for doing business to all the world.
Master's Thesis of Advertising and Cultural Communication Abstract: Taizieh is a clear example of the performing arts of Iranians, whose traces can still be seen in various provinces from the northernmost cities of Khorasan and Azerbaijan to the southernmost cities of Sistan and Ahvaz, from the desert to the edges of Zagros and Alborz, and from the Caspian Sea to the Persian ...
Dissertation for receiving a master's degree in architecture, architectural orientation, 2013 abstract, pristine natural environments or local protected areas are considered suitable for ecotourism, and the development of tourism in
Master's Thesis in the field of Propaganda and Cultural Communication. The abstract of the present study is an attempt to explain the preaching career of Imam Sadiq (a.s.) for the dissemination and expansion of Islamic knowledge and his audience. In this research, after describing various schools of communication, finally, a synthesis of the school of transmission and ritual ...
The thesis of the master's degree abstracts populist music as an emerging art and the meeting place of new musical tools, various media and modern cultural markets with a wide audience, providing a platform for interdisciplinary studies, through which one can gain knowledge about the society, especially its young groups. In this treatise, the researcher tried to use the ...
Dissertation for Master's Degree (M.A. Field: Geography and Urban Planning Abstract: As we know, with the significant increase in population and the modern development and industrialization of cities, the problems of more people, which, along with these problems, the issue of people's leisure time was raised due to the lack of leisure facilities in our society, made the ...
Master's Thesis in Advertising and Cultural Communication Abstract Investigating the manner in which competing media pay to the news of the day - on July 18, when the political history of the opposition events in Iran took place, and on October 9, when the Palestine Conference was held with the participation of Islamic countries as the cause of the Islamic Revolution and the ...
Thesis for obtaining a master's degree in the field of geography and tourism planning. Abstract: Medical tourism, which is the result of the merger of the two most profitable branches of tourism and medical services, has always been and continues to be of interest in the world, so that according to international statistics, this branch of the tourism industry, even during the ...
Master's Thesis in Advertising and Cultural Communication Abstract The present research has studied the relationship between the use of social networks and the religious identity of users with the aim of knowing the relationship between the individual characteristics of users and political and social factors with their religious identity and in order to answer the basic question ...
The abstract of the said thesis deals with the role of mobile phone on the communication culture of Iranian users and has criticized and analyzed the challenges of this means of communication among Iranian users. The main objectives of the research are to investigate the role of mobile phones on the communication culture of Iranian users, and its sub-objectives refer to ...
Master's Thesis of Social Communication Sciences The abstract of the present research was compiled with the aim of representing foreign cultural values ??in the environmental advertisements of Tehran. In this research, we were looking for answers to these questions, whether the environmental advertising of Tehran presents and advertises foreign cultural values ??or not, and if ...
Dissertation in Master's Degree in Advertising and Cultural Communication Abstract With the introduction and expansion of mobile social networks, the field of communication of more people in different parts of the world has been created, since accurate information about the use of these networks by users is not known. This research was conducted with the aim of the effect of the ...
Dissertation for Master's Degree in Sociology The emergence of new technologies in every society is accompanied by doubts, confusions, and calmness, and the same applies to the emergence of satellite televisions. It is a question that requires the attention of many thinkers. And the government of the world has been attracted by the fact that the contents of the satellite ...
Dissertation for Master's Degree in Public Administration, Financial Orientation Abstract The main purpose of this research was to investigate the factors affecting resource allocation according to importance and priority in Refah Bank branches (Isfahan city). For this purpose, the effective factors have been divided into five general categories including: service factors, ...
Academic thesis for obtaining a master's degree in the field: business management, specialization: marketing. Abstract: The competition between banks and the complexity of the marketing system of banking services have created a situation that if the competitive arena and smart solutions are not paid attention to, sometimes the banks fail in their goals and are gradually removed ...
Dissertation for receiving the master's degree ""M.A. ""Internal merchandising"" tendency, abstract of the thesis (including summary, objectives, implementation methods and results obtained): This research aims to identify and explain the factors affecting customers' preference in choosing Mehr Bank and to determine the importance of each of the factors affecting customers' ...
