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Dissertation for Master's Degree in Business Administration Abstract Effective advertising is one of the elements of the growth and development process in the banking system and has a direct relationship with the economic prosperity of the banking system. Evaluating the effectiveness of advertising in order to investigate its role in achieving banking goals can help the ...

Executive Management Master's Thesis Abstract: Over the past few decades, the quality of electronic services has attracted the attention of many researchers due to its strong impact on business performance, customer satisfaction, and customer loyalty. Service quality is considered as a criterion in evaluating the degree of coordination of the level of service provided with the ...

Dissertation for Master's Degree in Business Administration - The definition of social marketing has changed over the years and its tools, techniques and concepts have evolved and improved. A review of past research shows that although social marketing is most commonly used in the health sector, it also has potential in sectors such as protecting resources, energy and the ...

Master's Thesis in Business Management Abstract In today's age, due to the advancement of technology and information, the competition between businesses has also intensified. It is very important how to present brands, products or services in order to attract the attention of consumers and highlight their distinctiveness so that people are attracted to them or have the desire to ...

Master's Thesis in Business Management Abstract In today's age, due to the advancement of technology and information, the competition between businesses has also intensified. It is very important how to present brands, products or services in order to attract the attention of consumers and highlight their distinctiveness so that people are attracted to them or have the desire to ...

Dissertation for Master's degree (M.A) specialization: ""Insurance"" Abstract: Life insurance is considered one of the most important and strategic products of the world's insurance companies. In the world, the percentage of life insurance sales is much higher than other insurance products, but despite its great importance, the sale of this product has its own complications. ...

The thesis for receiving a master's degree (M.A. Business Administration) The abstract of this research was written with the aim of investigating the ranking of the factors affecting the effectiveness of commercial messages in attracting the audience in Tehran province. In order to achieve the above goal, four questions were used. The theoretical framework of the research was ...

Thesis for obtaining a master's degree (M.A) in the field of business management, marketing orientation Abstract: Today, considering the strong competitive structure of banks in the supply of electronic services, the use of advertisements to introduce services plays an important role in persuading and encouraging customers to use products and services and finally attracting them ...

Abstract: Today in the world, sponsorships, especially sports sponsorships, constitute marketing activities. In Iran, financial sports activities are growing, especially in football. Therefore, it is necessary for company managers to obtain complete information about the effectiveness of this type of marketing activities so that they can make decisions including the allocation ...

Thesis ‎ expert thesis‎ master of tourism management, marketing orientation Summer 1390 Iran's summary of the world market of the tourism industry, as the largest growing industry

Thesis for obtaining a master's degree (M.A., business management, international orientation, academic year 92-91, abstract, increasing competition, especially in the service sector, paying more attention to customer retention.

Abstract: The purpose of this research is to investigate the effect of the presence of mobile educational factor in multimedia on students' learning, memorization and learning motivation in geography. To conduct the research, from among the statistical population of the research, which were all female students in the third year of middle school in district 4 of district 6 of ...

Dissertation for Master's Degree in Information Technology Abstract: Many preaching methods of the mentioned prophets relied on the common call to monotheism, resurrection, moral principles, etc. After the death of the beloved Prophet of Islam, preaching, especially in the form of a pulpit, was one of the main means of transmitting Islamic knowledge, and it has undergone many ...

Master's Thesis in Communication, Advertising Orientation and Cultural Communication Abstract: This research aims to investigate the role of new media in promoting religious culture among communication students of Tehran and Soura University. The main question of this research is whether there is a relationship between new media and the promotion of religious culture. In this ...

Dissertation, to receive the master's degree ""M.A"" in the field of TV production. Research abstract: Publishing the teachings of Islam is one of the most essential factors for the survival and continuity of this religion. It is monotheistic. Propagation and information of these concepts and religious foundations is the most important way to publish and promote them. With the ...

Academic thesis for obtaining a master's degree in the field: business management, specialization: marketing. Abstract: The competition between banks and the complexity of the marketing system of banking services have created a situation that if the competitive arena and smart solutions are not paid attention to, sometimes the banks fail in their goals and are gradually removed ...

Master's Thesis in Executive Management (M.A) Abstract Based on empirical research and proposed theories, marketing includes three basic and important principles: creating value for customers, creating competitive advantage, and focusing on customers' wants and needs. The task of marketing is to create more value for customers than competitors. Tacit knowledge is knowledge that ...