Master's thesis in the field of Islamic art, metal orientation, abstract of artistic components influencing the economic prosperity of enamel painting in Tehran. Handicrafts are the main document of the historical identity of nations and a part of cultural heritage. Since handicrafts have multifaceted characteristics, apart from artistic and cultural aspects, they are also ...
Master's Thesis in Executive Management (M.A) Abstract Based on empirical research and proposed theories, marketing includes three basic and important principles: creating value for customers, creating competitive advantage, and focusing on customers' wants and needs. The task of marketing is to create more value for customers than competitors. Tacit knowledge is knowledge that ...
Dissertation for obtaining a master's degree in the field: business management, orientation: internal management. Brand is an important relational tool in the company's customer relationship management. Because brand credibility is defined as the believability of the product information contained in a brand, which requires consumers to perceive that the brand has the ability (in ...
Dissertation for receiving a master's degree, field: business management, orientation: internal. Brand performance shows the success of a brand in the market, and it has been measured in many ways and from different perspectives. Available studies show that about 70% of the company's revenues can be attributed to the brand. Therefore, organizational performance and brand ...
Master's Thesis in Computer Engineering (Software) Abstract Most modern translation approaches in the field of machine translation, including statistical machine translation, example-based machine translation, and combined machine translation, use a collection of co-translated texts under the name of parallel text bodies as the main educational data. But for most languages, ...
Dissertation for M.A Master's Degree in Business Administration - Marketing Orientation Abstract Nowadays, organizations need effective and efficient methods of communicating with customers in order to improve their sales.
The thesis for receiving a master's degree (M.A. Business Administration) The abstract of this research was written with the aim of investigating the ranking of the factors affecting the effectiveness of commercial messages in attracting the audience in Tehran province. In order to achieve the above goal, four questions were used. The theoretical framework of the research was ...
Dissertation to receive a master's degree in business management - trend of transformation Abstract Despite the many investments made in the field of using information technologies in the field of banking, reports indicate that some users do not use it despite having access to electronic payment technologies and systems. Meanwhile, the trust and security perceived by customers ...
Master's Thesis in Cinema Introduction: The term religious cinema, especially in the last three decades, has created different reactions and perceptions in the minds of art people, cinematographers, filmmakers, cinematic thinkers and even ordinary people of the world to the point that by reviewing books, publications, articles and various cinematic and non-cinematic writings ...
Dissertation for obtaining a master's degree in the field: business management, international marketing. Abstract: With increasing complexity and uncertainty in today's highly competitive market environment, companies have turned to brand extension techniques in order to maintain their survival and profitability. Chika food products company, as one of the leading brands in the ...
1-1 Introduction Connecting music with many social and individual fields of human daily life has never been as much as in the present era. Today, the presence of music as a communication tool or channel or as a symbol for communicating and creating and receiving meaning is an undeniable fact. Also, the new wave of technological tools has had a significant impact on music ...
Introduction: During the 1960s, graphic design was proposed as a way to solve communication and information problems, and in the same way, it was also proposed as a fashion in the mass media. Something that was related to the taste of being up-to-date and even progress. But the change in its style was the result of several effective factors such as technological advances in the ...
Abstract Today, the business world is based on ""customer satisfaction"" in such a way that expanding services and even providing them without considering this principle is not only difficult, but also impossible. The intensity of competition in the markets and the understanding of the importance of keeping customers has made banks gradually take steps towards maintaining ...
Master's Thesis of Information Technology Engineering Abstract In today's world, the Internet and its most important service, the Web, has caused many changes and transformations in human life. The Internet provides all the needs of people to communicate with each other, to obtain information in any field, play and entertainment, education and any field that comes to mind. The ...
Dissertation for Master's Degree (M.A) in Business Management - Marketing Orientation Abstract: The customer is one of the important elements that managers of any organization care about. Now, organizations can have a competitive advantage in marketing matters, especially in marketing, if they can recognize the needs of customers before their request. that these demands are ...
Thesis for obtaining a master's degree (M.A) (Field: Business Management, Major: Domestic Business) Abstract: In today's ultra-competitive world, the secret of survival and success of organizations is to understand the competitive structure of the market. Achieving this understanding requires management's knowledge and understanding of customer's opinions and demands, and ...
Master's degree thesis is an abstract of effective techniques in today's era and in saturated markets, according to the goals of value-oriented marketing, the development of the concept of corporate social responsibility in the body of products and services. The purpose of this research is to investigate the impact of corporate social responsibility on the way consumers make ...
Master's Thesis of Physical Education and Sports Sciences, Sports Management, Abstract One of the factors on which a lot of research is done today is the physiological factors that govern behavior and the behavioral factors that affect physiological factors. The purpose of the present semi-experimental research was to investigate the changes in blood oxytocin level in response ...
Dissertation for Master's Degree (M.A.) Major: Sports Management Abstract: The purpose of this research is to identify and prioritize the obstacles of financial support for championship sports in Fars province. The current research method is a survey and the statistical population of this research includes sports professionals (university sports management professors), sports ...
Dissertation for Master's Degree (M.A.) Orientation: ""Strategic"" Abstract: Competitive advantage is a set of unique abilities of an economic unit that allows it to penetrate the desired markets and provide superiority over competitors. To define the competitive advantage of an economic unit, the management must make a complete assessment of the internal and external ...
Master's Thesis Field: Physical Education (M.A) Direction: Management Abstract: In this research, the motivations and effective factors of the spectators to watch the volleyball game of Al-Mahdi Hormozgan team were discussed. The method of this research is descriptive-correlation which was conducted in the field. The research tool was a twenty-seven question questionnaire about ...
Abstract One of the most noble human tendencies is his mystical tendencies, which are influenced by many internal and external factors in the direction of these tendencies. In this article, the most important internal factors (natural) and external factors (political, economic, social, cultural) of the tendency towards false mysticism have been investigated with descriptive and ...
Dissertation for Master's Degree (M.A.) Orientation: Industrial and Organizational The Mediating Role of Organizational Self-Esteem in the Relationship Between Organizational Justice and Job Adaptability in the Employees of the Imam Khomeini (RA) Relief Committee of Fars Province By: Moslem Damiri Abstract The purpose of this research was to investigate the mediating role of ...
Master's Thesis in Social Communication Sciences Abstract In today's era, when information-based communication has penetrated geographical boundaries and has marked tremendous changes in the global arena, the media as a useful tool can help the people of the 21st century to achieve a desired, ideal and fruitful life by using the latest scientific achievements; In addition, if ...
Dissertation for Master's Degree in Educational Psychology Abstract Critical thinking is purposeful, self-directed, logical, argumentative, responsible, knowledge-based thinking, which is a platform for evaluation, interpretation, analysis and explanation; It provides evidences, documents, frameworks... for judgment to make the right decision. The aim of the current research is ...
Master's thesis in the field of clinical psychology, abstract of evaluating a model for predicting students' mental health based on religious faith, with the mediation of happiness, ambivalent attachment style, and locus of control. The research method is correlational. The research community is all the students of Shiraz University who are studying in 1992-1993
Dissertation for obtaining a master's degree in educational technology, abstract; The aim of the current research was to investigate the external cognitive load created in multimedia based on Merrill's educational design model in the biology course. In terms of purpose, this research is practical and in terms of methodology, it is among quasi-experimental researches. The ...
Faculty of Humanities, Department of Psychology, specialization: Industrial and Organizational Dissertation for Master's degree (M.A.) Examining the relationship between occupational stress and mental health with emphasis on the mediating role of coping strategies in the employees of the Jihad Agricultural Organization of Zanjan province. Abstract The main purpose of this ...
Dissertation for the degree of Master of Accounting (M.A.) Summary of the research: In this century, the intensity of competition and the complications and uncertainties caused by it have caused the management of companies to be more sensitive to the use of their financial and non-financial resources, and all they try to do is to spend the resources in a place that creates value ...
Dissertation for Master's Degree (M.A.) Orientation: General Abstract: Topic: Explaining the mediating role of coping skills in the relationship between attachment styles and resilience. This study examined the mediating role of coping skills in the relationship between attachment styles and resilience. The investigated sample was 250 male and female high school students of ...