Dissertation for obtaining a master's degree in the field: business management, specialization: international business\ Abstract The purpose of this study is to investigate the relationship between brand equity, customer satisfaction and brand loyalty. The current research is descriptive and practical in terms of purpose. In terms of data collection, it is also considered field. ...

Master's thesis in the field of computer - software engineering. Abstract: The review of car insurance information has shown that factors such as the type of car used, having a driver's license, the type of license and its compatibility or non-compatibility with the vehicle, the amount of the insurance premium, the amount of insurance policy obligations, the quality of the car ...

1 The abstract of the present study was written with the aim of investigating color in film titles. What can be seen in this project are excerpts from the collected materials about the cinema industry, psychology of color, meanings of colors and film titles. In this project, it is trying to familiarize the audience with what is ahead with a brief explanation. Color is a ...

Dissertation for receiving a master's degree, field: business management, orientation: internal. Brand performance shows the success of a brand in the market, and it has been measured in many ways and from different perspectives. Available studies show that about 70% of the company's revenues can be attributed to the brand. Therefore, organizational performance and brand ...

Dissertation for obtaining a master's degree in the field: business management, specialization: insurance. The aim of this study is to investigate the relationship between customer satisfaction and business performance of insurance companies in Gilan province. The statistical population includes 28 branches in the insurance industry. The sample size is 20 branches (including ...

Dissertation for M.A Master's Degree in Business Administration - Marketing Orientation Abstract Nowadays, organizations need effective and efficient methods of communicating with customers in order to improve their sales.

Master's Thesis Field: Computer Engineering Major: Software Abstract Expensiveness of information is a major problem in the current web. To deal with this problem, web personalization systems have been provided that adapt the content and services of a website to people based on their interests and browsing behavior. A fundamental component of any web personalization system is ...

Dissertation for receiving a master's degree in the field of executive management with a focus on marketing. Abstract The purpose of this research is to investigate the relative importance of the dimensions of service encounter quality and service quality in the satisfaction of Mellat Bank customers in Meshginshahr city using the descriptive-correlational research method. For ...

Master's Thesis in Business Management - Marketing Orientation Abstract The aim of the current research is to study and identify factors affecting brand fascination as one of the most important variables in the field of consumer-brand communication. In the field of branding, consumer-brand communication states that brands can be defined as an active partner in the relationship ...

The thesis for receiving the master's degree (M.A) in the field of business management, marketing, the abstract of this research with the title ""Comparison of the effect of emotional intelligence and marketing intelligence on the success of economic enterprises in marketing"" was carried out with this overall goal and 5 sub-goals in 2013 in Bo Ali Industrial Town, Hamedan. This ...

Dissertation for Master's Degree (M.A.) Direction: Domestic Business Abstract The increasing changes in banking in Iran and the entry of private competitors in the field of providing services have prompted bank managers to increase the share of each customer and retain customers for a long time. The requirement of customer retention and turning them into loyal customers and ...

Dissertation for obtaining the degree of master's degree ""MA"" field: business management, direction: marketing management, the aim of the present research was to identify and rank the effective factors of mixed promotion in the sales of home appliance industries. The research method is descriptive-survey, and the research community consists of experts and senior experts in the ...

Dissertation for M.A. Degree: Business Management, Marketing Orientation ""Abstract"" The purpose of this research was to investigate the role of social marketing media in depositing customers of Mehr Financial and Credit Institution in Tehran province. The current research is descriptive and correlational in terms of its purpose, which is practical in terms of its purpose, ...

Dissertation for Master's Degree in Sports Management Abstract: The survival of any organization in today's competitive world depends on high productivity and appropriate management methods to achieve it. This research was conducted with the purpose of the relationship between customer experience management and organizational productivity in indoor swimming pools in West ...

Dissertation for receiving the master's degree ""M.A."" Trend: ""Marketing"" Abstract: In this research, factors affecting brand value and brand image in the hospital industry have been investigated. In this research, factors such as brand value, brand image, and factors affecting a successful relationship with customers include: trust, satisfaction, commitment, brand awareness, ...

Thesis for receiving the master's degree “M. A.” Field of Educational Sciences Curriculum Planning Orientation Summer 2019 Abstract The general purpose of this research is to investigate the effect of family education classes on

Dissertation for Master's Degree in General Psychology, Winter 2019. Abstract of the present research was conducted in order to investigate the effectiveness of emotion regulation training on the social competence of preschool children. In this research, an experimental design with an experimental and control group was used. The statistical population includes all preschool ...

Dissertation of Master's Degree Course in Curriculum Planning Semester: 94-93 First chapter: General -1. Introduction: Teachers need to be one of the most effective elements in education

Dissertation for Master's Degree (M.A.) Orientation: Educational Management Summer 2019 Abstract: The main purpose of this research is to evaluate the effectiveness of the special educational course while serving faculty speech writers.

Field: executive management, abstract, introduction and purpose of research: Outsourcing means finding new service providers and new methods to provide materials, goods, components and services to them with confidence.

Thesis for receiving the master's degree “M. A.” Field of Educational Sciences, Curriculum Planning, Year 1993, Effectiveness of Family Education on Maternal Educational Perspective

Dissertation for receiving a master's degree in the field of executive management of strategic orientation, March 2013. The present research is a survey in terms of method and applied in terms of purpose. The statistical population of the current research is Ka

Dissertation to receive a master's degree in the field of educational sciences Abstract The purpose of this research is to investigate and compare the effectiveness and efficiency of appointed and selected managers and officials in terms of the degree of

Dissertation for obtaining a master's degree (A..M) orientation: Human Resources Winter 2019 Abstract With the advancement of technology and the complexity of organizational activities, it can be boldly claimed that the working life of

Dissertation for receiving a master's degree in the field: Educational Management 1 Introduction In an era that is known as the explosion of knowledge and information and the development of knowledge and technology is growing rapidly, human resources education cannot remain indifferent to these developments. A deeper look at the mission of education is revealed when a human ...

Dissertation for Master's Degree (M.A) in Clinical Psychology Abstract Objective: The purpose of the current research was to determine the effectiveness of the matrix method on reducing high-risk sexual behaviors of addicted men in Kermanshah. Method: The research method was quasi-experimental with a pre-test-post-test design along with a control group. The statistical ...

Dissertation for Master's Degree in Clinical Psychology Abstract The purpose of this research is to investigate the effectiveness of the Dosa method on the theory of mind of high-functioning autistic children. The present research is a quasi-experimental type and the design used is a single-group pre-test-post-test design with follow-up and without the use of random selection. ...

Master's Thesis in Family Counseling Abstract Introduction and Purpose: The aim of the present study was to investigate the effectiveness of Hastinger's cognitive therapy on reducing the symptoms of depression in patients with human immunodeficiency virus. Method: The study was a single-case study using a purpose-based sampling method. Three women infected with human ...

Dissertation for Master's degree (M.A.) orientation: industrial and organizational evaluation of the effect of the quality of work life and organizational citizenship behavior on the organizational effectiveness of the employees of the Fars Medical Emergency Management Center. The statistical population of this research is made up of all the employees of Fars Medical Accident ...

Master's thesis in the field of business management (transformation orientation) Abstract Knowledge management in higher education is a set of organizational processes that support the creation and transfer of knowledge in these institutions and make it possible to achieve organizational and academic goals. For this purpose and for the proper management of organizational ...

Thesis for Master's Degree in Clinical Psychology Abstract The purpose of this research is to determine the effectiveness of healthy lifestyle education based on the global health model on death anxiety and life satisfaction of the elderly. The statistical population of this research consists of all the elderly living in nursing homes, comprehensive rehabilitation centers, and ...

Master's Thesis of the Department of Psychology and Education of Exceptional Children Abstract The aim of the present study was to determine the effectiveness of the psychological immunization program on the writing style of dyslexic students. The present study was a pilot study with a pre-test-post-test design with a control group. The research sample consisted of 60 dyslexic ...

Master's Thesis in Psychiatry Abstract The union of couples is an official social initiation, the continuation of which strengthens the foundation of the family. Nowadays, spouses benefit from interventions and specialized training in order to increase intimacy and improve marital relations. The general purpose of the current research is to investigate the effectiveness of group ...

Dissertation: clinical for obtaining the degree of Master of Psychology (MA) The abstract of the present study was conducted with the aim of determining the effectiveness of therapy schemas on reducing marital conflicts and increasing the mental health of married students. In this study, a quasi-experimental method (pre-test, post-test with a control group) was used.