Master's thesis in the field of educational management. Abstract: Examining the relationship between organizational culture and organizational citizenship behavior with the mediating role of organizational climate in Kabul University by Ahmad Shah Bina. The purpose of this research was to investigate the relationship between organizational culture and organizational citizenship ...
Master's Thesis in Social Communication Sciences (M.A) Introduction: Now that the information and communication revolution has spread geographical boundaries and created tremendous changes in the field of globalization, a large volume of information and new knowledge is easily available to everyone through information networks, and it seems that a ""global village"" is being ...
Master's Thesis in Business Management Abstract In today's age, due to the advancement of technology and information, the competition between businesses has also intensified. It is very important how to present brands, products or services in order to attract the attention of consumers and highlight their distinctiveness so that people are attracted to them or have the desire to ...
Investigating the relationship between customer knowledge and customer loyalty through the mediation of customer value (case study: Bank Mellat branches in Gilan province) Abstract: Knowledge is an important factor in the economy, but for success in the business market, attention should be paid to another key factor called the customer. Considering the importance of the customer ...
Master's thesis in the field of educational psychology. Abstract: Investigating the relationship between emotional intelligence and moral intelligence with quality of life: the mediating role of empathy. The present study was conducted with the aim of investigating the mediating role of empathy in the relationship between emotional intelligence and moral intelligence with ...
Doctoral dissertation in the field of educational psychology, abstract of the role of attachment dimensions in adaptive and maladaptive strategies of emotion regulation through the mediation of cognitive capacity to suppress unwanted thoughts, social self-efficacy, and self-disclosure. based on inactivation of the attachment system) with
Dissertation for Master's Degree (M.A) in Family Counseling Abstract The purpose of this research is to investigate the mediating role of social anxiety in the relationship between identity styles and sexual satisfaction. This research is descriptive and correlational. The study population consists of all male and female married teachers of Mashhad who were teaching in high ...
Dissertation for Master's Degree (M.A.) Direction: ""Strategic"" Dissertation Abstract (including summary, goals, implementation methods and results obtained): Throughout history, one of the basic desires of man has been to implement justice and realize it in society. The implementation of justice in society and especially in organizations makes people perform their duties with ...
Dissertation for Master's degree (M.A) specialization: ""Insurance"" Abstract: Life insurance is considered one of the most important and strategic products of the world's insurance companies. In the world, the percentage of life insurance sales is much higher than other insurance products, but despite its great importance, the sale of this product has its own complications. ...
Dissertation for Master's Degree in Management Abstract Word of mouth advertising is considered one of the important pillars of marketing activities in today's competitive world. This is not only important in attracting customers, but also plays an important role in keeping and making customers loyal. Word-of-mouth advertising is also one of the cheapest means of promoting sales ...
Master's Thesis Field: Public Administration Direction: Human Resources Abstract: Attention to the issue of servant leadership has increased in recent years, and all kinds of commercial, non-profit, educational organizations, as well as government organizations have used the principles of servant leadership to manage their organizations. The main goal of this research is to ...
Master's Thesis in Media Management Abstract Knowledge creation or knowledge management consists of a range of strategies and implementation patterns that are used in an organization to identify, create, present, differentiate and enable acceptance of insights and experiences. Such insights and experiences form knowledge that can be found in individuals or in organizations as ...
Dissertation for Master's degree (A.M) specialization: painting Abstract of this research was done in order to investigate new media in the art of the 20th century. Research, descriptive, analysis and content methods were used to carry out these studies, as well as the methods of collecting information in the form of library and data collection. The main purpose of this thesis ...
Dissertation for Master's Degree (M.A.) Direction: Painting Abstract: Since the second half of the 20th century, when the non-commercial use of visual media increased, artists in the field of visual arts discovered new possibilities. They used tools to express their ideas, which were not common until then, but despite the development of technology, they were becoming widespread ...
Master's thesis in the field of industrial management (production and operation) Abstract: Examining the relationship between ethics and organizational intelligence; Considering the mediating variable of organizational citizenship behavior in the administrative staff of Shiraz University, today's world is the world of organizations that are in charge of humans. Human power with ...