Faculty of Psychology and Social Sciences, Department of Educational Sciences, Dissertation for Master's Degree (M.A.) in Curriculum Planning, Dissertation Abstract (including summary, objectives, implementation methods, and results obtained): The purpose of this research is to investigate the performance of counselors in the academic guidance of students in various fields of ...

Dissertation for Master's Degree in Counseling Abstract The purpose of this research was to determine the effectiveness of teaching positivity on students' sense of belonging to school and relationships with others. The statistical population in this research included all male high school students in the 18th district of Tehran. In this research, a multi-stage cluster sampling ...

Master's Thesis in the field of Educational Psychology Abstract Objective: The purpose of this research was to investigate the effectiveness of bold behavior skill training on decision-making and perfectionism of female students in the third grade of high school in district 8 of Tehran. Method: This research was an experimental type with a pre-test-post-test design. One school ...

The effectiveness of the regulations of detailed plans on the renovation and improvement of the dilapidated fabric of Isfahan city. Abstract Considering the problems existing in big cities, such as the expansion of the city on the surrounding valuable agricultural lands and the spatial-physical wear and tear of the inner fabrics of the city, the need to adopt methods and ...

Dissertation for Master's Degree (M.A) in Clinical Psychology Abstract The main purpose of this research was to study the effectiveness of reality therapy on reducing shyness and emotional deficiency of students and its components including reality therapy, reducing shyness, and emotional deficiency. The statistical population of the current research is all students studying in ...

Dissertation for Master's Degree (M.A.) Major: General Psychology. The abstract of the present research is to investigate the effectiveness of emotional intelligence in reducing the dependence on Facebook of female high school students in Tehran. The hypotheses of the research are: 1- Training to improve emotional intelligence reduces the dependence of high school students on ...

Dissertation for Master's Degree (M.A.) Major: General, Investigating the effectiveness of exercise on the level of self-esteem, happiness and quality of life of young people. For this purpose, among the beginner athletes who referred to the Darab fitness club in the summer of 2013, 60 people were available and 60 people were selected from normal people and they were matched ...

Dissertation for Master's Degree in Psychology (M.A) Orientation: General Abstract Cancer is one of the chronic diseases that carries a heavy economic, social and psychological burden for the patient, family and society. The purpose of this study is to investigate the effectiveness of spiritual intelligence and mindfulness training on psychological well-being and life expectancy ...

Dissertation for Master's Degree in General Psychology Abstract This study was conducted with the aim of investigating the effectiveness of mental resilience training on the quality of life and life expectancy of mothers of deaf children in Rasht city. The statistical population of this research includes all mothers with deaf children, and in this research, 30 mothers whose ...

Master's Thesis of School Counseling Abstract: In line with the need to teach ""emotional management"" skills, the current research under the title, the effectiveness of anger management group counseling, based on cognitive restructuring, on increasing social intimacy and reducing deterministic thinking among male high school students in Shiraz city, was conducted. The study ...

Dissertation for receiving a master's degree (M.A) in the field of school counseling. The effectiveness of teaching children's behavior management to mothers on the mental health of mothers and symptoms of attention deficit hyperactivity disorder in children. The purpose of this study was the effectiveness of teaching behavior management to mothers of children with attention ...

Dissertation for Master's Degree in Counseling and Guidance Abstract The purpose of this study was to investigate the effectiveness of life skills training on the mental health of bright female students in Kermanshah city. The current research was a pilot study of pre-test-post-test design with a control group. The statistical population of this research was made up of bright ...

Thesis for Master's Degree in Educational Psychology Abstract: The present study was conducted with the aim of determining the effectiveness of ""resilience training"" on the quality of life and reducing risky behaviors in middle school students. The research method is semi-experimental and its design is pre-test-post-test with experimental and control groups. The statistical ...

Master's Thesis in Psychology (M.A.) Orientation: Clinical Abstract The main goal of people with rhinoplasty is to achieve an imaginary shape of the nose that they think is more in harmony with their face in order to achieve a more favorable image of their body. Research has shown that there is a relationship between metacognitive components and cosmetic surgery. The present ...

Master's Thesis in Clinical Psychology Abstract: Objective: Social anxiety is a very debilitating disorder that can disrupt many aspects of a person's life. In this research, the researcher seeks treatment using neurofeedback methods and the presence of mind as new treatments in the field of psychology. Method: The design of this research is quasi-experimental with pre-test and ...

To receive a Ph.D. in the field of General Psychology Abstract Objective: This research was conducted with the aim of comparing the effectiveness and continuity of the effect of schema therapy and metacognitive therapy in a group manner on reducing symptoms, social health and quality of life of students with social anxiety disorder. Method: The current study was ...

Dissertation for Master's Degree in Educational Management Abstract of the present research with the aim of determining the relationship between the learning organization and organizational effectiveness in Allameh Tabatabai University in 2013-2014 using the correlation method. The statistical population of this research is all the administrative staff of the faculties of ...

Faculty of Humanities, Department of Psychology, Dissertation for Master's Degree (M.A.) Investigating the effectiveness of cognitive behavioral stress management group training on resilience, health control center, general health, and blood glucose hemoglobin in patients with diabetes by: Masoume Izadpanahi Abstract: The present study aims to investigate the effectiveness of ...

Master's Thesis in Psychology (M. Sc.) Direction: Clinical Abstract Hypothyroidism is a chronic disease that can cause depression and sleep problems in people, therefore, the purpose of this study was to investigate the effectiveness of teaching emotional distress tolerance skills based on dialectical behavior therapy on depression and sleep problems of women with hypothyroidism ...

Master's Thesis Field: Psychology (M.A) Major: Educational Psychology Abstract: This research aims to investigate the effectiveness of teaching self-awareness and problem solving skills on the marital satisfaction of drug addicts during the treatment of dynamic rehabilitation and therapy clinic, Bandar Lange city in 2012. The statistical population includes all clients with a ...

Dissertation: To receive a master's degree in the field of clinical psychology, abstract depression is a well-known term, but a challenging issue in the field of mental health. The purpose of the present study was to determine the effect of cognitive-behavioral group therapy on the feeling of loneliness and general self-efficacy of patients with major depression. The statistical ...

Dissertation for M.A. Master's Degree Field: Psychology Orientation: Clinical Abstract A common problem in substance abuse disorders is drug relapse even among treated individuals, which is more applicable to the narcotic drug glass. On the other hand, mindfulness is a cognitive structure that can be monitored and intervened in psychology. The main goal of this research is to ...

Dissertation for Master's Degree in Educational Psychology Abstract Objective: The aim of the present study was the effectiveness of teaching the components of the re-decision approach on reducing self-disability and increasing students' courage. The method of this research was a semi-experimental research with a pre-test and post-test design with a control group. The research ...

Master's Thesis Abstract: The present study investigated the effectiveness of emotional intelligence training on parenting stress of mothers of children with physical-motor disabilities in Zanjan city. For this purpose, in addition to the research question of ""determining the effect of emotional intelligence training on reducing the stress of parenting mothers of children with ...

Dissertation for obtaining a master's degree in the field of guidance and counseling. The purpose of this research was to investigate the effectiveness of narrative therapy on the quality of married life of women in Isfahan city. . The current research is a semi-experimental type of research. The statistical population of this research was women who referred to cultural centers ...

Dissertation for Master's Degree in Psychology (M.A) Major: Clinical Abstract Considering that addiction is one of the most common psychiatric disorders, ""Cognitive Therapy"" is a tool that therapists use to control and treat addiction by influencing thoughts and beliefs. For this purpose, the present study was conducted with the aim of investigating the effectiveness of ...

Master's thesis in the field of social work Abstract: Purpose: The purpose of this research was to determine the effectiveness of teaching effective communication skills and assertiveness on the social adjustment of new incoming students of Kurdistan University of Medical Sciences. Method: The method of this semi-experimental research was used as pre-test-post-test and follow-up ...

Master's Thesis in Family Counseling Abstract: This research was conducted with the aim of investigating the effectiveness of group counseling in the way of self-knowledge resources on increasing the self-expression of recovering addicts. The type of study is a pilot study. The statistical population of people undergoing rehabilitation in Kamranieh Center, Tehran, were from the ...

Dissertation for the degree of Master of Accounting (M.A.) Summary of the research: In this century, the intensity of competition and the complications and uncertainties caused by it have caused the management of companies to be more sensitive to the use of their financial and non-financial resources, and all they try to do is to spend the resources in a place that creates value ...